Coosto vs. NapoleonCat

Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.

It is most effective in tracking the marketing efforts of competitors and gathering of information from social media platforms that is turned into actionable knowledge. NapoleonCat upgrades how we serve our customers and by automating social media marketing processes, time is saved so that teams can concentrate on other strategic tasks

Incentivized

• Quick, easy to use SQL based search functionality.
• Simple interface with useful predesigned measures.

Incentivized

• Multi-hashtag searches
• Customer service
• Social campaign management

Incentivized

• The dashboard is only useable in full screen, not in compartments
• Rather expensive

• "Free Trial" functionality will actually charge users straight away depending on the trial button clicked
• Changes to plan during a billing cycle are not refunded or credited in any way, including attempting to un-do the change. (So moving down and up again between plans, even if both actions occur within seconds of each other, results in getting charged twice...)

NapoleonCat is easy to implement and use. Users can manage all their social media activities from a single online dashboard that also includes reporting. Users can manage posts while on the go using the mobile app.

Incentivized

Over the course of our campaign, the team went out of their way to fix and correct glitches in the interface that I pointed out to them.

Incentivized

Coosto is more powerful than the version of Hootsuite we used.

Use this service instead... Far more transparent and also supports modern account security features like 2-factor authentication. (Lack of 2fa puts all social profiles in NepoleonCat at increased risk of being hijacked...)

• Positive impact on communications strategies.
• Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.

Incentivized

• Maintaining a positive brand image
• Identifying potential influencers
• Spying on competitors

Incentivized