Khoros Review
September 06, 2019

Khoros Review

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing
  • Intelligence

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing is currently only being used across our corporate relations and regulatory department. In our department, we have several different workstreams for each of our products and different approvers for each of them, including our regulatory team. Khoros allows us all to work within one platform for all of our social media campaigns.

Pros

  • Their campaign dashboards give a really great holistic view of all the posts within a campaign.
  • The inbox tool has been wonderful for monitoring across all our social channels.
  • I love that you're able to see an archive of who did any approving and when.

Cons

  • The support team hasn't done a very good job on following up on some of our pending tickets.
  • The platform can be glitchy and crash unexpectedly.
  • We've run into a few technical issues with integrating some of the APIs.
We've had a far better experience on Khoros than we did on Hootsuite. Khoros Marketing has a lot more capabilities.
Khoros can be helpful when you have multiple workstreams.

Khoros Social Media Management Feature Ratings

2.0
Boolean keyword searches
Not Rated
Filtering out noise/spam
2
Sentiment analysis
2
Broad channel coverage
Not Rated
5.7
Content planning and scheduling
7
Audience targeting
2
Workflow management
8
8.0
Automated routing and prioritization
8
Customer interaction histories
8
Bulk actions
Not Rated
7.0
Lead generation
Not Rated
Content marketing
Not Rated
Campaigns and promotions
7
6.5
Twitter
6
Facebook
8
LinkedIn
8
Google+
Not Rated
Instagram
4
Pinterest
Not Rated
YouTube
Not Rated
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
Not Rated
1.0
Role-based user permissions & privileges
Not Rated
Mobile access
1

Comments

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