TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    kvCORE

    Score7.1 out of 10
    N/AThe kvCORE platform is described by the vendor, Inside Real Estate in Draper, as a next-gen solution for modern brokerages and enterprises to run their entire business on one platform.N/A

    Mautic

    Score8.9 out of 10
    N/AMautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the

    $0

    Pricing
    kvCOREMautic
    Editions & Modules
    No answers on this topic
    Mautic Marketing Automation
    $0
    Offerings
    Pricing Offerings
    kvCOREMautic
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    kvCOREMautic
    Considered Both Products
    Inside Real Estate
    No answer on this topic
    Acquia
    No answer on this topic
    Key User Insights
    Would buy again
    56%
    Would buy again
    14 Answers
    100%
    Would buy again
    5 Answers
    Delivers good value for the price
    58%
    Delivers good value for the price
    14 Answers
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    68%
    Happy with the feature set
    17 Answers
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    50%
    Lived up to sales and marketing promises
    10 Answers
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    54%
    Implementation went as expected
    13 Answers
    80%
    Implementation went as expected
    4 Answers
    Features
    kvCOREMautic
    Email & Online Marketing
    Comparison of Email & Online Marketing features of kvCORE and Mautic (open source)
    Feature
    kvCORE
    -
    Ratings
    Mautic (open source)
    8.6
    9 Ratings
    11% above category average
    WYSIWYG email editor00 Ratings8.08 Ratings
    Dynamic content00 Ratings7.99 Ratings
    Ability to test dynamic content00 Ratings7.99 Ratings
    Landing pages00 Ratings9.57 Ratings
    A/B testing00 Ratings9.08 Ratings
    Mobile optimization00 Ratings8.58 Ratings
    Email deliverability reporting00 Ratings8.59 Ratings
    List management00 Ratings9.59 Ratings
    Triggered drip sequences00 Ratings8.68 Ratings
    Lead Management
    Comparison of Lead Management features of kvCORE and Mautic (open source)
    Feature
    kvCORE
    -
    Ratings
    Mautic (open source)
    8.4
    9 Ratings
    6% above category average
    Lead nurturing automation00 Ratings8.59 Ratings
    Lead scoring and grading00 Ratings8.59 Ratings
    Data quality management00 Ratings8.57 Ratings
    Automated sales alerts and tasks00 Ratings8.17 Ratings
    Campaign Management
    Comparison of Campaign Management features of kvCORE and Mautic (open source)
    Feature
    kvCORE
    -
    Ratings
    Mautic (open source)
    8.6
    7 Ratings
    13% above category average
    Calendaring00 Ratings8.17 Ratings
    Event/webinar marketing00 Ratings9.16 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of kvCORE and Mautic (open source)
    Feature
    kvCORE
    -
    Ratings
    Mautic (open source)
    7.5
    6 Ratings
    1% below category average
    Social sharing and campaigns00 Ratings7.55 Ratings
    Social profile integration00 Ratings7.56 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of kvCORE and Mautic (open source)
    Feature
    kvCORE
    -
    Ratings
    Mautic (open source)
    8.9
    9 Ratings
    17% above category average
    Dashboards00 Ratings9.19 Ratings
    Standard reports00 Ratings9.19 Ratings
    Custom reports00 Ratings8.67 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of kvCORE and Mautic (open source)
    Feature
    kvCORE
    -
    Ratings
    Mautic (open source)
    6.0
    9 Ratings
    24% below category average
    API00 Ratings7.59 Ratings
    Role-based workflow & approvals00 Ratings8.15 Ratings
    Customizability00 Ratings7.97 Ratings
    Integration with Salesforce.com00 Ratings4.65 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings4.02 Ratings
    Integration with SugarCRM00 Ratings4.02 Ratings
    Best Alternatives
    kvCOREMautic
    Small Businesses
    No answers on this topic
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    No answers on this topic
    Bloomreach
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    kvCOREMautic
    Likelihood to Recommend
    1.9
    (25 ratings)
    10.0
    (9 ratings)
    Usability
    2.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    2.0
    (9 ratings)
    -
    (0 ratings)
    User Testimonials
    kvCOREMautic
    Likelihood to Recommend
    Inside Real Estate
    I think if you have a very large brokerage and can afford to pay for a fully customized set up then it may be worthwhile. I would make sure you have a dedicated support team, not an account manager. In my opinion, the account managers are worthless and will not respond most of the time. We are on our second account manager in 9 months of using the system and cannot get in touch with him. In my experience, the account managers have no knowledge of how the system works or how anyone in real estate would want it to work. Obviously, I can only say this for the two managers we have had so far. I would steer clear of this system unless you want to spend a few thousand a month for a system that, I feel, will impede your business rather than improve it.
    Read full review
    Acquia
    Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties
    Read full review
    Pros
    Inside Real Estate
    • Not one thing!
    • It sends unwanted canned responses to potential clients that you haven't approved. You must figure out how to use it to make them stop. This was day 1.
    • If you like to learn using many many different videos to learn a product, then this maybe for you.
    Read full review
    Acquia
    • Marketing email organization
    • Email tracking
    • Email automation
    • Contact management
    • Open rates
    • Delivery rates
    • A/B testing
    • Email sending
    • Unsubscribe management
    • SMTP management
    Read full review
    Cons
    Inside Real Estate
    • Their support is good, but wait times can be long. They want you to use their chat, but then when you ask your question, it can be a several hour wait time between responses. The people are nice and resolve your issue. But I think chat is for quick back and forth communication, not something with a long delay. Also, you can only really do it effectively on your computer, not on your phone.
    • It's proving very tough to track leads from campaigns we are running ourselves. If your website converts a lead, it really just gives you the website source, and even that only some of the time. It would be great to create custom sources and have kvCORE track that traffic and lead via some sort of UTM tag or URL parameter.
    • Some of the load times aren't great. When I load up my database, it takes a while to actually display. Also, when a lead is claimed in a pond, you have to refresh to be able to contact them. Then once you add a campaign, you have to refresh again to see the tasks that fire. This is a bit clunky.
    • The app is great, but there is still some limited functionality. It would be great to access and claim leads from a pond on the mobile app. Also if you could get push notifications when new leads are added. Our time to lead sucks, and that's because kvCORE doesn't alert you super quickly.
    Incentivized
    Read full review
    Acquia
    • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
    • More responsive form templates are needed.
    Incentivized
    Read full review
    Usability
    Inside Real Estate
    It doesn't deserve a zero because you can access contacts and get reminders to contact them. In my experience, you can not use the system for proper communication with both prospects and their spouses.
    Read full review
    Acquia
    No answers on this topic
    Support Rating
    Inside Real Estate
    I love kvCORE's support. Having the little chat feature in the bottom right of my screen the whole time I'm working takes away any stress or worry about using it. When I first started using it, I learned its features by clicking and trying things, and more than once I had to go into the chat support and ask how to undo or fix what I had done. I don't think I've ever waited more than 5 minutes to get a reply back and it being almost instant and right there on my screen allowed me to continue working and know immediately when my question had been answered.
    Incentivized
    Read full review
    Acquia
    No answers on this topic
    Alternatives Considered
    Inside Real Estate
    Konversion and BoomTown are the only two I have used. Both have their things to recommend. Since I used Konversion, using kvCORE was simpler and I was able to upload my contacts seamlessly. This made adopting a new system easier and less likely to have a gap in contacting customers.
    Incentivized
    Read full review
    Acquia
    Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement to pay for it.
    Read full review
    Return on Investment
    Inside Real Estate
    • Because I am an EXP agent, I receive kvCore for $50/month so I have a $1550/month positive over any non-EXP agent.
    • Great new lead follow up with automatic and realistic contact for a higher conversion rate that I couldn't do by myself.
    Incentivized
    Read full review
    Acquia
    • We made our ROI back within a year.
    • Fulfills our needs and our client's needs, our clients love it.
    • I would just add more templates to the email construction selection, other than that, it is just perfect.
    Incentivized
    Read full review
    ScreenShots

    kvCORE Screenshots

    Screenshot of IDX websites for all agents - with behavioral intelligence & chat.Screenshot of Smart CRM bubbles up top priorities each day in 1 dashboard.Screenshot of Agents wake up to warm leads right on their phone.Screenshot of Mass Email + Text, Video Messaging, Power Dialer, Pond Accounts + MoreScreenshot of Drive listing exposure with seamless social media sharing.Screenshot of Tight transaction and business analytics integration.