What users are saying about
13 Ratings
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Top Rated
121 Ratings
13 Ratings
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Score 5.4 out of 101

Smartlook

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Top Rated
121 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.6 out of 101

Likelihood to Recommend

App Annie

I would think for basic level app activity, this would be a great software. For more complex level data, I don't think this platform serves as well as others out there that are available
No photo available

Smartlook

Smartlook is a good solution for a recording the behavior of users for small and mid-size web projects (also this service can record videos for the apps, but we haven't used this). It's really great for:
  • Tracking your user's behavior and record videos based on your custom events (add to cart, button clicks, add to wishlist, etc).
  • Analyzing on what elements your users click most.
  • For small projects, you have a free plan to record 1500 visits per month.
  • Getting a detailed report of device, platform, UTM tags of the selected visit to have analytics what devices your clients are using.
Roman Yarovyi profile photo

Pros

App Annie

  • The visuals in the platform are easy to read and understand and make it simple to understand the data you are looking at.
  • I find that the data in App Annie is very reliable in terms of the number of downloads we see on a daily, weekly, and monthly basis.
  • It gives me the ability to integrate the data here with other analytics and provide viewers and consumers good solid information on our performance.
No photo available

Smartlook

  • Recording video of the user's visits to a project website.
  • Creating a heat map and click map for selected page on website.
  • Creating custom events that allows to filter videos and watch only very important visits.
  • Building sales funnels and track conversion and drops on every step.
  • Providing analytics and custom reports to analyze visits.
  • A trial version is available.
Roman Yarovyi profile photo

Cons

App Annie

  • I do think there are quite a few side bar options when you first login to the software. I'd like to see the features maybe more condensed.
  • For us, it would be super useful to see more zip code or county level data in the software.
  • I would like to see a PDF version offered in the export options. It would make the presentation of the chart data more appealing.
No photo available

Smartlook

  • No integration with Google Tag Manager to automatically implement custom events.
  • No examples for code integration.
  • No ready integration with CRM systems, you should build your own integration.
Roman Yarovyi profile photo

Likelihood to Renew

App Annie

App Annie 10.0
Based on 1 answer
Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.
Jason Sherman profile photo

Smartlook

No score
No answers yet
No answers on this topic

Alternatives Considered

App Annie

When comparing the free versions of App Annie and AppFollow, App Annie falls short. Not only is AppFollow more intuitive, it provides better data export integrations such as Slack (view and respond to reviews real-time), Google Analytics, multiple CRMs, etc. App Annie allows for none of these things, they are more of a data aggregate.AppFollow also has a live intercom chat to help with any problems, something that App Annie is lacking when it comes to support. The only thing that App Annie wins at is connecting to the App Stores and pulling in download and conversion volumes, and allowing for 100 keywords versus 20.
Sam Lepak profile photo

Smartlook

So far there is no other platform like this that has everything integrated into the same site from heatmaps, real-time recordings and question forms to the customer to know what they think...
Juan Trenado Tello profile photo

Return on Investment

App Annie

  • App Annie has had neither a positive nor negative impact on our ROI or business objectives. Our team currently uses their free, very limited plan for data discrepancy with our main ASO tool. Otherwise, we have connected our apps and let the data flow in. We go in the account about once every 2-3 months.
  • With App Annie's data we have solidified that our other paid ASO tool we use has accurate data and that we will continue to pay for that tool. So in that regards, App Annie's provided us with a confirmation in our competitor ASO tool purchase decision.
Sam Lepak profile photo

Smartlook

  • The free version is adequate for lower traffic sites.
  • We've been able to make changes based on what we've seen even without paying for pro.
  • The skipping times of inactivity in the recordings alone make the pro subscription worth the money.
Jeff Worcester profile photo

Screenshots

Pricing Details

App Annie

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Smartlook

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$0*
1.  per installation
Additional Pricing Details

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