Avochato vs. Leanplum

Well suited: Problem resolution, timely response, 1-many communicaiton, event triggered automation, allows reservationists to text multiple people at one time, and puts all the relevant decision making information in a link. Also allows us to have a written record of the conversation. Less Appropriate: Still cannot replace the Southern hospitality of a phone call. Sometimes texting reaches a point, where a phone call can solve fix, or figure it out quicker

Incentivized

I think Leanplum is great for any company that needs to use push notification to drive revenue or KPI growth. I often find that it can be very costly to integrate analytics solutions & also build good reporting from the data. Leanplum provides a lot of great analytics & reporting right out of the box, especially around push events. This makes it much easier for the managing marketing user to optimize campaigns and increase their team & company's KPIs.

Incentivized

• Platform for easy monitoring of communication
• Ease of use for batching communication to multiple entities at one time
• Projecting or pre-scheduling communication in a time pre-determined by our office.

Incentivized

• Viewing the history of a campaign. Leanplum shows exactly what a customer has been sent on which dates/times and due to which actions.
• AB Testing - allows us to see which messages are appreciated/opened more by which customers
• Team collaboration - we can see easily how recently a campaign or message was updated

Incentivized

• The mobile app definitely could be better. Sometimes it crashes, and you can't see the tags or create new contacts, and it only lets you call and send and receive messages, but you can't take calls from the mobile app.

Incentivized

• Ability to create User Stories with a predefined funnel of actions that will chain themselves
• Ability to tag users once they enter or leave specific segments
• Should show in a simple page the main KPIS that matter for all our games at once
• More granularity in granting access to subsets (not sharing everything per account)

Incentivized

We never tried or used any other platform

Incentivized

I was not a part of making the decision to use Leanplum over its competitors.

Incentivized

• Extremely positive. Very efficient style of communication.
• Excellent booking engine, very effective marketing option. Click to text.

Incentivized

• It helps us build the right features for our users with the help of A/B experimentation
• Re-engagement notifications help us keep company data metrics

Incentivized