Cognism vs. Zoom Revenue Accelerator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognism
Score 8.1 out of 10
N/A
Cognism is a prospecting software suite from the company of the same name in London. The suite includes tools to enrich sales data and sync sales data across sources to produce context and refresh opportunities, organize outbound prospecting, and improve prospecting and sales activities conducted in Salesforce or in LinkedIn Sales Navigator.N/A
Zoom Revenue Accelerator
Score 8.5 out of 10
N/A
Zoom Revenue Accelerator , the evolution of Zoom IQ, is a conversation intelligence tool, available for users of Zoom Meetings.N/A
Pricing
CognismZoom Revenue Accelerator
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CognismZoom Revenue Accelerator
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CognismZoom Revenue Accelerator
Top Cons

No answers on this topic

Features
CognismZoom Revenue Accelerator
Conversation Intelligence Software Features
Comparison of Conversation Intelligence Software Features features of Product A and Product B
Cognism
-
Ratings
Zoom Revenue Accelerator
6.5
4 Ratings
17% below category average
Speech-to-Text Transcription00 Ratings7.74 Ratings
Keyword Detection00 Ratings5.24 Ratings
Sentiment Analysis00 Ratings6.44 Ratings
Speaker Diarization00 Ratings6.64 Ratings
Call Recording Playback00 Ratings8.44 Ratings
Call Summarization00 Ratings7.74 Ratings
Conversion Metrics00 Ratings5.74 Ratings
Keyword Search & Retrieval00 Ratings5.74 Ratings
Call Tagging00 Ratings6.43 Ratings
Integration with CRM Systems00 Ratings5.54 Ratings
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CognismZoom Revenue Accelerator
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User Ratings
CognismZoom Revenue Accelerator
Likelihood to Recommend
8.5
(2 ratings)
8.4
(19 ratings)
Likelihood to Renew
-
(0 ratings)
6.0
(1 ratings)
User Testimonials
CognismZoom Revenue Accelerator
Likelihood to Recommend
Cognism
In terms of giving "upfront" info about the data, Cognism is well suited. I've used Lusha and LeadIQ in the past, and they don't give insights on DNC as Cognism does. They also don't give a headsup on whether the phone number is direct, mobile, or office and the only way to find that out is through calling those phone numbers directly.
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Zoom
Well used and appropriate if you are on the Zoom ecosystem for your company and you use Salesforce. It is important to mention that if you book meetings via Outreach, then the meeting will be booked by using the PMI (Personal Meeting Identifier) which is basically a static meeting link your SDRs/AEs have. This PMI is not intended to be used for outbound calls, but more for private 1:1 conversations within your org, thus Zoom Revenue Accelerator has a hard time recording those by default and it needs the user to consent it every time. This is not an issue with Zoom Revenue Accelerator, however, but important to know. If you use systems such as Chili Piper for booking your meetings, you can set up and make sure that every meeting booked with Chili Piper will always be a unique Zoom ID, which is how Zoom Revenue Accelerator is intended to be used, and then the system works properly and all those meetings are recorded by default as that's how Zoom Revenue Accelerator expects you to use the default, one-time, external unique Zoom ID meetings, instead of the more private Personal Meeting ID. All-in-all, just be mindful of the tools in your ecosystem when considering this tool and make sure you tick all the boxes for it working right and the implementation to go well, otherwise you won't get the desired results which, again, isn't a lacking on Zoom Revenue Accelerator's side but your org might just not be using Zoom Revenue Accelerator as intended.
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Pros
Cognism
  • They give us a headsup if the phone number is direct, mobile, or HQ
  • They advise us if the email is verified - that reduces our bounce rate.
  • They also advise us if our prospect's number is in the DNC list
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Zoom
  • zoomIQ provides good conversation metrics around words per minute and talk speed.
  • As a sales rep, it is helpful to see the breakdown of team vs client talk time.
  • Seeing the deal size and projected close date is also helpful.
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Cons
Cognism
  • Data are not 100% accurate, which is normal for every data enrichment tool. But at least we could flag it to them so they could improve it.
  • Sometimes, I'm having problems exporting info into SFDC.
  • Wish I could also export the contacts directly to Outreach.
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Zoom
  • Zoom IQ's graphics need improvement to be more intuitive.
  • Zoom IQ does not allow you to analyze several voices simultaneously. It becomes very complicated to expand the conversations to more students.
  • Personalized feedback does not always respond correctly to what has been said. There is room for improvement in audio and voice analysis.
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Likelihood to Renew
Cognism
No answers on this topic
Zoom
It has certainly been useful, but now it overlaps with other tools we are using so probably we will have to be harder on ROI here
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Alternatives Considered
Cognism
Data quality for phone numbers in APAC
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Zoom
The features these sales enablement tools provide are pretty much the same in the aspect of usability and functionality. The advantage Zoom IQ gets over others is easy of integrating it with the default communication and collaboration tool from Zoom. Keeping things connected helps in better insights and value add.
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Return on Investment
Cognism
  • We were able to reach prospective customers through phone or email
  • We save time not dialing office numbers, because Cognism gives us a heads up on that
  • We don't annoy prospects who don't want unsolicited phone calls, since Cognism advise us if the number is in DNC
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Zoom
  • There is not much negative impact of Zoom only let say your sales conversion didn't happen then the money is wasted.
  • Even if the sales conversion doesn't happen you can get insights about the strategies discussed.
  • Actionable feedback helped us to quickly close the sales deal.
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ScreenShots