Google Trends vs. Nozzle

Google Trends

Nozzle

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Google Trends	Score 8.5 out of 10	N/A	Google Trends is a search engine optimization software solution offered by .	N/A
Nozzle	Score 10.0 out of 10	N/A	Nozzle is a SERP monitoring software that collects ranking data for target keywords and organizes it into dashboards, where the user can see everything from overarching trends to highly granular data. On every dashboard, users can segment ranking data in whatever way suits a particular strategy: analyze featured snippets, People Also Ask boxes, paid ads, listings containing reviews or images, and so on. Likewise, Nozzle lets the user assign keywords to keyword groups for maximum…	N/A

Pricing

Google Trends

Nozzle

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Google Trends	Nozzle
Free Trial
No	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

—

-$49/mo for 10,000 pulls -$99/mo for 21,000 pulls -$249/mo for 60,000 pulls -$499/mo for 130,000 pulls -$999/mo for 275,000 pulls -$2,499/mo for 725,000 pulls -$4,999/mo for 1,500,000 pulls

More Pricing Information

Community Pulse
	Google Trends	Nozzle
Considered Both Products	Google Trends JC Jamie Capaldi Director Chose Google Trends Google Trends provides data for many LLM queries, so they aren’t great unless they have that data. However, they present the data in a more usable format than Google Trends, as the data can be manipulated for different case studies with a few simple prompts. Incentivized Helpful? Carl Pieri Growth Marketing Manager, HubSpot for Startups Chose Google Trends Overall I think that Ahrefs is a better product when it comes to really drilling down and getting all the data that you need in order to understand a given behavior or problem. Ahrefs is much more powerful in its feature set but does not have the same level of overall … Incentivized Helpful? Mubin Saiyed Digital Marketing Associate Chose Google Trends We selected it because it is a free tool and it is made by Google. Incentivized Helpful? Monica Leary Digital Marketing Manager Chose Google Trends They are both great tools. I prefer Google Trends because of the location capabilities and being able to go hyper-local. It does not however provide the details on cost and competition like SEM Rush does. Incentivized Helpful? Brian Chung Co-Founder Chose Google Trends Google Trends is probably the easier of the many other Google platforms to identify keywords. I haven't used other keyword platforms because I don't trust them—I rather use a tool directly from Google to evaluate popular keywords. That being said, Google Trends is very limited … Incentivized Helpful? LE Lauren Ericksen SEM Analyst Chose Google Trends I like using Google Trends because it gives you a clear visual of seasonal trends and compares multiple queries at once. However, I do prefer using other systems like SEMRush and Ahrefs because they are more detailed in the information they give you regarding your website and … Incentivized Helpful? Robbin Block Creative Marketing Strategist, Instructor, Moderator, Author Chose Google Trends It's not really an either/or thing — I use the complete "Google Marketing Stack" including Analytics, Trends, Keyword Planner, Search Console, etc. It's also essential to integrate some of their data, like making sure Google Search Console and Google Analytics are connected — … Incentivized Helpful? Verified User Anonymous Chose Google Trends Google Trends provides insights that are only available through Google, however, it does not include other important trends such as those on social media or via their competitors. Incentivized Helpful? Lindsay Halsey Co-Founder Chose Google Trends Google Trends is great used alongside a tool like MozPro. It complements the quantitive data found in the Moz Keyword Research Tool. Incentivized Helpful? Todd Dodge Marketing Assistant Chose Google Trends I've used SEMrush, while more of a SEO Manager than keyword trend analyzer, it does have that option as it does relate to SEO management, but between the two, its nice to have the option in SEMrush, but Google Trends is better at doing the trend analyzing than SEMrush is. Incentivized Helpful? Brittney Collier Marketing Assistant Chose Google Trends One of the most obvious reasons why I chose Google trends over other keyword research platforms is because it's free. At the same time, it also has the most relevant and easy-to-use features out of the bunch. Google Trends does not have as many features as SEMRush or BuzzSumo, … Incentivized Helpful? Verified User Anonymous Chose Google Trends We used multiple platforms. Google Trends is just one of them! It's important to have multiple tools to check and reference back and forth. Google Trends is totally free for everybody so why not give it a try. Incentivized Helpful? Verified User Anonymous Chose Google Trends I haven’t used any tools quite like Google Trends. Incentivized Helpful? Rachel Hensley Independent Business Owner Chose Google Trends Other Google products I have used would be Adwords. I would use this along with that program since they do entirely different things. Incentivized Helpful? Austin Voigt Paid Media Manager Chose Google Trends Google Trends tends to be slightly more accurate than the other products, because Google has access to more user data for the algorithm to take into consideration when providing trends and information. We like this tool because it also aligns better with the Google tools we use … Incentivized Helpful? Verified User Anonymous Chose Google Trends We use Google Search Console and Moz mostly for our website improvement, and Google Trends we use mostly to look for trends: what people are searching for now. Google Trends is free and has very clean, simple and understandable user interface, it gives lots of usable data for … Incentivized Helpful? Verified User Anonymous Chose Google Trends We haven't tried anything apart from Google Trends. Incentivized Helpful? Greg Dungan Owner Chose Google Trends I haven't used any other services like Google Trends. Incentivized Helpful? Jeremy Waszak Senior SEO Manager Chose Google Trends There really isn't a product I know of that does what Google Trends does. I do use https://soovle.com/ in a similar fashion. I recommend trying Soovle out for content ideation. Incentivized Helpful? Verified User Anonymous Chose Google Trends Google AdSense is much more detailed, but requires the user to be logged in and have an active Google Adsense account, sometimes it's quicker to just use Google trends. Incentivized Helpful? Brice Delhome SEO Consultant Chose Google Trends Google Trends has the biggest source of data and is the most accurate. It cannot be used without any other tool because of its own limits (keyword suggestion, semantical analysis, etc.). Incentivized Helpful? Verified User Anonymous Chose Google Trends Google Trends is sometimes a helpful supplement to other analytics and advertising tools, but it is not very useful as a standalone analysis tool. We have seen much more benefit from the intelligence and audience information built in to our other core tools. Better predictive … Incentivized Helpful? Matthew Bernstein Account Executive Chose Google Trends Google Trends and Open Web Analytics are both similar and different. While both products allow a user to track the popularity of a given webpage or search term, Google Trends is more effective in providing content and suggesting trends. Furthermore, I liked the ability to use … Incentivized Helpful? Caleb Unruh Marketing Director Chose Google Trends Google Trends is a great place to start in the content curation, content research, blog post writing, and resource page creation process. It is not, however, a place to do serious SEO optimization. Tools like Moz, or Analytics SEO would be a better place to go after you do … Incentivized Helpful? Kjell Arne Rekaa IT Architect Chose Google Trends I have not gone into other competitive products. Incentivized Helpful?	Nozzle CA Conrad Ayunon Founder Chose Nozzle Nozzle collects more data. Incentivized Helpful? DJ David C. Jewell Executive Director Chose Nozzle Nozzle is fitting in very well between my other Trackers (SerpWoo, SerpStat & Ubersuggest). As it confirms data focus and keyword ranking positions that other tools miss in some way or other, I can focus on easy picks for SERP position growth hacks then move to other tools to … Incentivized Helpful? Rabindra Jaiswal Data Engineer Chose Nozzle I have used ubersuggest and se ranking Incentivized Helpful? Verified User Anonymous Chose Nozzle They are quite different in terms of functionality. The unlimited competitor analysis and brand tracking, data integration are a huge plus for me. Ahrefs and Semrush have established players in the market. Nozzle is able to provide additional insights. One of the biggest issues … Incentivized Helpful? Brad Woodard President Chose Nozzle Nozzle is easier to use and seems to be more modern and robust interface. Incentivized Helpful? CE Cenk Ertk Accountant Chose Nozzle Nozzle gives more information than other tools. Incentivized Helpful? Dr. Emma Shapiro CEO (Chief Executive Officer) Chose Nozzle I have not used very many other products as I'm a fairly new business owner and am a novice in SEO. But I have used morningscore and while Morningscore is more user friendly, it is very expensive if you want multiple competitors and multiple clients and so I highly recommend … Incentivized Helpful? ES Emil Spa Web Developer Chose Nozzle I used BiQ before. And this honestly almost doesn't even compare. I was blown away by the insights you gain using Nozzle. The amount of metrics you get is just awesome. Also BiQ only allow one competitor per website tracked. Which just isn't how real life SEO works. Nozzle … Incentivized Helpful? Binaya Adhikari SEO Specialist Chose Nozzle They all provide rank tracking and data but what nozzle provides is truly amazing. Also, the price point is extremely affordable Incentivized Helpful? MH Melvin H Business owner Chose Nozzle Easier to onboard, and easier to use. Even though there were a lot of functions, Authoritas was too complicated for me, and I could not see myself using it over the long term I felt that the Nozzle UI was better, the Nozzle team was honest, competent, and I decided to invest … Incentivized Helpful?

Features

Google Trends

Nozzle

SEO

Comparison of SEO features of Product A and Product B
	Google Trends 6.0 Ratings 24% below category average	Nozzle 9.2 Ratings 18% above category average
Keyword analysis	8.50 Ratings	00 Ratings
Backlink management	5.00 Ratings	00 Ratings
SERP ranking tracking	5.00 Ratings	10.00 Ratings
Page grader	5.00 Ratings	10.00 Ratings
Competitive analysis	8.00 Ratings	10.00 Ratings
Site audit / diagnostics	5.00 Ratings	00 Ratings
Site recommendations	5.00 Ratings	00 Ratings
Task management	6.20 Ratings	6.90 Ratings

SEO Channels

Comparison of SEO Channels features of Product A and Product B
	Google Trends 6.3 Ratings 18% below category average	Nozzle 10.0 Ratings 28% above category average
Local SEO	6.10 Ratings	10.00 Ratings
Social SEO	6.10 Ratings	10.00 Ratings
Mobile SEO	6.10 Ratings	10.00 Ratings
Global SEO	7.00 Ratings	10.00 Ratings

SEO Platform & Account Management

Comparison of SEO Platform & Account Management features of Product A and Product B
	Google Trends 6.0 Ratings 34% below category average	Nozzle 10.0 Ratings 17% above category average
Multi-domain support	6.00 Ratings	10.00 Ratings
Integration with web analytics tools	6.00 Ratings	10.00 Ratings

Best Alternatives
	Google Trends	Nozzle
Small Businesses	Nozzle Score 10.0 out of 10	Google PageSpeed Insights Score 9.0 out of 10
Medium-sized Companies	Advanced Web Ranking Score 8.2 out of 10	Advanced Web Ranking Score 8.2 out of 10
Enterprises	Dupli Checker (DupliChecker.com) Score 8.5 out of 10	Dupli Checker (DupliChecker.com) Score 8.5 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Google Trends	Nozzle
Likelihood to Recommend	8.5 (0 ratings)	10.0 (0 ratings)
Usability	7.0 (0 ratings)	- (0 ratings)
Support Rating	6.4 (0 ratings)	- (0 ratings)

User Testimonials
	Google Trends	Nozzle
Likelihood to Recommend	Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it. Incentivized Brittney Collier Marketing Assistant Read full review	Nozzle is the right tool for any digital agency professional interested in making data-driven decisions. If keyword tracking or SEO as a whole is a part of a project, then Nozzle is a great tool to have access to. In short, if the word SEO is somewhere in the project description, then Nozzle should be listed as a required tool. PF Paulo Faustino Project Manager Read full review
Pros	Allows you to search keywords and phrases in certain locations to see search volumes, this is huge and helps us be successful with our Google Ad campaigns. Shows us insights into trending topics which allows us to stay in the know and apply any relevant trends to current clients. Year in Search and Trending Topics provides us great inspiration for our ads Being able to search in certain locations gives us a ton of help when setting up campaigns and doing our keyword research for clients. Being able to compare multiple keywords or search terms side by side is extremely helpful. Incentivized Monica Leary Digital Marketing Manager Read full review	- It is great that we can change data SERP frequency to be daily / weekly / monthly / etc to save on limits (My current tracker can’t do this) - LOTS of data, and many ways to visualize them - Customer service is efficient, you can get them on Live chat. They also have an active Slack channel, and replies are really quick MH Melvin H Business owner Read full review
Cons	Top charts: would be nice to include top charts for the current month. Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts. More images: would be interesting to see trending image searches. Incentivized Caleb Unruh Marketing Director Read full review	It is hard to understand as a novice in SEO, more hover explanations would be helpful I do not think they have automatic reports and notifications but this would be nice to have Their sign in process is a bit odd, as you sign in and then get emailed a link Dr. Emma Shapiro CEO (Chief Executive Officer) Read full review
Usability	Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year. Incentivized Todd Dodge Marketing Assistant Read full review	No answers on this topic
Support Rating	I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure. Incentivized Brian Chung Co-Founder Read full review	No answers on this topic
Alternatives Considered	Google Trends provides data for many LLM queries, so they aren’t great unless they have that data. However, they present the data in a more usable format than Google Trends, as the data can be manipulated for different case studies with a few simple prompts. Incentivized JC Jamie Capaldi Director Read full review	Nozzle is fitting in very well between my other Trackers (SERPWoo, Serpstat & Ubersuggest). As it confirms data focus and keyword ranking positions that other tools miss in some way or other, I can focus on easy picks for SERP position growth hacks then move to other tools to confirm. Incentivized DJ David C. Jewell Executive Director Read full review
Return on Investment	I can't really give a measurement of how Google Trends has directly contributed. Since Google Trends is free I would have to say that it is all positive ROI. I can say that Google Trends definitely makes it easier to accomplish my business objectives of delivering the most relevant and insightful advice to my clients regarding their SEO, Social Media Publishing, and Online Advertising. Incentivized Greg Dungan Owner Read full review	Nozzle has been able to identify 3 specific highly ranking pages of mine so that I can improve them to rank 1 Nozzle was able to identify several high ranking key words and pages of my competition so that I can specific target those keywords next It was able to track multiple key words for 3 companies quickly Dr. Emma Shapiro CEO (Chief Executive Officer) Read full review
ScreenShots		Nozzle Screenshots