5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 10 out of 100
Based on 5 reviews and ratings
15 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 6.2 out of 100
Based on 15 reviews and ratings
Feature Set Ratings
Listening/monitoring
Coosto
Feature Set Not Supported
N/A
6.8
eClincher
68%
eClincher ranks higher in 3/3 features
eClincher ranks higher in 3/3 features
Boolean keyword searches
N/A
0 Ratings
7.0
70%
4 Ratings
Filtering out noise/spam
N/A
0 Ratings
7.0
70%
4 Ratings
Broad channel coverage
N/A
0 Ratings
6.3
63%
5 Ratings
Publishing
Coosto
Feature Set Not Supported
N/A
6.3
eClincher
63%
eClincher ranks higher in 4/4 features
eClincher ranks higher in 4/4 features
Content planning and scheduling
N/A
0 Ratings
8.5
85%
6 Ratings
Audience targeting
N/A
0 Ratings
1.0
10%
3 Ratings
Content optimization
N/A
0 Ratings
9.0
90%
4 Ratings
Workflow management
N/A
0 Ratings
6.9
69%
6 Ratings
Engagement
Coosto
Feature Set Not Supported
N/A
6.3
eClincher
63%
eClincher ranks higher in 3/3 features
eClincher ranks higher in 3/3 features
Automated routing and prioritization
N/A
0 Ratings
7.0
70%
5 Ratings
Customer interaction histories
N/A
0 Ratings
4.8
48%
3 Ratings
Bulk actions
N/A
0 Ratings
7.0
70%
5 Ratings
Marketing
Coosto
Feature Set Not Supported
N/A
2.0
eClincher
20%
eClincher ranks higher in 2/2 features
eClincher ranks higher in 2/2 features
Lead generation
N/A
0 Ratings
1.0
10%
1 Rating
Content marketing
N/A
0 Ratings
3.0
30%
3 Ratings
Channel coverage/integration
Coosto
Feature Set Not Supported
N/A
7.0
eClincher
70%
eClincher ranks higher in 7/7 features
eClincher ranks higher in 7/7 features
N/A
0 Ratings
7.0
70%
5 Ratings
N/A
0 Ratings
8.5
85%
6 Ratings
N/A
0 Ratings
6.9
69%
5 Ratings
Google+
N/A
0 Ratings
9.9
99%
3 Ratings
N/A
0 Ratings
8.0
80%
5 Ratings
N/A
0 Ratings
8.0
80%
3 Ratings
YouTube
N/A
0 Ratings
1.0
10%
3 Ratings
Reporting/analytics
Coosto
Feature Set Not Supported
N/A
5.4
eClincher
54%
eClincher ranks higher in 2/2 features
eClincher ranks higher in 2/2 features
Campaign success analytics
N/A
0 Ratings
5.4
54%
5 Ratings
Real-time tracking
N/A
0 Ratings
5.4
54%
6 Ratings
Account management
Coosto
Feature Set Not Supported
N/A
5.8
eClincher
58%
eClincher ranks higher in 2/2 features
eClincher ranks higher in 2/2 features
Role-based user permissions & privileges
N/A
0 Ratings
8.5
85%
6 Ratings
Mobile access
N/A
0 Ratings
3.1
31%
6 Ratings
Attribute Ratings
- Coosto is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Coosto
100%
3 Ratings
2.8
eClincher
28%
6 Ratings
Likelihood to Renew
Coosto
N/A
0 Ratings
10.0
eClincher
100%
1 Rating
Usability
Coosto
N/A
0 Ratings
1.0
eClincher
10%
2 Ratings
Support Rating
Coosto
N/A
0 Ratings
1.0
eClincher
10%
1 Rating
Implementation Rating
Coosto
N/A
0 Ratings
8.0
eClincher
80%
2 Ratings
Likelihood to Recommend
Coosto
Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
eClincher
Best suited for a marketer that cares about reports, needs a social media management platform and doesn't want to pay more for a more aesthetically pleasing version of a platform with the same or less functionality, such as Hootsuite or Sprout Social. For a social media marketer that wants to automate some of their postings, the queues feature is great for this functionality.Not best suited for beginners to social media, as their platform is best utilized with someone familiar with the industry that knows what they are doing. Their chat support team is very good though, but this type of individual might find themselves spending a lot of time on the platform.
Marketing Manager
Underberg & Kessler LLPLaw Practice, 51-200 employees
Pros
Coosto
- Quick, easy to use SQL based search functionality.
- Simple interface with useful predesigned measures.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeeseClincher
- eClincher supports nearly every social network and connects to a large number of sources (blogs, bit.ly, Google Analytics, Google My Business). This makes workflow tremendously easy.
- Posting Groups. At higher levels of service, eClincher allows you to set-up individual brand accounts. My agency isn't at that level, so we utilize eClincher's posting groups to make 1-click groups that post to all of the profiles for each client. This allows us to quickly post a cohesive message across all channels.
- Workflow management: eClincher adds plenty of additional tools to make your workflow fast. Connections to free stock photo services make it easy to add generic pictures to your content. Google Analytics and bit.ly can keep track of statistics and measure success. The Inbox allows you to handle all your clients' accounts from one screen (including comments, messages, reviews, and more). The Feeds and Influencers tabs allow you to understand your market and what's being said. Altogether, eClincher makes a 1-app solution for Social Media Management.
Director of Digital Marketing
407 MarketingMarketing and Advertising, 1-10 employees
Cons
Coosto
- The dashboard is only useable in full screen, not in compartments
- Rather expensive
Marketeer
Wensink AutomotiveAutomotive, 501-1000 employees
eClincher
- It's not very visually appealing, but this is not a dealbreaker.
- The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
- The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.

Verified User
Employee in Marketing
Computer Games Company, 1-10 employeesPricing Details
Coosto
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Coosto Editions & Modules
—
Additional Pricing Details
Custom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.eClincher
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$49
eClincher Editions & Modules
Edition
Basic | $49.00 |
---|---|
Premier | $99.00 |
Agency | $199.00 |
Enterprise | $599.00 |
- none
Additional Pricing Details
—Likelihood to Renew
Coosto
No score
No answers yet
No answers on this topic
eClincher
eClincher 10.0
Based on 1 answer
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
Director of Digital Marketing
407 MarketingMarketing and Advertising, 1-10 employees
Usability
Coosto
No score
No answers yet
No answers on this topic
eClincher
eClincher 1.0
Based on 2 answers
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
Founder
Media BisonMarketing & Advertising, 1-10 employees
Support Rating
Coosto
No score
No answers yet
No answers on this topic
eClincher
eClincher 1.0
Based on 1 answer
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
Founder
Media BisonMarketing & Advertising, 1-10 employees
Implementation Rating
Coosto
No score
No answers yet
No answers on this topic
eClincher
eClincher 8.0
Based on 2 answers
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
Director of Digital Marketing
407 MarketingMarketing and Advertising, 1-10 employees
Alternatives Considered
Coosto
Coosto is more powerful than the version of Hootsuite we used.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
eClincher
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus being on feeds rather than scheduling. Sprout Social I found clunky and hard to use. eClincher was recommended to me by a friend. I think the interface (desktop and mobile) is easy to use but what sets it apart is its support - the live chat is brilliant.
Founder and Managing Director
Social OverloadMarketing and Advertising, 1-10 employees
Return on Investment
Coosto
- Positive impact on communications strategies.
- Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeeseClincher
- Makes it much easier to manage our social publishing
- Makes it much easier to manage our social engagement
- Makes it much easier to manage our social reporting
Marketing Manager
Underberg & Kessler LLPLaw Practice, 51-200 employees