What users are saying about
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Top Rated
684 Ratings

ActiveCampaign

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Top Rated
684 Ratings
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Score 8.8 out of 100
1 Rating
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Score 9 out of 100

Likelihood to Recommend

ActiveCampaign

ActiveCampaign is especially good for businesses that would like to connect their online store with their email marketing platform to maximize returns. What sets ActiveCampaign apart from all other email platforms is its ability to lead potential buyers through automated flows. If you are just looking to deliver your monthly newsletters ActiveCampaign is likely too much power, and price for what you need. But if you want the most customizable experience for your customers and potential customers then ActiveCampaign truly stands alone as the best available platform.
Tim Weatherall | TrustRadius Reviewer

YetiForce CRM

YetiForceCRM is warmly recommended for any enterprise with the need for a solid, reliable CRM system without the typical high costs attached. It is not suitable for companies without a strong IT support due to its server requirements and lack of documentation that requires experimentation to some extent. A cloud-based system would be more suitable in this scenario.
Michael Brennan | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
8.4
YetiForce CRM
WYSIWYG email editor
ActiveCampaign
8.1
YetiForce CRM
Dynamic content
ActiveCampaign
8.5
YetiForce CRM
Ability to test dynamic content
ActiveCampaign
8.0
YetiForce CRM
Landing pages
ActiveCampaign
7.1
YetiForce CRM
A/B testing
ActiveCampaign
8.7
YetiForce CRM
Mobile optimization
ActiveCampaign
8.2
YetiForce CRM
Email deliverability reporting
ActiveCampaign
8.9
YetiForce CRM
List management
ActiveCampaign
8.8
YetiForce CRM
Triggered drip sequences
ActiveCampaign
9.1
YetiForce CRM

Lead Management

ActiveCampaign
8.5
YetiForce CRM
Lead nurturing
ActiveCampaign
8.8
YetiForce CRM
Lead scoring and grading
ActiveCampaign
8.4
YetiForce CRM
Data quality management
ActiveCampaign
8.2
YetiForce CRM
Automated sales alerts and tasks
ActiveCampaign
8.6
YetiForce CRM

Campaign Management

ActiveCampaign
7.9
YetiForce CRM
Calendaring
ActiveCampaign
7.7
YetiForce CRM
Event/webinar marketing
ActiveCampaign
8.1
YetiForce CRM

Social Media Marketing

ActiveCampaign
8.3
YetiForce CRM
Social sharing and campaigns
ActiveCampaign
8.4
YetiForce CRM
Social profile integration
ActiveCampaign
8.1
YetiForce CRM

Reporting & Analytics

ActiveCampaign
8.5
YetiForce CRM
Dashboards
ActiveCampaign
8.5
YetiForce CRM
Standard reports
ActiveCampaign
8.6
YetiForce CRM
Custom reports
ActiveCampaign
8.3
YetiForce CRM

Platform & Infrastructure

ActiveCampaign
8.7
YetiForce CRM
API
ActiveCampaign
8.7
YetiForce CRM
Role-based workflow & approvals
ActiveCampaign
8.4
YetiForce CRM
Customizability
ActiveCampaign
8.6
YetiForce CRM
Integration with Salesforce.com
ActiveCampaign
8.6
YetiForce CRM
Integration with Microsoft Dynamics CRM
ActiveCampaign
8.9
YetiForce CRM
Integration with SugarCRM
ActiveCampaign
8.8
YetiForce CRM

Sales Force Automation

ActiveCampaign
YetiForce CRM
8.6
Customer data management / contact management
ActiveCampaign
YetiForce CRM
9.0
Workflow management
ActiveCampaign
YetiForce CRM
9.0
Territory management
ActiveCampaign
YetiForce CRM
9.0
Opportunity management
ActiveCampaign
YetiForce CRM
9.0
Integration with email client (e.g., Outlook or Gmail)
ActiveCampaign
YetiForce CRM
8.0
Contract management
ActiveCampaign
YetiForce CRM
9.0
Quote & order management
ActiveCampaign
YetiForce CRM
8.0
Interaction tracking
ActiveCampaign
YetiForce CRM
8.0

Customer Service & Support

ActiveCampaign
YetiForce CRM
8.0
Case management
ActiveCampaign
YetiForce CRM
8.0
Call center management
ActiveCampaign
YetiForce CRM
8.0
Help desk management
ActiveCampaign
YetiForce CRM
8.0

Marketing Automation

ActiveCampaign
YetiForce CRM
7.5
Lead management
ActiveCampaign
YetiForce CRM
8.0
Email marketing
ActiveCampaign
YetiForce CRM
7.0

CRM Project Management

ActiveCampaign
YetiForce CRM
8.0
Task management
ActiveCampaign
YetiForce CRM
9.0
Billing and invoicing management
ActiveCampaign
YetiForce CRM
7.0
Reporting
ActiveCampaign
YetiForce CRM
8.0

CRM Reporting & Analytics

ActiveCampaign
YetiForce CRM
7.7
Forecasting
ActiveCampaign
YetiForce CRM
8.0
Pipeline visualization
ActiveCampaign
YetiForce CRM
7.0
Customizable reports
ActiveCampaign
YetiForce CRM
8.0

Customization

ActiveCampaign
YetiForce CRM
9.0
Custom fields
ActiveCampaign
YetiForce CRM
10.0
Custom objects
ActiveCampaign
YetiForce CRM
10.0
Scripting environment
ActiveCampaign
YetiForce CRM
8.0
API for custom integration
ActiveCampaign
YetiForce CRM
8.0

Security

ActiveCampaign
YetiForce CRM
7.5
Single sign-on capability
ActiveCampaign
YetiForce CRM
7.0
Role-based user permissions
ActiveCampaign
YetiForce CRM
8.0

Social CRM

ActiveCampaign
YetiForce CRM
8.0
Social data
ActiveCampaign
YetiForce CRM
8.0

Platform

ActiveCampaign
YetiForce CRM
8.0
Mobile access
ActiveCampaign
YetiForce CRM
8.0

Pros

ActiveCampaign

  • The automation triggers and workflow commands available are impressive. Very robust, it's so robust I don't know what's capable of doing since I stick to foundational triggers
  • The tagging system and segmentation approach is convenient since one can create segments from different places
  • I was relatively simple to navigate around the platform. (finding where are the lists, campaigns, automations.
  • I liked the quick ability to search for specific contacts based on status and tags.
Juan R. Arroyo Yap | TrustRadius Reviewer

YetiForce CRM

  • Detailed customization
  • Stability and speed
  • Customer support
Michael Brennan | TrustRadius Reviewer

Cons

ActiveCampaign

  • With the high level of customization, can be complex or overwhelming for some new users
  • Would like the ability to add some features a la carte instead of having to upgrade
  • Some reports can feel a little limited and the ability to create custom reports and charts/graphs would be nice
Kim McCumber | TrustRadius Reviewer

YetiForce CRM

  • Lack of documentation
  • No auto updates
  • Server requirements
Michael Brennan | TrustRadius Reviewer

Likelihood to Renew

ActiveCampaign

ActiveCampaign 9.1
Based on 17 answers
For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
  • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
  • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
  • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
  • Reporting - The ability to see specific open, click, and conversion rates in one place.
  • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
page V | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Usability

ActiveCampaign

ActiveCampaign 8.1
Based on 33 answers
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
Matt Dickerson | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Reliability and Availability

ActiveCampaign

ActiveCampaign 9.1
Based on 5 answers
I've never had ActiveCampaign down for maintenance. I'm sure they update things, but they always seem to manage to stay live. Also, I've had very few errors, if any. None come to mind. This might be to due to the fact I focus on building things as simply as possible, but I also believe it's due to the quality of the software.
Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Performance

ActiveCampaign

ActiveCampaign 8.6
Based on 5 answers
ActiveCampaign works seamlessly with the other tools I use. It integrates directly with most. And if no direct integration is available, there is almost always one you can make using Zapier. I've yet to run into a technical error that prevented me from doing something I wanted to be able to do.
Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Support Rating

ActiveCampaign

ActiveCampaign 6.7
Based on 38 answers
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Chesare Johnson | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Implementation Rating

ActiveCampaign

ActiveCampaign 8.5
Based on 11 answers
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
William Ainslie | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Alternatives Considered

ActiveCampaign

MC was great but was too expensive and limited in scope for unlimited send caps. AWeber has a good email builder but at that time didn't have webhooks, making it difficult to use to meet our needs. ActiveCampaign solved both of these problems by giving us unlimited sends and providing a robust API to manage our registration process and offer our members a way to update their details in real-time.
Lee McIntosh | TrustRadius Reviewer

YetiForce CRM

The two reasons we have decided towards YetiForceCRM were its price (free) and the customization options (almost unlimited). The other CRM systems come with a price tag but still have many features left out. On the other hand, YetiForceCRM gives us the option of custom modules resulting in full control of our data and workflows.
Michael Brennan | TrustRadius Reviewer

Scalability

ActiveCampaign

ActiveCampaign 8.8
Based on 4 answers
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Michelle Hill | TrustRadius Reviewer

YetiForce CRM

No score
No answers yet
No answers on this topic

Return on Investment

ActiveCampaign

  • I went from 0-50 new emails on my list in a matter of weeks, due to the simplicity and functionality of the landing pages/forms.
  • Because of the great email tracking features, I was able to observe and shift my emails so that I went from a 15% open rate to a 50% open rate.
Triana Garrett | TrustRadius Reviewer

YetiForce CRM

  • Cost savings
  • More flexibility with the number of users
  • Improved project management results
Michael Brennan | TrustRadius Reviewer

Screenshots

Pricing Details

ActiveCampaign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ActiveCampaign Editions & Modules

Edition
Lite$9.001
Plus$492
Professional$1293
Enterprise$2294
  1. Per Month [3 Users]
  2. Per Month [25 Users]
  3. Per Month [50 Users]
  4. Per Month [Unlimited Users]
Additional Pricing Details

YetiForce CRM

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

YetiForce CRM Editions & Modules

Edition
YetiForce CRMFree
    Additional Pricing Details
    YetiForceCRM is open source and free. There are no license fees. Free support is provided on GitHub. Paid support and additional services are available in the Marketplace which can be accessed directly from the CRM system.

    Rating Summary

    Likelihood to Recommend

    ActiveCampaign
    9.0
    YetiForce CRM
    9.0

    Likelihood to Renew

    ActiveCampaign
    9.1
    YetiForce CRM

    Usability

    ActiveCampaign
    8.1
    YetiForce CRM

    Reliability and Availability

    ActiveCampaign
    9.1
    YetiForce CRM

    Performance

    ActiveCampaign
    8.6
    YetiForce CRM

    Support Rating

    ActiveCampaign
    6.7
    YetiForce CRM

    In-Person Training

    ActiveCampaign
    7.3
    YetiForce CRM

    Implementation Rating

    ActiveCampaign
    8.5
    YetiForce CRM

    Scalability

    ActiveCampaign
    8.8
    YetiForce CRM

    Add comparison