Bambu by Sprout Social vs. Iconosquare

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bambu by Sprout Social
Score 9.0 out of 10
N/A
Bambu is a social media marketing tool from Sprout Social that leverages employee advocacy. It allows users to organize and encourage distribution of company blog posts, press releases, news and articles, thought leadership, and customer case studies through employees' personal social networks on Facebook, Twitter, and LinkedIn. There are three main use cases for Bambu: Marketing, HR, and Sales. In terms of Marketing, Bambu aims to leverage employee advocacy to increase brand awareness…N/A
Iconosquare
Score 7.7 out of 10
N/A
"Iconosquare is a social media analytics and management platform helping brands and Agencies with in-depth reporting and analysis for Instagram, Facebook, Twitter, LinkedIn, and TikTok." Iconosquare's social media analytics aim to enable users to: Make strategic decisions for Instagram, Facebook and Twitter based on concrete data; Build a brand using statistics; Save time with content scheduling, in-depth…
$29
per month
Pricing
Bambu by Sprout SocialIconosquare
Editions & Modules
No answers on this topic
Single
$29
per month per user
Team
$49
per month
Custom
Contact Us
per month
Offerings
Pricing Offerings
Bambu by Sprout SocialIconosquare
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Bambu by Sprout SocialIconosquare
Top Pros
Top Cons
Best Alternatives
Bambu by Sprout SocialIconosquare
Small Businesses

No answers on this topic

Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Influitive
Influitive
Score 9.0 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Sprinklr Marketing
Sprinklr Marketing
Score 7.2 out of 10
1-Social
1-Social
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Bambu by Sprout SocialIconosquare
Likelihood to Recommend
8.9
(7 ratings)
8.0
(9 ratings)
Support Rating
-
(0 ratings)
9.4
(3 ratings)
User Testimonials
Bambu by Sprout SocialIconosquare
Likelihood to Recommend
Sprout Social
Routinely sharing job postings from Bambu by Sprout Social to LinkedIn, using the canned content our Marketing team provides and revising so that it "sounds like me" prior to sharing on LI. Cadencing my content shares for the week in the "Scheduling" option Creating a new link to share content via Bambu by Sprout Social to LI, to position myself as a thought leader in my space
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Tripnity (ICONOSQUARE)
A good match for someone looking into Iconosquare would be a social media manager looking to streamline their analytics process. It is for someone who may be pulling these numbers manually and wants a centralized location to pull numbers across platforms. Iconosquare also allows you to schedule your content, which provides another one-stop shop. Where it would be less suited is someone who may not use more than one social platform.
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Pros
Sprout Social
  • Ease of use. It creates a user-friendly experience that allows employees to understand and share.
  • Customer support & feedback.
  • Understanding the power of social media and building their tool around its use.
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Tripnity (ICONOSQUARE)
  • Provides in-depth analytics on engagement.
  • Provides in-depth analytics on consistencies among your follower base.
  • Provides insight into ways to grow your followership and refine your content.
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Cons
Sprout Social
  • Sprout to Bambu integration is not what was depicted in trial and is not used because of this
  • Missing functionality: LinkedIn tagging
  • Missing functionality: posting videos
  • Missing functionality: posting something without a link. Example: picture from an event or community outreach
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Tripnity (ICONOSQUARE)
  • Manipulating data can be difficult.
  • Paid and organic posts couldn't be separated.
  • Tracking story posts you wanted to group is messy.
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Support Rating
Sprout Social
No answers on this topic
Tripnity (ICONOSQUARE)
We never had a problem with customer support, nor really needed it. The UX of the site was easy to follow and simple to use.
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Alternatives Considered
Sprout Social
It was similar in that it helped us push prewritten messages out to our team, but the UX/UI was far more dated and not as intuitive. It's mobile app also wasn't very useful; made it difficult to edit messages and would constantly need you to log back in. The two things GaggleAMP had over Bambu however was more comprehensive analytics and the ability to automatically push out social posts
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Tripnity (ICONOSQUARE)
We focus primarily on Instagram with our social media strategy, so Iconosquare delivers the best experience by far for that platform
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Return on Investment
Sprout Social
  • The social amplification effects of our employees sharing brand content helped us achieve a 400% increase in website visits following our re-brand.
  • With some "Executive nudging" when we announced that Bambu would be used as our internal comms tool, and that we would only be sharing real-time updates via the mobile apps push notifications, we were able to double the # of employees who use the App in addition to the desktop application. Mobile users aside, another positive side effect of using Bambu as an internal comms tool is that it exposes users (the non-social butterflies who don't like to share) to all other content that has been curated into the system and has helped garner more social impressions.
  • The majority of our employees come from the BabyBoom/Gen X generation and didn't come of age in the world of social media, which has presented some challenges in user adoption rates.
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Tripnity (ICONOSQUARE)
  • It's allowed us to view IG story metrics even after they have passed over the 14 day review in Instagram Insights
  • The graphs are easy for us to send to clients as they are not very complex or complicated to read
  • There have been no issues or errors with retrieving data with a quick turnaround.
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ScreenShots

Iconosquare Screenshots

Screenshot of Performance analytics overviewScreenshot of Media ViewerScreenshot of Industry BenchmarkScreenshot of Competitor trackingScreenshot of Schedule postsScreenshot of Comments management