Kajabi vs. Paddle

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kajabi
Score 8.1 out of 10
N/A
Kajabi is a web hosting platform for online learning or membership websites, featuring landing pages and support for email marketing, video hosting, and codeless web building tools.
$149
per month
Paddle
Score 5.8 out of 10
N/A
London-based Paddle offers an ecommerce and subscription management solution for software companies seeking a streamlined demonstration of their services and centralized management of their different service levels and cloud-based offerings.N/A
Pricing
KajabiPaddle
Editions & Modules
Basic
$149.00
per month
Growth
$199.00
per month
Pro
$399.00
per month
Custom
custom pricing
Offerings
Pricing Offerings
KajabiPaddle
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details20% discount for annual pricing.
More Pricing Information
Features
KajabiPaddle
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Kajabi
8.3
6 Ratings
8% above category average
Paddle
5.7
6 Ratings
30% below category average
Product catalog & listings8.36 Ratings7.44 Ratings
Product management8.76 Ratings7.55 Ratings
Bulk product upload9.01 Ratings6.33 Ratings
Branding8.24 Ratings7.15 Ratings
Mobile storefront8.45 Ratings6.35 Ratings
Product variations8.45 Ratings2.64 Ratings
Website integration8.45 Ratings8.46 Ratings
Visual customization8.25 Ratings4.84 Ratings
CMS7.65 Ratings1.03 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Kajabi
8.4
6 Ratings
10% above category average
Paddle
7.6
6 Ratings
0% above category average
Abandoned cart recovery8.63 Ratings7.85 Ratings
Checkout user experience8.26 Ratings7.46 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Kajabi
8.4
5 Ratings
1% above category average
Paddle
7.4
5 Ratings
12% below category average
eCommerce security8.45 Ratings7.45 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Kajabi
8.3
6 Ratings
10% above category average
Paddle
6.1
5 Ratings
20% below category average
Promotions & discounts8.26 Ratings9.15 Ratings
Personalized recommendations9.01 Ratings4.33 Ratings
SEO7.85 Ratings4.82 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Kajabi
9.1
5 Ratings
15% above category average
Paddle
5.6
6 Ratings
33% below category average
Multi-site management9.54 Ratings4.53 Ratings
Order processing9.73 Ratings7.86 Ratings
Inventory management9.02 Ratings6.74 Ratings
Shipping9.02 Ratings1.01 Ratings
Custom functionality8.43 Ratings7.83 Ratings
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KajabiPaddle
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Medium-sized Companies
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User Ratings
KajabiPaddle
Likelihood to Recommend
8.2
(15 ratings)
6.1
(6 ratings)
Likelihood to Renew
9.0
(2 ratings)
-
(0 ratings)
Usability
8.0
(2 ratings)
-
(0 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
KajabiPaddle
Likelihood to Recommend
Kajabi
I wouldn't recommend Kajabi for someone that's starting to figure out what their product is going to be and who is the target audience. While one could argue the starting price point isn't high compared to having a brick and mortar store, it's also not practical pay between $100-$200 a month while the business figures out their offer. Kajabi is better suited for someone who has already tested their product, specifically courses, and can start selling it relatively soon after launching their Kajabi site. While Kajabi has come out with a coaching and community products, those are still in their infancy. The strength of Kajabi is in their course content delivery supported by the ability to have a simple website and email marketing system in the same platform.
Read full review
Paddle
I wouldn't recommend them to anybody because their support is getting worse and worse and their business processes require you to contact support whether you want to or not. You will be forced to contact support and then wait for days to get any meaningful response that's not a copy/pasted sentence from FAQ.
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Pros
Kajabi
  • With a featured button as opposed to just a hyperlink, it is incredibly simple to link to a page within an email.
  • The marketing strategy's functionality and the ability to customize emails allow me to communicate with every client.
  • Course creator to create digital products from your content.
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Paddle
  • Super easy to implement SDKs across supported platforms that support modern interface paradigms.
  • Real team members that provide backend support for merchant issues. We had issues addressed quickly and taken seriously whenever we needed anything.
  • Help with navigating VAT transparently. We never worried that we were messing up in this complicated area of international sales.
  • Great first line customer support reduces the need for an extensive customer support organization on our end. They dealt with all purchase related issues as well as lightweight technical issues (e.g pointing users to FAQs, update links, etc.).
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Cons
Kajabi
  • The inbuilt themes are excellent but sometimes a small change is required to improve it - that then requires a code change which must then be reapplied if Kajabi issue an upgrade.
  • Once you get the "hang" of it, Kajabi is a very powerful platform. But it does take an investment of time. Kajabi also has a best-practice way of doing things and I feel that it is worth paying for skilled support to get through the setup quickly.
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Paddle
  • Analytics could support more flexible analysis of reported data and better custom events.
  • More customization of the drop in purchase UI on the web without the need for a full custom site integration.
  • Sometimes communication from their front line support staff has gone to the wrong address.
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Likelihood to Renew
Kajabi
We are committed to it and once we get "really good" at using it, I think it is a excellent platform and links well to Hubspot. At present, we are still just barely scratching the surface with our use of its features
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Paddle
No answers on this topic
Usability
Kajabi
Kajabi is very usable. But it is complex and if you haven't used it for a few weeks you have to remind yourself how to do things. It is very important to treat it like any major system and be very disciplined about how you file things and name documents
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Paddle
No answers on this topic
Support Rating
Kajabi
The Kajabi Support people are helpful, fast and knowledgeable. I usually call in a panic - because I have lost something, messed something or am on a deadline. Sometimes we speak, or we do a chat. Always my angst is eliminated. I often thank the person for being "so patient" with me. LOL
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Paddle
No answers on this topic
Implementation Rating
Kajabi
These platforms are big complex pieces of software. Mor recently - Kajabi provides a done for you example which you can borrow and customise - but those were not available when we started.
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Paddle
No answers on this topic
Alternatives Considered
Kajabi
ClickFunnels is a great tool for funnel automation, landing pages, and lead generation but when it comes to product delivery for content creators it lacks functionality as it reality it was not meant for that purpose. Originally, we used ClickFunnels for our funnels but we found out that we could do exactly the same with Kajabi, so we migrated all of our funnels to Kajabi
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Paddle
We tried using Stripe before Paddle, but it was a pain integrating it and it lacked the licensing. Paddle allows us just to add a payment button and don’t ever think about payment methods, we don’t have to make a separate button for card payments and another one for PayPal. Paddle does all this in their checkout process.
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Return on Investment
Kajabi
  • When we used Kajabi to launch new programs we achieved the ROI of our monthly investment each time.
  • With Kajabi, the ability to offer old programs that have been offered in the past is easy to present to one-off customers or when not in a launch series.
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Paddle
  • We wanted to grow faster, which was possible once we integrate recurring payment gateway. And we've got Paddle to do that.
Read full review
ScreenShots

Paddle Screenshots

Screenshot of Padddle Payment Gateway