What users are saying about

Screaming Frog

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Top Rated
75 Ratings
39 Ratings
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Score 8.2 out of 101

Screaming Frog

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Top Rated
75 Ratings
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Score 9.3 out of 101

Add comparison

Likelihood to Recommend

Dynamic Tag Management

It specifically saves tons of time by allowing you to use a tag based system for implementation of tracking pixels, in our case Adobe Media Optimizer, where before, we would have to write page specific javascript calling out each individual point of conversion, for the entire website. Now we can apply the universal tag management code throughout the site and simply create rules that trigger tracking pixels within AMO.
Jay Corcoran profile photo

Screaming Frog

I would have a coworker use Screaming Frog SEO Spider to determine meta data completeness and consistency. Screaming Frog SEO Spider is also well suited for showing us which pages Google is crawling or not. In one instance, I was looking up a site's meta data info and Screaming Frog found no pages - discovered the site was down. I would not have them use Screaming Frog SEO Spider for keywords. Keywords and keyword ranking is important in our industry and this is something we have to move to a different tool such as Moz for
No photo available

Feature Rating Comparison

Security

Dynamic Tag Management
10.0
Screaming Frog
Role-based user permissions
Dynamic Tag Management
10.0
Screaming Frog

Tag Management

Dynamic Tag Management
7.6
Screaming Frog
Tag library
Dynamic Tag Management
5.0
Screaming Frog
Tag variable mapping
Dynamic Tag Management
6.8
Screaming Frog
Ease of writing custom tags
Dynamic Tag Management
8.1
Screaming Frog
Rules-driven tag execution
Dynamic Tag Management
8.4
Screaming Frog
Tag performance monitoring
Dynamic Tag Management
8.4
Screaming Frog
Improved page load times
Dynamic Tag Management
9.0
Screaming Frog
Mobile app tagging
Dynamic Tag Management
8.0
Screaming Frog
Library of JavaScript extensions
Dynamic Tag Management
7.1
Screaming Frog

Data Management & Integrity

Dynamic Tag Management
7.0
Screaming Frog
Event tracking
Dynamic Tag Management
9.0
Screaming Frog
Mobile event tracking
Dynamic Tag Management
9.0
Screaming Frog
Data distribution management
Dynamic Tag Management
7.0
Screaming Frog
Universal data layer
Dynamic Tag Management
9.0
Screaming Frog
Automated error checking
Dynamic Tag Management
1.0
Screaming Frog

SEO

Dynamic Tag Management
Screaming Frog
7.0
Keyword analysis
Dynamic Tag Management
Screaming Frog
6.3
Backlink management
Dynamic Tag Management
Screaming Frog
6.9
SERP ranking tracking
Dynamic Tag Management
Screaming Frog
7.0
Page grader
Dynamic Tag Management
Screaming Frog
6.6
Competitive analysis
Dynamic Tag Management
Screaming Frog
7.4
Site audit / diagnostics
Dynamic Tag Management
Screaming Frog
9.5
Site recommendations
Dynamic Tag Management
Screaming Frog
7.3
Task management
Dynamic Tag Management
Screaming Frog
5.0

SEO Channels

Dynamic Tag Management
Screaming Frog
8.7
Local SEO
Dynamic Tag Management
Screaming Frog
9.0
Social SEO
Dynamic Tag Management
Screaming Frog
8.0
Mobile SEO
Dynamic Tag Management
Screaming Frog
8.8
Global SEO
Dynamic Tag Management
Screaming Frog
9.2

SEO Platform & Account Management

Dynamic Tag Management
Screaming Frog
8.5
Multi-domain support
Dynamic Tag Management
Screaming Frog
8.9
Integration with web analytics tools
Dynamic Tag Management
Screaming Frog
8.0

Pros

  • Easy to navigate the interface
  • Dependency on technical team is much less
  • Coding effort will be minimum
Abishek Kumar profile photo
  • Site wide Technical SEO analysis
  • Pinpointing broken links
  • Providing text based on page SEO details
  • Fast run time
Jon Kaspszak profile photo

Cons

  • People who worked on DTM only can navigate and process the rules, so there should not be a criteria complete the processing rules.
  • Framework kind of option should be available
  • Troubleshooting documents should be available in Google for implementation
Abishek Kumar profile photo
  • It would be nice if the free version scanned more than 500 pages and included the crawl configuration features. Even better would be if there was a free fully functional version available for a time limited period. This would allow us to better determine if the product would meet all of our needs.
No photo available

Likelihood to Renew

Dynamic Tag Management10.0
Based on 1 answer
As it interfaces so well with AMO, we shall be utilizing the DTM for any future client additions.
Jay Corcoran profile photo
Screaming Frog10.0
Based on 3 answers
It has a free version and a paid version - if you find the free version has what you need, it's easy to use that until you need to do some more custom reviews of websites
Amanda Tessier profile photo

Usability

Dynamic Tag Management5.0
Based on 2 answers
It does exactly what it is designed for in a very user friendly fashion.
Jay Corcoran profile photo
Screaming Frog7.0
Based on 2 answers
Easy for me to use because I have using the product for a long time and understand the ins and outs of it. If I was a newbie, I would be completely lost. It does take some prior knowledge to operate this software and understanding of what a crawl means
Anthony Daronzio profile photo

Support

Dynamic Tag Management10.0
Based on 1 answer
Although it is a newer product to Adobe, they seem to truly care about our challenges and are very proactive in making sure that we have the most knowledgeable support available in a timely manner.
Jay Corcoran profile photo
Screaming Frog10.0
Based on 1 answer
I have had very little issues with the software, most of which can be answered with the very extensive online documentation. However the few times I have had to ask for support, they have been nothing but helpful.
Anthony Daronzio profile photo

Implementation

Dynamic Tag Management10.0
Based on 1 answer
It was quite seamless with the outstanding support from our Adobe account manager.
Jay Corcoran profile photo
Screaming Frog7.0
Based on 1 answer
If the software was a little easier to use for beginners, there really wouldn't be an issue
Anthony Daronzio profile photo

Alternatives Considered

The one thing GTM has over DTM is that there are a bunch of hosted pixels by companies like Facebook. Otherwise, it's incredibly inferior. The DTM UI is easier, more intuitive, and more comprehensible. Debugging is easier as well, and the triggers are better defined in DTM. Version control is far superior and it's so easy to tell what tags are firing and when. I went from DTM to GTM when switching jobs and was so relieved when my new company made the switch to DTM. I'm much happier and it's much easier now.
Gitai Ben-Ammi profile photo
SortSite provides more features that we needed, all in one piece of software. Accessibility checking is the biggest feature.
No photo available

Return on Investment

  • The key factor is that my devs are not tied up with petty things like adding JS or advertising pixels. Simple work like that can be handled by me while they work on feature development.
  • Release cycle is much shorter when a dev is needed, say for a direct call rule that involves JS being written. We don't have to go through the normal release cycle and can do it on an ad hoc basis without all the rigmarole of a hot fix.
Gitai Ben-Ammi profile photo
  • It allowed us to provide reports to content editors allowing them to fix their pages.
No photo available

Pricing Details

Dynamic Tag Management

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Screaming Frog

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details