What users are saying about
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
47 Ratings
4 Ratings

Audiense

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
47 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.5 out of 100
4 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 10 out of 100

Attribute Ratings

  • Audiense is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating

Likelihood to Recommend

7.5

Audiense

75%
23 Ratings
7.0

Pulsar CORE

70%
1 Rating

Likelihood to Renew

6.2

Audiense

62%
4 Ratings

Pulsar CORE

N/A
0 Ratings

Usability

8.0

Audiense

80%
1 Rating
7.0

Pulsar CORE

70%
1 Rating

Availability

8.0

Audiense

80%
2 Ratings

Pulsar CORE

N/A
0 Ratings

Performance

8.0

Audiense

80%
2 Ratings

Pulsar CORE

N/A
0 Ratings

Support Rating

9.5

Audiense

95%
4 Ratings
8.0

Pulsar CORE

80%
2 Ratings

Online Training

9.0

Audiense

90%
1 Rating

Pulsar CORE

N/A
0 Ratings

Implementation Rating

9.5

Audiense

95%
4 Ratings

Pulsar CORE

N/A
0 Ratings

Likelihood to Recommend

Audiense

When you start a strategy and want to discover how the audiense is composed, this is the first step to start exploring and then create your buyer personas with more details from other auxiliary tools (social listening, market research). Audiense is the best way to start exploring. It works better when you are dealing with big social media accounts when you want to explore audiences from a specific country or very specific interests. It’s good to import information from listening tools like Brandwatch to get better results about your audience.
Read full review

Pulsar

I think that Pulsar is a good tool for brands or agencies who have a set list of competitors or subbrands that they are looking to do a monthly/weekly comparison of engagement metrics. When you have the brand account inputted, the data is shown in a visually tangible way and easy to comprehend.
Read full review

Pros

Audiense

  • Audiense is the best tool I have found for tie your tweets to changes in your followers. In essence, I can see when tweets are gaining or losing followers for my account.
  • Audiense also has great analytical tools like best time to tweet reports
  • Audiense also provide a very complete look at each person you follow or is following you. It helps to understand who the people are.
Read full review

Pulsar

  • Track engagements over time
  • Easy to use interface
  • Modern and updated display
Read full review

Cons

Audiense

  • For the USA, if Audiense.com is able to pull in the FULL spectrum of Acxiom data, then we have a truly splendid solution.
  • For the world, if Audiense.com is able to enrich an audience with PIPL, Apollo.io, and Full Contact API data, then we have the next iteration of this already amazing solution
  • As Audiense.com refines its SEMRush partnership, we will see advanced SEO unlink anything seen in past decades.
  • If Audiense.com were to integrate the full capabilities of Relationship Science ( relsci.com ), then we would, as salespeople, have the next iteration of the solution as a sales power tool.
Read full review

Pulsar

  • Unfortunately, when exporting data it is often hard to read in an easy format.
  • I've used other tools where you can get historical data once you put into the tool but Pulsar cannot do that.
Read full review

Pricing Details

Audiense

Starting Price

$99 per month

Editions & Modules

Audiense editions and modules pricing
EditionModules
Audience Insights6961
Twitter Marketing (formerly Socialbro)392

Footnotes

  1. per month (billed annually)
  2. per month (billed annually)

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Pulsar CORE

Starting Price

$0 150,000 mentions

Editions & Modules

Pulsar CORE editions and modules pricing
EditionModules
TRAC (starter package)$1,2001

Footnotes

  1. 150,000 mentions

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Prices listed are on a 'starting from' basis. All TRAC packages have unlimited user log-ins, unlimited search queries and are charged on the amount of mentions pulled in. Bespoke packages are available.

Likelihood to Renew

Audiense

I have been using it for a few years now and I still think it's a pretty competitive tool, although a lot of new interesting tools are coming on the market and I am always on the lookout for new solutions. If it keeps innovating, however, Audiense could stay relevant for some time to come
Read full review

Pulsar

No answers on this topic

Usability

Audiense

The dashboard is excellent and easy to understand. Their messaging is very clear. The reports are visual and powerful.
Read full review

Pulsar

Pulsar is not a complex tool by any means. The interface is updated and comprehensive, and I've used multiple tools in the past where the interface was very outdated and exporting data was often a difficult process since it was not well organized. The tool works well in visualizing complex data.
Read full review

Reliability and Availability

Audiense

I have never had an issue.
Read full review

Pulsar

No answers on this topic

Performance

Audiense

I have never had an issue.
Read full review

Pulsar

No answers on this topic

Support Rating

Audiense

Any questions we had were promptly answered.
Read full review

Pulsar

I have not had to reach out to Pulsar support before but my coworkers have and said the support was good.
Read full review

Online Training

Audiense

Pretty simple to start using. Have to do some self-study to learn more advanced features
Read full review

Pulsar

No answers on this topic

Implementation Rating

Audiense

Just a plug and play online tool
Read full review

Pulsar

No answers on this topic

Alternatives Considered

Audiense

I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
Read full review

Pulsar

I think that Pulsar is one of the more updated platforms that I have used and the metrics exported/shown in the dashboard are accurate. I think that some tools report inaccurate metrics gathered from social media platforms due to the new APIs, something that often causes confusion and lack of clarity.
Read full review

Return on Investment

Audiense

  • Definitely increased the value of my social intelligence data. Now I'm able to really understand who my audience is and this helps my clients think about them as real people instead of an anonymous group.
  • Time saved, being able to click a button and then have my audience generated within a couple of hours without me having to do anything else is invaluable.
Read full review

Pulsar

  • Input into our algorithm for brand strength and stature
  • Quick engagement tracking
Read full review

Screenshots

Add comparison