BannerFlow vs. Bynder

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BannerFlow
Score 7.5 out of 10
N/A
BannerFlow provides the ability to build ad campaigns without design help in seconds, not weeks. BannerFlow removes the ad production process. Customers create one single initial banner and the tool will create the sizes for them in a few seconds. Changes can be done in real-time simultaneously and remotely on the fly on all campaign ads.N/A
Bynder
Score 6.2 out of 10
Enterprise companies (1,001+ employees)
Bynder helps brands to distribute their marketing materials, manage creations and facilitate brand consistency. Bynder is a solution for marketing that comes with best in class digital asset management, creative project management, brand identity guidelines, product information management and web-to-publish modules.N/A
Pricing
BannerFlowBynder
Editions & Modules
No answers on this topic
Enterprise Brand Portal
$0
User/Storage/Modules/Add-Ons
Offerings
Pricing Offerings
BannerFlowBynder
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAfter a consultation, we will set up a demo of the platform to showcase the features that suit your needs best. We do not have standard pricing packages as our offers are customised to you and your company's needs.The cost of Bynder depends on the number of users, amount of storage, and the modules needed.
More Pricing Information
Features
BannerFlowBynder
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
BannerFlow
7.5
2 Ratings
1% above category average
Bynder
-
Ratings
Data Transfer7.52 Ratings00 Ratings
DSP integration7.52 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
BannerFlow
8.6
2 Ratings
10% above category average
Bynder
-
Ratings
Ad campaign creation8.92 Ratings00 Ratings
Ad deployment8.42 Ratings00 Ratings
Display advertising9.52 Ratings00 Ratings
Ad display and retargeting segmentation8.92 Ratings00 Ratings
Sequence targeting7.12 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
BannerFlow
8.4
2 Ratings
8% above category average
Bynder
-
Ratings
Ad dashboards8.92 Ratings00 Ratings
Ad performance reports8.92 Ratings00 Ratings
Ad conversion tracking9.52 Ratings00 Ratings
Ad attribution reporting7.02 Ratings00 Ratings
Cross-channel ad management8.52 Ratings00 Ratings
Ad forecasting and optimization7.52 Ratings00 Ratings
Best Alternatives
BannerFlowBynder
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Adobe Bridge
Adobe Bridge
Score 8.8 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.1 out of 10
MediaValet
MediaValet
Score 9.9 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
MediaValet
MediaValet
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BannerFlowBynder
Likelihood to Recommend
7.5
(2 ratings)
10.0
(13 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(2 ratings)
User Testimonials
BannerFlowBynder
Likelihood to Recommend
BannerFlow AB
Bannerflow works great for organisations who produce thousands of creatives in different formats every month and run creatives based advertising across multiple online channels- it helps you save redesign time and costs across your team by making the process easy and efficient. It also helps directly run ads and experiments and analyse the results using creative focussed data
Read full review
Bynder
We have numerous renderings for some of our properties that are constantly being updated. It was hard to keep track of the most current rendering since it lived in multiple locations with various employees. Creating a central location where we can regularly update the renderings without having to add a new file and re-upload solved the issue of questioning whether the rendering you were looking at was correct.
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Pros
BannerFlow AB
  • Designs can be easily copied and adapted to different sizes to save time
  • Extensive processes for collaboration and approvals within the tool
  • allows you to share direct links to advertiser
Read full review
Bynder
  • Extracting content is where Bynder shines. My previous EverNote account reminded me of the last scene in Raiders of the Lost Ark -- warehouse full of stuff where clearly everything was lost once it was put in there. Bynder makes it easy to find and extract information especially because of the thumbnail views aided by the categorization tools. Since you can use these in combination everything is basically a complex Boolean search without needing to know how to write a complex Boolean Search.
  • Easy I/O. Getting information into and out of Bynder is really easy -- follows the "don't make me think" rule. visual cues and clear buttons, etc. In fact, since I use multiple systems, I find it easiest to actually do file transfer TO MYSELF via Bynder rather than download or email files between my PC and Mac for example. That's how easy it is.
  • Categories, tagging, last-used, most-frequent, hide/show -- there's a lot of flexibility in organizing your content. Technically, this kind of thing exists in every tool I've ever used... but it's the implementation that matters. UI design is vital to making this a valuable tool as opposed to a dreary step of "file retrieval".
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Cons
BannerFlow AB
  • It can be a bit slow at times.
  • More flexibility in design templates.
  • Occasional bugs.
Read full review
Bynder
  • Link Sharing: One thing I wish Bynder had was quick link sharing for images or collections of images to share outside of Bynder. Currently you have to create a collection and send it via email to the person you want to view it. Otherwise you can make it public and share a link but then that collection technically can be viewed or downloaded by anyone. Since I'm used to the functionality of Dropbox, this is one thing that I feel is lacking.
  • Public Media Center: Along the lines of the last comment about link sharing; one thing that would be helpful is a public media center. If we were able to tag what photos we would want to include there, along with downloadable logos, guidelines, PR, etc. There are workarounds but the functionality doesn't quite exist.
  • Automatic Translations: We opted to keep all of our metadata and tagging in English, as most of our International partners do speak some English; however, it would have been nice to have an option to automatically translate any metadata/tagging for certain languages. We did have the option of automatically translating the main menu buttons but that wasn't much help. If we wanted metadata/tagging in other languages we'd have to input it manually for thousands of assets.
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Usability
BannerFlow AB
No answers on this topic
Bynder
It is incredibly user-friendly and easy to navigate. Once you poke around, you intuitively learn how to use the platform. Our company provided training sessions for all employees during our official roll-out, and everyone seemed to have a good grasp on how to navigate this platform. We have yet to hear about an employee having difficulty using Bynder, which is a big win
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Support Rating
BannerFlow AB
No answers on this topic
Bynder
When we were getting ready to switch vendors, WebDAM wasn't very responsive to my questions or my needs. They also sent me all the files on an external drive that was formatted for Mac and didn't even think to verify whether I had a PC (which I did) so the external drive was useless and I had to wait another week to get the updated external drive that was formatted for a PC that I could then use.
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Alternatives Considered
BannerFlow AB
BannerFlow is much better than handling everything in-house (i.e. creating advertisements yourself and manually adding them to each social media platform). It doesn't require the same bandwidth and time requirement as creating everything in-house, along with analyzing advertisements. Everything is accessible in one place, the creation, the publishing, the A/B testing, etc. so it is much simpler.
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Bynder
WebDAM and Bynder merged, so we didn't have to choose between them. We found these two had the best templating functions, which was a must have for our clients. Their permissions and user group management also seem to be the most robust. We found their support, including site, documents and staff to be the most responsive
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Return on Investment
BannerFlow AB
  • Saved us many man hours in redesign
  • Helped us launch campaigns faster
  • Saved us collaboration costs for marketing agencies
  • Helped maintain brand guideline consistency
Read full review
Bynder
  • More polished and compelling national marketing pieces due to greater and better use of photos.
  • More polished and compelling regional marketing pieces due to regional staff members ability to access assets directly and select from full bank.
  • Greater efficiency when designing pieces (easy to share assets with external designers).
  • Increased use of marketing assets across regions due to sharability.
Read full review
ScreenShots

Bynder Screenshots

Screenshot of Digital Asset Management - Digital asset centralization and management.Screenshot of Bynder's Brand Guidelines - A digital home for brand guidelinesScreenshot of Studio - Automation of digital content creationScreenshot of Asset Workflow - Creative process collaboration