Overall Satisfaction with Salesforce.com
Salesforce.com is being used by many departments within our organization, it is the center of our universe. Sales Cloud is heavily used across our five sales departments to manage pipelines, track production, share productivity and we use the insights gained to make daily decisions. We are currently implementing an auto dialer within Sales Cloud that will help increase efficiency across all areas which should lead to higher close percentages.
Our Marketing Team uses Exact Target Solution from Marketing Cloud which has led to the highest deliverability rates in company history. The Exact Target Salesforce Integration gives us email analytics directly from within the Salesforce Reporting tab. We have also built a custom webinar integration that stores real time webinar data in our org allowing us to tie our Sales Metrics to our Webinar Attendance Data.
Service Cloud is the tool used by our product support team and we are also in the process of implementing a new native accounting solution. Salesforce is allowing us to build an end to end solution allowing us to tie all of the most important metrics we use to run our business into one place.
- There is a solution for just about anything a business would need on the AppExchange and the platform allows for relatively easy integration with countless cloud products.
- Salesforce grows and changes rapidly allowing us to be nimble regardless of how big of a company we become.
- Innovation is another key strength for Salesforce, the constant releases with new technology advances is a tremendous benefit allowing companies to take advantage of these features many of which directly drive company growth.
- Releasing new features/technology prematurely is an area I think that can be improved. Salesforce has a big release yearly during the time of its big Dreamforce Conference. Most of these releases are really not completely ready for release when they are advertised, it's important that you carefully research these solutions prior to purchase.
- It would be great if Salesforce made their B2C solution a bigger focus. Salesforce allows for Person Accounts to be used for B2C companies however it is never a focus at any of their events and most products and solutions have challenges using Person Accounts.
- Support is average at best, it would be great if they used the innovations and new technologies they advertise to support their own customers.
- Increased close percentages tremendously and they continue to increase for our company
- Faster sales time to close
- Improved customer support by providing easy transparency into trends and issues for faster resolution