Likelihood to Recommend It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
Read full review Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
Read full review Pros Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far. Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player. Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries. Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress. Read full review Google Trends shows me geographic locations where a particular topic may be useful for advertising. Google Trends allows me to drill down into those locations to metro and city levels where I can focus on exactly what local business clients need to know. Google Trends allows me to identify and qualify search terms that my client's need to optimize their websites and social media content for. Google Trends shows me what people are talking about in a specific location over a specific period of time. This is a great way to know what I should be posting on social media. Read full review Cons Anchor text alert notifications for a specific domain would be nice to have. Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare. Adding emails to forward the exports to from running a report would be good too. Read full review Top charts: would be nice to include top charts for the current month. Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts. More images: would be interesting to see trending image searches. Read full review Likelihood to Renew Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Read full review Usability Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Read full review Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
Read full review Support Rating Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King Web Production Manager Responsible for SEO, Web Design, & Social Media Marketing
Read full review I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
Read full review Alternatives Considered I think when it comes to keyword tracking, Ahrefs is not as good
BrightEdge , but Ahrefs Site Explorer trumps
BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze
BrightEdge for keyword and ranking information
Read full review Overall I think that
Ahrefs is a better product when it comes to really drilling down and getting all the data that you need in order to understand a given behavior or problem.
Ahrefs is much more powerful in its feature set but does not have the same level of overall data/visual data representation that Google Trends does.
Carl Pieri Growth Marketing Manager, HubSpot for Startups
Read full review Return on Investment Identify the most effective keywords for content creation and optimizing existing content, which can help to increase organic traffic to your website. Track backlinks, monitor the competition, and identify potential link building opportunities, which can help to improve your search engine rankings. Analyze the top-performing pages on any website, which can help to optimize your own content and improve user experience. Read full review Google Trends has shown me when a keyword is no longer working for my website so that I can adjust the content accordingly. It shows me seasonal differences so I can adjust my PPC budgets to be on pace with the trends. Read full review ScreenShots