Organic Social Media x Khoros Marketing: Industry: Fashion Retail 2023
July 17, 2023

Organic Social Media x Khoros Marketing: Industry: Fashion Retail 2023

Alexis Solorio | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing

Overall Satisfaction with Khoros Marketing

We use Khoros Marketing as our hub to pull quick & informative insights of our various brands as well as schedule & publishing content. The problems we would've normally faced without such a user-friendly & effective platform such as Khoros would've been to schedule, publish, and gather data per post, per brand & since posts almost every day for all 4 brands, that might've catered to us having to employ 4 individuals instead of one handsome gentle. The scope of the use case is only for organic social from my perspective even though Khoros has paid social capabilities.
  • Labels & its power to pull data for specific needs such as organic versus paid, or detail specific such as in studio content performance versus UGC...etc.
  • The ticket support team is on top of things. One issue arises & they are on top of it within a few hours with guidance & support.
  • For businesses that manage multiple channels & multiple brands, this is a top notch tool & can't wait to see what Ai will enhance of this already very powerful tool.
  • Ability to copy & paste labels since some posts are auto imported like Pinterest videos.
  • We need to open up the API limitations, for example Talkwalker has gender insights to twitter but Khoros does not.
  • Khoros should have their own insights for social media benchmarks per industry per social media following size.
  • I kind of already answered this, but saving the company time & money by having one specialized role with the perfect specialized tool to manage organic social as opposed to individual roles per brand.
I already answered this. Quick support & knowledgable responses are key to getting bugs fixed so we don't miss out mark in publishing content.
Talkwalker is barely being set up for us, but we hear most things first from our care team so I would say 80% success rate.
Robust, user friendly, works smoothly with little to not glitches.

Do you think Khoros Marketing delivers good value for the price?

Not sure

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

Yes

Did implementation of Khoros Marketing go as expected?

Yes

Would you buy Khoros Marketing again?

Yes

I just did that in the last question.

Khoros Marketing Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
10
Broad channel coverage
10
Content planning and scheduling
10
Audience targeting
10
Workflow management
10
Automated routing and prioritization
10
Customer interaction histories
10
Bulk actions
10
Lead generation
Not Rated
Content marketing
10
Campaigns and promotions
10
Twitter
5
Facebook
10
LinkedIn
Not Rated
Instagram
9
Pinterest
5
Campaign success analytics
10
Real-time tracking
6
Competitor analysis
5
Role-based user permissions & privileges
10
Mobile access
10