Litmus, from Validity, is an email marketing solution used to create error-free emails in less time. It's also used to build email campaigns, personalize and test them thoroughly, monitor deliverability, and analyze email performance.
$99
per month
Mailtrap
Score 9.0 out of 10
N/A
Mailtrap is an Email Delivery Platform where dev teams can test, send, and control email performance. Mailtrap provides email infrastructure to ensure high deliverability rates and reduced need for maintenance. Its Email Testing is used to inspect and debug emails. Catch testing emails from staging, dev, and AQ environments. Preview and analyze content for spam and validate HTML/CSS before sending them to recipients in production. Mailtrap offers Email Sending to reach customers'…
$0
per month per user
Pricing
Litmus from Validity
Mailtrap
Editions & Modules
No answers on this topic
Email Sending Individual 10K
$10
per month per user
Email Testing Individual
$14.99
per month per user
Email Testing Team
$34.99
per month per user
Email Testing Business
$64.99
per month per user
Email Sending Business 100k
$85
per month per user
Email Testing Premium
$129.99
per month per user
Email Testing Enterprise
$399.99
per month per user
Email Sending Enterprise 1,5M
$750
per month per user
Email Sending Custom
By Request
per month per user
Offerings
Pricing Offerings
Litmus from Validity
Mailtrap
Free Trial
Yes
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
Litmus offers different plan types to fit various needs, offering monthly and annual plans, as well as fully customizable Enterprise plans.
I’ve been really impressed with Litmus, especially the personalization features. Being able to easily plug in tools like sentiment trackers right into our emails has helped us gather valuable third-party data without a lot of extra work. I also really appreciate the ongoing learning resources—they offer tons of free webinars and articles that are actually useful. I recently read one on email deliverability that broke down specific data and gave me clear, actionable steps to improve how our emails are hitting inboxes. It’s more than just a testing tool—it’s become a go-to resource in our email marketing toolkit.
As I said, Mailtrap is particularly well-suited for software development teams working on email functionality within their applications. All the automation and intuitive environment helped us create a workflow that's almost set and forget.
Alerts: users are notified whenever comments or approvals are made on emails, with regular reminders being sent in case some were missed
Centralised: all members can collaborate and give their feedback on emails, providing a better flow and efficiency for the hierarchy of approvals.
Integration: very smooth integration, with little to no errors, with our CRM tool.
Validation: alt text, scaling and image ratios are validated
Dark mode: a very important accessibility tool used by many email users, this compatibility theme is often overlooked on other platforms. Litmus, however, makes it clear how important it is to review and track emails in this format.
Flexible for engineering teams. Mailtrap works well in environments where multiple developers are responsible for email functionality.
We're on the Enterprise plan which allows for customizations for our needs. For example, we had a request not to record email bodies for privacy reasons, and Mailtrap enabled that pretty fast.
The user experience is awesome. The platform is easy to use and the support team responds fast and helps us out with any questions.
Sometime, I feel like its slow to use. Speed is something which can be helpful.
AI feature. It will be beneficial for us if there is an AI feature for content updates. It can improve the subject line and content based on the performance of our past emails.
If it can provide more ideas on CRM based on industry standards, like I work in hospitality, and if it can share data and any new initiative for hospitality CRM, it might be useful for us to consider.
It's one the best tools that we've found for this type of tool but we would like some additional features like spell check so if there's a platform that features that with everything else Litmus has, then we'd potentially look to move over to that platform instead. However, we are overall pretty help with the platform
Litmus has integrations that make the software an integrated part of my work every day. Being able to test right within my email builder is just brilliant. Daily I also use the web interface to review analytics and spam testing. Overall it is one of the pieces of software I use daily without any complaints or issues.
We have never had a problem with Litmus being unavailable so I would say their availability is fantastic. There might have been one time years ago that the site was down briefly but it also might have been a server issue on my end. Either way, Litmus was back up and running in a very short time
As with all technology, there are inevitably use-cases where you are unable to get to your original goal without some good old-fashioned experimenting. Some situations will (and are) more urgent which complicates an effective integration of a new process or a new team using an existing process but the "issues" are regularly resolved by re-starting the process specific to when Litmus is introduced to a project. If it doesn't come out the way you're anticipating, run it again and verify there is an issue before declaring all is lost
I didn’t really personally participate much in the implementation of Litmus, but from what I observed during the process, it was a smooth process with minimal disruptions. The team was able to get up and running quickly, and the platform’s user-friendly interface made onboarding fairly easy for everyone involved from the start.
This is not applicable to my role as I have used Litmus to test emails since I have started. Because of the ease of use, timeliness, consistent quality, and affordability that Litmus offers, I haven't found the need to look at similar products or organizations. If all of these features continue to stay strong, I don't plan on changing providers
sendgrid is powerful for email delivery, but Mailtrap's dedicated testing environment and focus on development teams made it the clear choice for our needs. Its ability to simulate various email scenarios without affecting real users is unmatched. Plus, their sending is reliable, regardless of your volume.
With our enterprise account, scalability is not an issue. I have not yet seen or heard of significant issues with user access, API connections for integrations etc. This includes down time for "Scheduled Maintenance" as some providers call them, Litmus has the technology backing to support a global team with a 24-hour workday across regions
Litmus saves our team so much time by making the QA and email review process so much easier, streamlined, and efficient.
We often send out campaigns out to thousands of members, and Litmus gives us the assurance and peace of mind that everything is working as it should before it gets sent out.
Decreases the number of email review cycles we go through.
