Zoho Social - The One-Stop-Shop for All Social Media Management Needs!
May 26, 2023

Zoho Social - The One-Stop-Shop for All Social Media Management Needs!

Kajal Rambhia | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zoho Social

We evaluated and compared several social media management tools and Zoho Social offered most of the activities we sought. During our trial period, we could schedule across diverse social networks, check analytics, monitor the pages, find competitor activities, and download reports.
It is a comprehensive tool to measure, compare, publish posts, research, and analyze the social presence of any brand.
  • The "limited publisher" option offers great control over a post before it is uploaded. Only when the assigned approver approves it, the final posting is done.
  • The summary reports are very crisp and on-point. The custom dashboard for "Reports" is an added advantage!
  • "Monitoring" lets the user add multiple categories that they wish to monitor for their brand. For eg. Reviews, Page search, Hashtag, Mentions, etc.
  • Zoho Social can improve publishing features under LinkedIn. Upload PDF carousel, Tag people, etc.
  • Provide metrics on Retweets done from the page/profile - Twitter.
  • Provide a better view of the competitor insights. Maybe, add it as a separate section under "Reports".
  • Zoho Social saves time!
  • Zoho Social could help the team manage multiple accounts in an easier way.
  • It's reasonably priced which is a major turnaround for any company that's looking at buying a premium plan for SMM.

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Zoho Social go as expected?

Yes

Would you buy Zoho Social again?

Yes

There are so many amazing features available in Zoho Social. The UI is intuitive, reliable and user-friendly.
My queries were responded and resolved within 24 hours. The support team is quick to reach. The closure is fast as expected.
Zoho Social is a great tool to look for trending topics. I had to research and make an ideation on the trending topic of IPL and it helped me provide a quick view of what other brands were doing. I added the #IPL2023 under the "Mentions" section. Just a few clicks and the work was done!

Zoho Social Feature Ratings

Sentiment analysis
9
Broad channel coverage
9
Content planning and scheduling
10
Audience targeting
10
Content optimization
10
Automated routing and prioritization
9
Customer interaction histories
9
Lead generation
8
Content marketing
8
Twitter
9
Facebook
10
LinkedIn
7
Google+
7
Instagram
10
Campaign success analytics
10
Competitor analysis
7
Role-based user permissions & privileges
10
Mobile access
10