Navigator should probably be your primary information source
February 28, 2018

Navigator should probably be your primary information source

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with LinkedIn Sales Navigator

LinkedIn Sales Navigator is being used by my organization across all of our sales departments. This means that everyone from business development to inside and outside sales has access and uses it on a daily basis to find out more information about our prospects. It is the primary tool that we use to look up job history, responsibilities, company, connections, and to get a good idea of the kind of people we are reaching out to.
  • Finding the right people to talk with, whether that be correct titles, or correct companies and industry.
  • Give background information about a prospects job history. LinkedIn is the best way to find out where someone has worked and where they are now.
  • List Builder, with Navigator you have access to tap into company employees to filter your list down and increase your chances of talking with the right people.
  • The integration between Navigator and standard LinkedIn when it comes to messages is kind of confusing. I always get notifications in both when I receive a message and have to do a bit more work than I'd like to find the appropriate message.
  • The news feed could be better tailored to my specific interests instead of showing any changes at a company that I am following.
  • I would like the message page to be able to be sorted by accepted/date/rejected/etc to better see who I have connected with in the past.
  • Faster time to connection, with one place to find your information you can get the information you need faster to reach out.
  • With effective list building you find the right people faster
  • Having a good email address helps ensure that you are not wasting time sending emails to someone that doesn't exist in their system
These sources pull information from the web and their customers to build databases. While this information can sometimes be more reliable, I often have better luck getting in touch with a prospect who has a good LinkedIn and is updating their info frequently. While using the list builder in Navigator I have the ability to find those people and get a good idea of the likelihood I will be able to connect.
This is the best tool to find prospect information for most industries. There may be some difficulties in healthcare and manufacturing where your target audience is not going to be using LinkedIn, but other than those it is probably the best way to get in touch with someone. I know many people who use Sales Navigator as their primary prospecting tool, including myself.

LinkedIn Sales Navigator Feature Ratings

Advanced search
8
Identification of new leads
8
List quality
8
List upload/download
Not Rated
Ideal customer targeting
9
Load time/data access
Not Rated
Contact information
7
Company information
10
Industry information
8
Lead qualification process
6
Smart lists and recommendations
8
Salesforce integration
8
Company/business profiles
8
Alerts and reminders
Not Rated
Data hygiene
Not Rated
Automatic data refresh
Not Rated
Tags
Not Rated
Filters and segmentation
8
Sales email templates
Not Rated
Append emails to records
Not Rated