A daily user's review of Khoros
April 26, 2022

A daily user's review of Khoros

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing
  • Intelligence

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

I use it for scheduling, publishing, social listening, analytics/reporting, community management.
  • Publishing set up.
  • Inbox analytics.
  • Calendars.
  • Asset library - not useful in its current state.
  • Social listening is not a user friendly setup.
  • Inbox needs improvement.
  • The ability to quickly address threats to your brand’s reputation.
Spotting potentially damaging social mentions and following up quickly via inbox and social listening.
I don't see how it can scale to be more as the current state needs improvement.

Do you think Khoros Marketing delivers good value for the price?

Not sure

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Khoros Marketing go as expected?

I wasn't involved with the implementation phase

Would you buy Khoros Marketing again?

Yes

Best suited for social media publishing and scheduling and community management, less suited for analytics.

Khoros Marketing Feature Ratings

Boolean keyword searches
6
Filtering out noise/spam
6
Sentiment analysis
6
Broad channel coverage
6
Content planning and scheduling
9
Audience targeting
8
Workflow management
6
Automated routing and prioritization
7
Customer interaction histories
6
Bulk actions
7
Lead generation
Not Rated
Content marketing
Not Rated
Campaigns and promotions
7
Twitter
5
Facebook
6
LinkedIn
5
Instagram
8
Pinterest
Not Rated
Campaign success analytics
1
Real-time tracking
1
Competitor analysis
Not Rated
Role-based user permissions & privileges
8
Mobile access
8