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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Act! CRM

    Score7.2 out of 10
    N/AAct! CRM (formerly Swiftpage) aims to empower small businesses to build and manage client relationships and leads, so the user always has a pipeline of new, repeat, and referral business under control. Users can manage their businesses with Act! CRM every day, since it’s more than a CRM – it’s designed to present everything needed to stay on top of relationships, see what’s most important and actionable, and run sales and marketing in one place.

    $30

    per month (billed annually) per user

    Ontraport

    Score7.6 out of 10
    N/AONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.

    $29

    per month

    Pricing
    Act! CRMOntraport
    Editions & Modules
    Standard
    $30
    per month (billed annually) per user
    Act! Premium Desktop
    $39
    per month (billed annually) per user
    Professional
    $45
    per month (billed annually) per user
    Ultimate
    $60
    per month (billed annually) per user
    Advanced - Extra Features
    $399
    per user, per month (billed annually)
    No answers on this topic
    Offerings
    Pricing Offerings
    Act! CRMOntraport
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
    More Pricing Information
    Community Pulse
    Act! CRMOntraport
    Considered Both Products
    ACT! LLC
    Chose Act! CRM
    ACT! in combination with Swiftpage is the most cost effective team. But they do lack some of the more advanced (marketing automation) features of the rest. We recently switched to Agile CRM for this reason. It is also cost effective, but has no CRM functions. For that I would …
    Incentivized
    Ontraport
    No answer on this topic
    Key User Insights
    Would buy again
    63%
    Would buy again
    10 Answers
    No answers on this topic
    Delivers good value for the price
    67%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    75%
    Happy with the feature set
    12 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    62%
    Lived up to sales and marketing promises
    8 Answers
    No answers on this topic
    Implementation went as expected
    57%
    Implementation went as expected
    8 Answers
    No answers on this topic
    Features
    Act! CRMOntraport
    Sales Force Automation
    Comparison of Sales Force Automation features of Act! CRM and Ontraport
    Feature
    Act! CRM
    7.0
    6 Ratings
    11% below category average
    Ontraport
    -
    Ratings
    Customer data management / contact management7.56 Ratings00 Ratings
    Workflow management8.04 Ratings00 Ratings
    Territory management7.14 Ratings00 Ratings
    Opportunity management7.66 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)7.66 Ratings00 Ratings
    Contract management6.53 Ratings00 Ratings
    Quote & order management3.83 Ratings00 Ratings
    Interaction tracking7.45 Ratings00 Ratings
    Channel / partner relationship management7.85 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Act! CRM and Ontraport
    Feature
    Act! CRM
    8.9
    4 Ratings
    14% above category average
    Ontraport
    -
    Ratings
    Case management9.44 Ratings00 Ratings
    Call center management9.04 Ratings00 Ratings
    Help desk management8.33 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Act! CRM and Ontraport
    Feature
    Act! CRM
    6.0
    5 Ratings
    25% below category average
    Ontraport
    -
    Ratings
    Lead management6.05 Ratings00 Ratings
    Email marketing6.05 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Act! CRM and Ontraport
    Feature
    Act! CRM
    7.0
    5 Ratings
    9% below category average
    Ontraport
    -
    Ratings
    Task management7.24 Ratings00 Ratings
    Billing and invoicing management7.04 Ratings00 Ratings
    Reporting6.95 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Act! CRM and Ontraport
    Feature
    Act! CRM
    6.5
    6 Ratings
    16% below category average
    Ontraport
    -
    Ratings
    Forecasting6.95 Ratings00 Ratings
    Pipeline visualization6.25 Ratings00 Ratings
    Customizable reports6.55 Ratings00 Ratings
    Customization
    Comparison of Customization features of Act! CRM and Ontraport
    Feature
    Act! CRM
    7.0
    6 Ratings
    9% below category average
    Ontraport
    -
    Ratings
    Custom fields6.56 Ratings00 Ratings
    Custom objects6.64 Ratings00 Ratings
    Scripting environment7.02 Ratings00 Ratings
    API for custom integration8.03 Ratings00 Ratings
    Security
    Comparison of Security features of Act! CRM and Ontraport
    Feature
    Act! CRM
    7.2
    5 Ratings
    15% below category average
    Ontraport
    -
    Ratings
    Single sign-on capability7.34 Ratings00 Ratings
    Role-based user permissions7.25 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Act! CRM and Ontraport
    Feature
    Act! CRM
    7.3
    2 Ratings
    3% below category average
    Ontraport
    -
    Ratings
    Social data7.02 Ratings00 Ratings
    Social engagement7.72 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Act! CRM and Ontraport
    Feature
    Act! CRM
    7.2
    6 Ratings
    5% below category average
    Ontraport
    -
    Ratings
    Marketing automation6.66 Ratings00 Ratings
    Compensation management7.72 Ratings00 Ratings
    Platform
    Comparison of Platform features of Act! CRM and Ontraport
    Feature
    Act! CRM
    4.6
    5 Ratings
    49% below category average
    Ontraport
    -
    Ratings
    Mobile access4.65 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Act! CRM and Ontraport
    Feature
    Act! CRM
    -
    Ratings
    Ontraport
    9.0
    17 Ratings
    16% above category average
    WYSIWYG email editor00 Ratings8.216 Ratings
    Dynamic content00 Ratings10.014 Ratings
    Ability to test dynamic content00 Ratings8.37 Ratings
    Landing pages00 Ratings10.016 Ratings
    A/B testing00 Ratings9.912 Ratings
    Mobile optimization00 Ratings8.410 Ratings
    Email deliverability reporting00 Ratings6.016 Ratings
    List management00 Ratings10.016 Ratings
    Triggered drip sequences00 Ratings9.813 Ratings
    Lead Management
    Comparison of Lead Management features of Act! CRM and Ontraport
    Feature
    Act! CRM
    -
    Ratings
    Ontraport
    5.5
    17 Ratings
    35% below category average
    Lead nurturing automation00 Ratings7.115 Ratings
    Lead scoring and grading00 Ratings2.413 Ratings
    Data quality management00 Ratings2.614 Ratings
    Automated sales alerts and tasks00 Ratings10.016 Ratings
    Campaign Management
    Comparison of Campaign Management features of Act! CRM and Ontraport
    Feature
    Act! CRM
    -
    Ratings
    Ontraport
    7.7
    8 Ratings
    4% above category average
    Calendaring00 Ratings6.25 Ratings
    Event/webinar marketing00 Ratings9.38 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Act! CRM and Ontraport
    Feature
    Act! CRM
    -
    Ratings
    Ontraport
    7.1
    4 Ratings
    5% below category average
    Social sharing and campaigns00 Ratings7.13 Ratings
    Social profile integration00 Ratings7.24 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Act! CRM and Ontraport
    Feature
    Act! CRM
    -
    Ratings
    Ontraport
    9.3
    16 Ratings
    23% above category average
    Dashboards00 Ratings10.015 Ratings
    Standard reports00 Ratings8.012 Ratings
    Custom reports00 Ratings10.010 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Act! CRM and Ontraport
    Feature
    Act! CRM
    -
    Ratings
    Ontraport
    7.3
    15 Ratings
    3% below category average
    API00 Ratings3.011 Ratings
    Role-based workflow & approvals00 Ratings9.09 Ratings
    Customizability00 Ratings10.013 Ratings
    Integration with Salesforce.com00 Ratings7.31 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings7.31 Ratings
    Integration with SugarCRM00 Ratings7.31 Ratings
    Best Alternatives
    Act! CRMOntraport
    Small Businesses
    Salesflare
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Act! CRMOntraport
    Likelihood to Recommend
    8.0
    (21 ratings)
    10.0
    (20 ratings)
    Likelihood to Renew
    1.0
    (3 ratings)
    9.1
    (8 ratings)
    Usability
    7.9
    (10 ratings)
    7.8
    (3 ratings)
    Performance
    -
    (0 ratings)
    7.7
    (4 ratings)
    Support Rating
    1.7
    (14 ratings)
    9.0
    (3 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    1.0
    (2 ratings)
    9.1
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Act! CRMOntraport
    Likelihood to Recommend
    ACT! LLC
    Swiftpage ACT! would be well suited if you are using a desktop computing environment. ACT! is an old product and they were on the desktop for many years (and still are). Also, ACT! would also be well suited if you are not as concerned about implementing a CRM product that might require a little more training (e.g. if you had employees/salespeople that needed to be trained). Also, ACT! seems to be more generic than some of the industry focused products you see nowadays. For example, MethodCRM works well with non-profits that are on the cloud.
    Incentivized
    Read full review
    Ontraport
    Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
    Incentivized
    Read full review
    Pros
    ACT! LLC
    • Integrated Email Marketing: For a small business, you can have a strong method to handle email marketing in an integrated non-disparate solution.
    • Tailoring: There are no limits on what data you can store in the system and the ease of making changes can be done by a nontechnical person.
    • User Interface: The tool is easy to get around in both the desktop (fat client) and (webclient) which both are quite similar in functionality.
    • Integration: The tool integrates with Word, Excel, and Outlook nicely. And, it integrates with Google Mail and Contacts. There is a nice selection of third party tools available for various needs like AddressGrabber which allows for easy input of contacts from various sources such as email signatures, webpages, etc.
    • Templates: I have enjoyed being able to store tons of various templates for letters which we use over and over for various communications like sales proposals, quotes, and nudging clients along the funnel and sales process.
    • Automation: SwiftPage ACT! has a small business automation engine which allows for reminders and workflow to be administered by the system. It's not as sophisticated as some enterprise workflow automation solutions but for the price it's an awesome addition.
    • Maintenance: Very rarely have a problem which needs to be dealt with and costs to upgrade are minimal at best. We hosted the system internally for the web client and implemented it ourselves initially but had upgrades subsequently done by a local partner simply due to time/cost scenario. In other words, less to have someone else do it.
    Read full review
    Ontraport
    • Dashboards for our daily stats.
    • The email follows up and broadcasts are simple and easy.
    • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
    • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
    • Amazing email inboxing.
    Incentivized
    Read full review
    Cons
    ACT! LLC
    • The auto saving function is not great. It means a simple slip or mistype can change an entire record easily.
    • The reports are clunky and if you've changed the field names, that doesn't get reflected in the reports.
    • The interface is still clunky. It is hard to see all the information for a contact all in one place. It gets broken up too much.
    Incentivized
    Read full review
    Ontraport
    • Wish they had more options for their forms. Would really like to use multi-step forms.
    • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
    • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
    Incentivized
    Read full review
    Likelihood to Renew
    ACT! LLC
    Once our current subscription expires, we no longer plan to use ACT. We are moving to a more complete CRM system that allows us, as a project based service company, to track projects, contacts, time and employees all with one software program. ACT has very limited modules to integrate these functions and therefore is no longer a good fit for us.
    Incentivized
    Read full review
    Ontraport
    My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
    Read full review
    Usability
    ACT! LLC
    I am giving this rating because it has great features and it is most liked by the employee due to its best GUI. Recent survey within the organisation put this in the last best crm tools. And it also has other features as explained earlier . The call summary or interaction summary is a plus. There are scope for improvement .
    Incentivized
    Read full review
    Ontraport
    The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
    Read full review
    Performance
    ACT! LLC
    No answers on this topic
    Ontraport
    Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
    Read full review
    Support Rating
    ACT! LLC
    There has been an ongoing problem with Google synchronisation which no one seems to be bothered about fixing, even though it clearly states on the website that the software synchronises with Google. When the customer-facing support team are on the phone, they are brilliant, it's the back-end development support which is severely lacking.
    Read full review
    Ontraport
    The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
    Read full review
    In-Person Training
    ACT! LLC
    No answers on this topic
    Ontraport
    I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
    Read full review
    Implementation Rating
    ACT! LLC
    Delay your upgrades! ACT appears to ship out new software with virtually no checking and no concern about bad installs do to their customers.
    Read full review
    Ontraport
    If you know your business, ONTRAPORT is easy
    Read full review
    Alternatives Considered
    ACT! LLC
    ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day look and feel versus ACT!.
    Incentivized
    Read full review
    Ontraport
    Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
    Read full review
    Scalability
    ACT! LLC
    No answers on this topic
    Ontraport
    With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
    Read full review
    Return on Investment
    ACT! LLC
    • Very poor return on investment. It is now quite costly and the support service no longer offers assistance except if the program crashes.
    • Swiftpage seems to have replaced their skilled UK based support team with a call centre?? The service I got was dreadful. This is a difficult program to use and support is vital.
    • You will need some IT skills to properly use ACT! Don't rely on their support which is not good.
    Read full review
    Ontraport
    • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
    • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
    • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
    Read full review
    ScreenShots

    Ontraport Screenshots

    Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features