Overall Satisfaction with Tableau Desktop
This software is used by both analysts and stakeholders across the business. It solves the problem of having one platform that users of different skill sets can all use with effective results. In particular, the drag and drop functionality allowing you to create reports from dimensions and measures makes it an extremely accessible solution for nontechnical personnel.
- Ability to overlay data onto geo maps to show customer distribution.
- Ability to forecast trend lines.
- Ability to create dashboards by dragging and dropping individual reports.
- Shared filters are not always made explicitly clear.
- No way to stop the auto sizing in the dashboard view unless you have all reports as floating panes.
- Not possible to print off a full dashboard to a PDF when the embedded report has a scroll bar, simply prints the scroll bar.
- Allowed for effective KPI tracking.
- Influenced key site changes.
- Uncovered reporting issues
Tableau was already widely utilised at the point which I joined the organisation. Depending on how you have your site set up for tracking, Data Studio 360 (GA) is looking like a more effective solution for up to the minute results, and the beta interface has a similar look and feel.
It’s particularly useful for creating dashboards. While you don’t need to have a high level of skill to create reports you do need to have the knowledge about the underlying data. Tableau’s ability to create packaged workbooks allows the user to create the reports that can be sent to stakeholders who can then view and change filters in a usable way.