Great platform for large marketing teams
October 05, 2021
Great platform for large marketing teams
Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Lead Management
- Marketo Web Personalization
- Marketo Sales Insight
Overall Satisfaction with Adobe Marketo Engage
Adobe Marketo Engage is being used by the marketing department to help with lead management, landing pages, forms, among some other things.
- Lets us seamlessly import leads from LinkedIn lead forms.
- Lets us seamlessly import leads from Facebook lead forms.
- Update SFDC contacts with any needed information (by batches).
- Product Launches
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
Adobe Marketo Engage allows us to build custom smart lists so we can accurately target prospects or customers who we want to cross-sell and expand with.
I was actually the buyer and super admin for Pardot at my last company, so I will always have a soft spot for the platform. But, Adobe Marketo Engage delivers far better when it comes to importing smart lists to ad platforms and easily routing social ad lead form leads into our instances. I will say - Pardot has a way better UI and is much easier to find everything.
250,000 to 1 million
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
Yes
Did implementation of Adobe Marketo Engage go as expected?
Yes
Would you buy Adobe Marketo Engage again?
Yes