Amazon Seller Central vs. Folloze

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Amazon Seller Central
Score 6.7 out of 10
N/A
Amazon Seller Central is the company's online service for merchants selling products on Amazon.com.
$39.99
per month
Folloze
Score 7.6 out of 10
Enterprise companies (1,001+ employees)
Folloze's no-code digital experience platform enables B2B marketing and sales teams to deliver personalized buyer experiences across the customer journey. It's used to create digital destinations for use cases including ABM/ABX campaigns, website engagement, sales development, and event activation.N/A
Pricing
Amazon Seller CentralFolloze
Editions & Modules
No answers on this topic
Folloze
Contact Sales
Offerings
Pricing Offerings
Amazon Seller CentralFolloze
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Amazon Seller CentralFolloze
Features
Amazon Seller CentralFolloze
Engagement
Comparison of Engagement features of Product A and Product B
Amazon Seller Central
-
Ratings
Folloze
7.7
11 Ratings
3% above category average
Automated routing and prioritization00 Ratings7.510 Ratings
Customer interaction histories00 Ratings7.610 Ratings
Syndicated content00 Ratings7.49 Ratings
Personalization00 Ratings8.111 Ratings
Engagement data tracking00 Ratings7.811 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Amazon Seller Central
-
Ratings
Folloze
7.4
9 Ratings
3% below category average
Ad campaign creation00 Ratings7.59 Ratings
Display advertising00 Ratings7.59 Ratings
Contextual advertising00 Ratings7.59 Ratings
Social advertising00 Ratings7.19 Ratings
Ad reporting and analytics00 Ratings7.69 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Amazon Seller Central
-
Ratings
Folloze
7.4
11 Ratings
4% below category average
Standard visitor segmentation00 Ratings7.211 Ratings
Behavioral visitor segmentation00 Ratings7.410 Ratings
ABM sales intelligence00 Ratings7.510 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Amazon Seller Central
-
Ratings
Folloze
7.0
11 Ratings
6% below category average
3rd party intent signals00 Ratings6.510 Ratings
Downstream intent signals00 Ratings7.210 Ratings
Account identification00 Ratings7.311 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Amazon Seller Central
-
Ratings
Folloze
7.6
9 Ratings
3% below category average
Automated workflow & orchestration00 Ratings7.69 Ratings
Best Alternatives
Amazon Seller CentralFolloze
Small Businesses
Rithum
Rithum
Score 6.7 out of 10
Dealfront
Dealfront
Score 8.8 out of 10
Medium-sized Companies

No answers on this topic

TechTarget Priority Engine
TechTarget Priority Engine
Score 9.5 out of 10
Enterprises
Vendavo
Vendavo
Score 8.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Amazon Seller CentralFolloze
Likelihood to Recommend
5.0
(2 ratings)
7.4
(49 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(2 ratings)
Usability
4.0
(1 ratings)
7.9
(49 ratings)
Availability
-
(0 ratings)
8.2
(1 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
-
(0 ratings)
6.6
(41 ratings)
Online Training
-
(0 ratings)
4.5
(1 ratings)
Implementation Rating
-
(0 ratings)
9.1
(2 ratings)
Configurability
-
(0 ratings)
5.5
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
4.5
(1 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
-
(0 ratings)
5.5
(1 ratings)
Professional Services
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Amazon Seller CentralFolloze
Likelihood to Recommend
Amazon AWS
If you want to sell online, there is no more powerful platform than Amazon. Other marketplaces, like Walmart, are simply not as good at reaching a massive amount of sellers. In our experience, selling on Amazon has not detracted from standard website sales and has enabled us to tap into an entirely new market of potential buyers
Read full review
Folloze
I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
Read full review
Pros
Amazon AWS
No answers on this topic
Folloze
  • Plug into Salesforce. We live in Salesforce, so it's a must!
  • Ease of use when designing boards. We love to all feel like graphic designers.
  • Dashboards showing activity levels of all types.
  • Storing assets within folloze. Makes it super easy to build a board fast.
  • Cloning boards. Time saver!!
Read full review
Cons
Amazon AWS
No answers on this topic
Folloze
  • Integrating the contact form with our CRM has been a lengthy and on-going process
  • We use iframe for some of our content pieces and I think it could look better than it does now
  • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
Read full review
Likelihood to Renew
Amazon AWS
No answers on this topic
Folloze
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
Read full review
Usability
Amazon AWS
If your product is on high demand and you find a well-built listing (if you are not the manufacturer or authorized brand representative). It is very difficult to correct listings if you are a reseller only. Seller support and seller forums are useless to get any help since seller support agents only wants to close support tickets and experienced sellers on forums are usually sarcastic.
Read full review
Folloze
Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
Read full review
Reliability and Availability
Amazon AWS
No answers on this topic
Folloze
sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
Read full review
Performance
Amazon AWS
No answers on this topic
Folloze
pages load slow sometimes
Read full review
Support Rating
Amazon AWS
No answers on this topic
Folloze
Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
Read full review
Online Training
Amazon AWS
No answers on this topic
Folloze
5 as we did it with our own people in house and not with Folloze
Read full review
Implementation Rating
Amazon AWS
No answers on this topic
Folloze
I was not involved with the implementation of Folloze. This project was executed before I was hired
Read full review
Alternatives Considered
Amazon AWS
No answers on this topic
Folloze
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
Read full review
Contract Terms and Pricing Model
Amazon AWS
No answers on this topic
Folloze
cannot disclose
Read full review
Scalability
Amazon AWS
No answers on this topic
Folloze
there are still a lot of things that need to be made available within the product
Read full review
Return on Investment
Amazon AWS
No answers on this topic
Folloze
  • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
  • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
Read full review
ScreenShots

Folloze Screenshots

Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of the interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.