Outreach: outright out of sight
January 23, 2018
Outreach: outright out of sight
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Outreach
We used Outreach on our small team of 8. We combine the normal activities of an SDR team with a standard Account Executive to provide a premium welcome service for attorneys who are new to Avvo. Outreach addressed email templating, automating our workflows, and assigning call tasks. Our dept. head decided not to purchase after a trial, but I'm hoping we can revisit the situation in the near future since this could have to do with our acquisition.
- Automating emails
- Using data from SF in email templates
- Drip campaigns
- Creating call tasks to follow up on emails or vice versa through sequences
- Variables = should have some sort of type conversion, or ability to process boolean logic on custom vars.
- Documentation - much of the documentation is missing or inaccurate. Some fields are floating points, but documentation shows integers. E.g. docs would show "0" but the technique would only work with "0.0"
- It saved me at least 50% of the time on emails, and therefore increased my calls
- I had to administrate the program so I lost a lot of time from us not having a dedicated outreach admin on site.
- I think I reached between 20-25% more prospects
Outreach is way better. InsideSales.com has no UI, their integration was spotty at best, and we had very little insight or control at the rep level of what was going on. May be more ideal for account executives, but in my role, we need to be more agile.