What users are saying about
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Top Rated
458 Ratings
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Top Rated
85 Ratings

Cision Communications Cloud

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Top Rated
458 Ratings
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Score 8.5 out of 100

Newswire

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Top Rated
85 Ratings
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Score 8 out of 100

Attribute Ratings

  • Cision Communications Cloud is rated higher in 1 area: Likelihood to Recommend
  • Newswire is rated higher in 3 areas: Likelihood to Renew, Usability, Support Rating
  • Cision Communications Cloud and Newswire are tied in 1 area: Implementation Rating

Likelihood to Recommend

8.4

Cision Communications Cloud

84%
277 Ratings
7.9

Newswire

79%
64 Ratings

Likelihood to Renew

7.1

Cision Communications Cloud

71%
17 Ratings
8.0

Newswire

80%
3 Ratings

Usability

7.0

Cision Communications Cloud

70%
53 Ratings
8.7

Newswire

87%
64 Ratings

Availability

9.1

Cision Communications Cloud

91%
3 Ratings

Newswire

N/A
0 Ratings

Performance

9.1

Cision Communications Cloud

91%
3 Ratings

Newswire

N/A
0 Ratings

Support Rating

8.9

Cision Communications Cloud

89%
321 Ratings
10.0

Newswire

100%
1 Rating

Online Training

8.0

Cision Communications Cloud

80%
3 Ratings

Newswire

N/A
0 Ratings

Implementation Rating

10.0

Cision Communications Cloud

100%
7 Ratings
10.0

Newswire

100%
1 Rating

Product Scalability

7.3

Cision Communications Cloud

73%
1 Rating

Newswire

N/A
0 Ratings

Likelihood to Recommend

Cision Communications Cloud

For a small start-up, the cost-benefit to add lift to press releases [and] particular milestone accomplishments is definitely there with the Cision [Communications] Cloud. Much of what we do, by necessity, is done internally without the benefit of outsourced press folks, so the Cision [Communications] Cloud ease of use and reporting is very important.
John Possumato | TrustRadius Reviewer

Newswire

Newswire is a good option if you need to build awareness and/or SEO for a newer/smaller name company. You'll usually get re-published by at least content farms, so that helps for inbound links and SERPs. It's less helpful for this if you're already an established company, or your news is so notable that it'll get placements without the service. If you don't have substantial news or know how to write a proper press release, don't expect it to get you published anywhere other than content farms.
Grant Brissey | TrustRadius Reviewer

Pros

Cision Communications Cloud

  • Their upgraded press release templates and ability [to] pull in an entire, completed release makes the [process] faster and easier, and allows for more graphics, such as company mastheads, [are done well].
  • The media tracking offers the ability to find relevant placements across the entire country.
  • The journalist database streamlines the process of finding relevant reporters to directly connect [to] on news releases that are relevant to their beats.
  • The process of setting up, creating, and distributing a release is seamless, easy to use, and not labor-intensive.
Lou Corsaro | TrustRadius Reviewer

Newswire

  • Autosave works really well, saves me a lot of time, or when I accidentally close out a window, I can always come back to it.
  • Overall the interface has always been a lot nicer and user-friendly, and they lay out distribution options nicely.
  • The reporting tool is simple and easy to read for sharing results with higher-ups.
Lindsey Gordon | TrustRadius Reviewer

Cons

Cision Communications Cloud

  • In the media influencer database, the classic Cision allowed us to do a zip code radius search to really drill down to the neighborhood level. That's because we do localized media advisories and press releases for events at neighborhood schools. One part of a big city like Chicago really doesn't care what's happening in another part of Chicago that's too far away. The zip code radius search was a feature in the classic Cision but not with the current Cision Communications Cloud. We've asked for this to be restored several times, but nothing's happened. In fact, we were told to use DMA — which actually goes wider in a search (bigger than a city), not more narrow as needed. This reflects a basic misunderstanding of what we need.
  • Another missing feature involves a merge field when sending out an email press release through Cision. This is the "select insert field" button in the upper right that's used to personalize a release with the media contact's name and other information. This is key for localization of the release. Many media outlets won't run a release unless it's local. While "county" is a feature in the influencer database when putting together a media list in Cision, "county" is not available to insert into a press release as a merge field. Counties are important because this is how many newspapers and health departments are organized and identify themselves. I've asked for this to be implemented, to no avail. As a workaround, we've had to use "contact city" or "outlet city."
  • After refining a media list in Cision using filters, I've had to download the list and take it offline to see the big picture, screen for duplicates, etc. While there is a button on the bottom left intended to help with this, it doesn't do the trick. That's because there may be multiple contacts with the same email address. In addition, one media contact may represent numerous media outlets, so this same contact could show up several times. It would be nice to have a better way to see the whole list online and eliminate both duplicates as well as those who previously opted out.
Lynn Meadows | TrustRadius Reviewer

Newswire

  • The editorial process was always very hard on our sale releases. Even if we followed the same structure we used to with PR Wire they would flag it as advertorial.
  • The option for video is nice but would be better to actually embed it into a part of the release versus just floating at the bottom.
  • Would be interesting for them to share more industry-specific releases or give the option to only get emails on specific industries. The E-blasts are always too general.
Anonymous | TrustRadius Reviewer

Pricing Details

Cision Communications Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Cision Communications Cloud Editions & Modules

Additional Pricing Details

Newswire

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$299 per month

Newswire Editions & Modules

Edition
Newswire Digital$2991
Newswire Digital Plus$5491
Newswire State$5991
Newswire National$7991
Newswire Global$1,9991
Newswire Canada$8991
Newswire Asia$1,2991
Newswire UK$8991
Newswire Latin America$1,2991
Newswire Financial$8991
  1. single PR
Additional Pricing Details
Bulk discounts available

Likelihood to Renew

Cision Communications Cloud

Cision Communications Cloud 7.1
Based on 17 answers
While I am happy with the product performance overall, TrendKite's recent merger with Cision is cause for concern. When we first signed on with TrendKite, I spoke with several users and the best response I received was that the company was a startup and we could expect there to be hiccups along the way as the company grew and the platform got more robust. That has certainly been the case. However, now that they have merged with Cision — a company that has grown too fast, has not focused on improving its product and has poor customer service — I have concerns that TrendKite will lose some of the qualities that have made it a great company and great product to work with.
Buck Banks | TrustRadius Reviewer

Newswire

Newswire 8.0
Based on 3 answers
I've only used Newswire once. It didn't work out that well. Low distribution rate. Might try it again in the future.
Sara Sayed | TrustRadius Reviewer

Usability

Cision Communications Cloud

Cision Communications Cloud 7.0
Based on 53 answers
The flexibility and customization of Cision Communications Cloud (TrendKite)* is among its most important features. Changing the dashboards, using keywords in the saved searches to pull out the best stories and the integration with marketing automation tools gives me confidence that I will able to continue using this tool well into the future. The future implementation and integration of the media contact database will complete the suite, making list management and email marketing programs much smoother. *This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
Kevin Allen | TrustRadius Reviewer

Newswire

Newswire 8.7
Based on 64 answers
I've used the service several times over the past years, and the last time I accessed a previous version, the pricing or something out of date. I wasted a little time trying to get this approach to work and then called our Account Manager to get support. Once she put me on the right track, everything went smoothly.
Tony Gevo | TrustRadius Reviewer

Reliability and Availability

Cision Communications Cloud

Cision Communications Cloud 9.1
Based on 3 answers
Easily accessible 24/7.
Anonymous | TrustRadius Reviewer

Newswire

No score
No answers yet
No answers on this topic

Performance

Cision Communications Cloud

Cision Communications Cloud 9.1
Based on 3 answers
Generally, Cision performs well day to day, but it's got some annoying bugs that slow down usage/require user workarounds which is inefficient. More seriously, a few months ago, as a result of a major system upgrade, certain critical functionality was not working and I was unable to use the service for more than a day when I had time-sensitive work to execute
Susan Tull | TrustRadius Reviewer

Newswire

No score
No answers yet
No answers on this topic

Support Rating

Cision Communications Cloud

Cision Communications Cloud 8.9
Based on 321 answers
For Cision TrendKite in particilar, support always responded, but it was sometimes slow. For some of our booleans and search queries, we would need help refining and excluding terms/phrases that weren't relevant to our client or campaign. This sometimes took 1-2 days just to get a response back, which sometimes was too late when a last-minute report was due. This was only with the support staff, not necessarily our customer success manager or sales rep.
Anonymous | TrustRadius Reviewer

Newswire

Newswire 10.0
Based on 1 answer
Super Support Team
Ken Sternfeld | TrustRadius Reviewer

Online Training

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 3 answers
The online training sessions available for the Cision Communications Cloud are helpful and informative. There's more than one option - initially, I signed up for the live webinar classes on basic functions and that is what I recommend other new users do as well. If I have specific questions or something I want to learn more about, I can search the online database and find article or online training videos to get the information I need.
Cindy Arco | TrustRadius Reviewer

Newswire

No score
No answers yet
No answers on this topic

Implementation Rating

Cision Communications Cloud

Cision Communications Cloud 10.0
Based on 7 answers
There is no implementation at the customer's end so this doesn't really apply to my instance of Cision (possibly to all instances of it).
Susan Tull | TrustRadius Reviewer

Newswire

Newswire 10.0
Based on 1 answer
It’s their people who make it easy
Ken Sternfeld | TrustRadius Reviewer

Alternatives Considered

Cision Communications Cloud

It's a similar product. I think Meltwater sells itself as being a bit more niche, but I have not found many significant differences between Meltwater and Cision. Meltwater's sales process is a very high pressure and their prices are inflated.
Erin Witt, APR | TrustRadius Reviewer

Newswire

Newswire provides a good mix of affordability and reach. Some of the bigger players have slightly more reach, but you pay much more to put out releases. Some of the smaller services have much smaller networks and though the price is lower, you don't get much out of it. Newswire is a good middle ground.
Anonymous | TrustRadius Reviewer

Scalability

Cision Communications Cloud

Cision Communications Cloud 7.3
Based on 1 answer
Easy to use, but still room for improvement.
Anonymous | TrustRadius Reviewer

Newswire

No score
No answers yet
No answers on this topic

Return on Investment

Cision Communications Cloud

  • Cision has a net positive impact on time savings for staff so we can be quicker to market
  • Cision has a positive impact on internal savings as it is used internally across multiple accounts and with the internal PR team
  • Cision is extremely useful when it comes to resourcing and conducting outreach in those DMA's where our agency doesn't have a physical presence
Dan Lobring | TrustRadius Reviewer

Newswire

  • The new book and show launch and shares with newswire got me to page 1 for the title and author recognition on Google.
  • Book sales increased when sharing about the new launch.
  • Listenership was up on the radio show overall after the share on newswire.
Sheila Mac | TrustRadius Reviewer

Screenshots

Cision Communications Cloud

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