BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts.
BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).
$159
per month
Ninja Outreach
Score 8.4 out of 10
N/A
Ninja Outreach is a search engine optimization software solution offered by Ninja Outreach.
I have found Buzzsumo to be great regarding its social aspect (finding influencers, popular content and getting shares), but in order to reach out to influencers you need to use other tools.
Also, Buzzsumo can be used to find socially popular content but other tools might be …
Google Trends is amazing, but Busssumo gives you influencers. Trends will influence what you write. Buzzsumo influence who you write to. It is a difficult one to answer. Both are great, but I would happily pay for Buzzsumo.