11 Ratings
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Top Rated
218 Ratings
11 Ratings
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Score 6.5 out of 100

Khoros Marketing

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Top Rated
218 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8 out of 100

Feature Set Ratings

    Listening/monitoring

    Curalate

    Feature Set Not Supported
    N/A
    7.2

    Khoros Marketing

    72%
    Khoros Marketing ranks higher in 4/4 features

    Boolean keyword searches

    N/A
    0 Ratings
    7.2
    72%
    68 Ratings

    Filtering out noise/spam

    N/A
    0 Ratings
    7.0
    70%
    72 Ratings

    Sentiment analysis

    N/A
    0 Ratings
    6.9
    69%
    65 Ratings

    Broad channel coverage

    N/A
    0 Ratings
    7.5
    75%
    80 Ratings

    Publishing

    Curalate

    Feature Set Not Supported
    N/A
    7.4

    Khoros Marketing

    74%
    Khoros Marketing ranks higher in 4/4 features

    Content planning and scheduling

    N/A
    0 Ratings
    8.7
    87%
    104 Ratings

    Audience targeting

    N/A
    0 Ratings
    7.5
    75%
    83 Ratings

    Content optimization

    N/A
    0 Ratings
    5.0
    50%
    5 Ratings

    Workflow management

    N/A
    0 Ratings
    8.4
    84%
    93 Ratings

    Engagement

    Curalate

    Feature Set Not Supported
    N/A
    7.6

    Khoros Marketing

    76%
    Khoros Marketing ranks higher in 3/3 features

    Automated routing and prioritization

    N/A
    0 Ratings
    7.2
    72%
    63 Ratings

    Customer interaction histories

    N/A
    0 Ratings
    8.0
    80%
    73 Ratings

    Bulk actions

    N/A
    0 Ratings
    7.5
    75%
    66 Ratings

    Marketing

    Curalate

    Feature Set Not Supported
    N/A
    7.5

    Khoros Marketing

    75%
    Khoros Marketing ranks higher in 4/4 features

    Lead generation

    N/A
    0 Ratings
    7.2
    72%
    35 Ratings

    Content marketing

    N/A
    0 Ratings
    8.1
    81%
    63 Ratings

    Paid media management

    N/A
    0 Ratings
    7.1
    71%
    2 Ratings

    Campaigns and promotions

    N/A
    0 Ratings
    7.7
    77%
    68 Ratings

    Channel coverage/integration

    Curalate

    Feature Set Not Supported
    N/A
    7.6

    Khoros Marketing

    76%
    Khoros Marketing ranks higher in 7/7 features

    Twitter

    N/A
    0 Ratings
    7.7
    77%
    101 Ratings

    Facebook

    N/A
    0 Ratings
    8.1
    81%
    103 Ratings

    LinkedIn

    N/A
    0 Ratings
    7.6
    76%
    76 Ratings

    Google+

    N/A
    0 Ratings
    9.0
    90%
    18 Ratings

    Instagram

    N/A
    0 Ratings
    7.3
    73%
    96 Ratings

    Pinterest

    N/A
    0 Ratings
    6.6
    66%
    33 Ratings

    YouTube

    N/A
    0 Ratings
    7.1
    71%
    33 Ratings

    Reporting/analytics

    Curalate

    Feature Set Not Supported
    N/A
    7.4

    Khoros Marketing

    74%
    Khoros Marketing ranks higher in 3/3 features

    Campaign success analytics

    N/A
    0 Ratings
    7.8
    78%
    90 Ratings

    Real-time tracking

    N/A
    0 Ratings
    7.7
    77%
    89 Ratings

    Competitor analysis

    N/A
    0 Ratings
    6.5
    65%
    59 Ratings

    Account management

    Curalate

    Feature Set Not Supported
    N/A
    7.4

    Khoros Marketing

    74%
    Khoros Marketing ranks higher in 2/2 features

    Role-based user permissions & privileges

    N/A
    0 Ratings
    7.7
    77%
    99 Ratings

    Mobile access

    N/A
    0 Ratings
    7.1
    71%
    84 Ratings

    Attribute Ratings

    • Curalate is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    9.0

    Curalate

    90%
    1 Rating
    8.2

    Khoros Marketing

    82%
    140 Ratings

    Likelihood to Renew

    Curalate

    N/A
    0 Ratings
    8.1

    Khoros Marketing

    81%
    33 Ratings

    Usability

    Curalate

    N/A
    0 Ratings
    8.9

    Khoros Marketing

    89%
    28 Ratings

    Availability

    Curalate

    N/A
    0 Ratings
    9.7

    Khoros Marketing

    97%
    22 Ratings

    Performance

    Curalate

    N/A
    0 Ratings
    8.2

    Khoros Marketing

    82%
    15 Ratings

    Support Rating

    Curalate

    N/A
    0 Ratings
    8.0

    Khoros Marketing

    80%
    47 Ratings

    In-Person Training

    Curalate

    N/A
    0 Ratings
    8.9

    Khoros Marketing

    89%
    7 Ratings

    Online Training

    Curalate

    N/A
    0 Ratings
    6.0

    Khoros Marketing

    60%
    7 Ratings

    Implementation Rating

    Curalate

    N/A
    0 Ratings
    7.7

    Khoros Marketing

    77%
    58 Ratings

    Product Scalability

    Curalate

    N/A
    0 Ratings
    7.5

    Khoros Marketing

    75%
    78 Ratings

    Likelihood to Recommend

    Curalate

    It is very well suited for scheduling Instagram posts, and tagging products from our eCommerce site using Like2Buy. We are just about to start using another product of theirs. Very competitive pricing.
    Read full review

    Khoros (Formerly Spredfast + Lithium)

    Khoros is extremely customizable, which always has its pros & cons. Organizations who are willing to invest in managing the platform 24/7 very closely and investing in taking advantage of the newest functionality will strongly benefit from Khoros Marketing. Smaller organizations who just want a simple platform that does the thinking for them may run into efficiency or complexity issues with the platform
    Read full review

    Pros

    Curalate

    • Very intuitive/easy to use. Interface is well-designed.
    • Great content uploader with product tagging capabilities integrating Like2Buy.
    • Great customer service! Our rep is very knowledgeable and attentive.
    Read full review

    Khoros (Formerly Spredfast + Lithium)

    • Reporting is great - easy to create bespoke dashboards for multiple ways to view the data and trends in platform
    • Onboarding and training - a good repository of knowledge articles for users to access on most aspects of the platform for self-learning
    • The user-friendly and intuitive interface allows any user to quickly assimilate how to use the platform.
    Read full review

    Cons

    Curalate

    • Honestly, they are doing a great job, and I can't think of anything I could see them doing differently.
    Read full review

    Khoros (Formerly Spredfast + Lithium)

    • Uploading Instagram stories through Khoros.
    • Uploading Instagram carousels through Khoros.
    • Reducing the wait time for some things to delete or add to the content calendar.
    • Sorting by date added as default in the content center.
    • Having the most used initiative as the default when first entering Khoros instead of the newest created one.
    Read full review

    Pricing Details

    Curalate

    Starting Price

    Editions & Modules

    Curalate editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Khoros Marketing

      Starting Price

      Editions & Modules

      Khoros Marketing editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        Optional

        Additional Details

        Get A Demo

        Likelihood to Renew

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.
        Read full review

        Usability

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.
        Read full review

        Reliability and Availability

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        • We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
        Read full review

        Performance

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.
        Read full review

        Support Rating

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        Someone is almost always available and responds very quickly to any issues or concerns. Customer service is one of their best features and we have never had an issue. They take their time making sure you understand what you are working with and are available via email or phone to walk you through any issues.
        Read full review

        In-Person Training

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        • As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
        Read full review

        Online Training

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
        Read full review

        Implementation Rating

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.
        Read full review

        Alternatives Considered

        Curalate

        Hootsuite is great, but Curalate allows you to schedule videos, which is a huge advantage. The Like2Buy integration is also key.
        Read full review

        Khoros (Formerly Spredfast + Lithium)

        Sprinklr has a better interface with LinkedIn. Sprinklr also offers a data display offering (called Display) that enables you to have real-time updated reporting that can display on a monitor. Khoros' Analytics dashboards can be sized for a monitor, but they aren't automatically updated or display in a dynamic way
        Read full review

        Scalability

        Curalate

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        On a scale between one and ten, I would rate the platform's overall scalability a ten. This platform can be used by small businesses that only have one or two platforms or a small business that has one platform but a large following. This platform can be suited for any size business and can most certainly grow with each of them.
        Read full review

        Return on Investment

        Curalate

        • Decent increase in web traffic via the Like2Buy functionality.
        • Small increase in sales via Instagram posts featuring Like2Buy links.
        Read full review

        Khoros (Formerly Spredfast + Lithium)

        • The Plans section is great for keeping track of content that needs to be posted.
        • The Calendar is wonderful for viewing upcoming and previous posts for additional data when needed.
        • The Analytic section is terrific for tracking posts and easily viewing them natively when needed.
        Read full review

        Screenshots

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