72 Ratings
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Score 7.1 out of 100
391 Ratings
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Score 7.6 out of 100

Likelihood to Recommend

NetSuite CRM+

We keep our customer's information in NetSuite, from contacts to products purchased. It helps us to keep an accurate record of how to get a hold of our customers in addition to the products they've purchased. Everything from the initial quote, to the final purchase order. It's a really good, useful tool.
Paul Mills | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

It's great for large field sales organizations that lack the ability to automate email sends that are consistent and on-brand. The idea of templated emails (with the ability to build custom emails) really helps keeps the look-and-feel of each email similar to what the rest of the organization is sending to customers or prospects. This isn't the solution that you'd need if you are looking for an automation tool that easily integrates into other marketing channels. The dynamic content feature is lagging far behind other tools in the space.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

NetSuite CRM+
7.6
Salesforce Marketing Cloud Email Studio
Customer data management / contact management
NetSuite CRM+
8.0
Salesforce Marketing Cloud Email Studio
Workflow management
NetSuite CRM+
6.7
Salesforce Marketing Cloud Email Studio
Territory management
NetSuite CRM+
6.1
Salesforce Marketing Cloud Email Studio
Opportunity management
NetSuite CRM+
7.7
Salesforce Marketing Cloud Email Studio
Integration with email client (e.g., Outlook or Gmail)
NetSuite CRM+
7.7
Salesforce Marketing Cloud Email Studio
Contract management
NetSuite CRM+
7.3
Salesforce Marketing Cloud Email Studio
Quote & order management
NetSuite CRM+
9.0
Salesforce Marketing Cloud Email Studio
Interaction tracking
NetSuite CRM+
7.1
Salesforce Marketing Cloud Email Studio
Channel / partner relationship management
NetSuite CRM+
8.9
Salesforce Marketing Cloud Email Studio

Customer Service & Support

NetSuite CRM+
6.4
Salesforce Marketing Cloud Email Studio
Case management
NetSuite CRM+
6.2
Salesforce Marketing Cloud Email Studio
Call center management
NetSuite CRM+
5.3
Salesforce Marketing Cloud Email Studio
Help desk management
NetSuite CRM+
7.7
Salesforce Marketing Cloud Email Studio

Marketing Automation

NetSuite CRM+
6.9
Salesforce Marketing Cloud Email Studio
Lead management
NetSuite CRM+
8.7
Salesforce Marketing Cloud Email Studio
Email marketing
NetSuite CRM+
5.1
Salesforce Marketing Cloud Email Studio

CRM Project Management

NetSuite CRM+
8.1
Salesforce Marketing Cloud Email Studio
Task management
NetSuite CRM+
7.3
Salesforce Marketing Cloud Email Studio
Billing and invoicing management
NetSuite CRM+
8.2
Salesforce Marketing Cloud Email Studio
Reporting
NetSuite CRM+
8.7
Salesforce Marketing Cloud Email Studio

CRM Reporting & Analytics

NetSuite CRM+
6.8
Salesforce Marketing Cloud Email Studio
Forecasting
NetSuite CRM+
6.8
Salesforce Marketing Cloud Email Studio
Pipeline visualization
NetSuite CRM+
7.0
Salesforce Marketing Cloud Email Studio
Customizable reports
NetSuite CRM+
6.5
Salesforce Marketing Cloud Email Studio

Customization

NetSuite CRM+
7.1
Salesforce Marketing Cloud Email Studio
Custom fields
NetSuite CRM+
7.2
Salesforce Marketing Cloud Email Studio
Custom objects
NetSuite CRM+
8.0
Salesforce Marketing Cloud Email Studio
Scripting environment
NetSuite CRM+
6.0
Salesforce Marketing Cloud Email Studio
API for custom integration
NetSuite CRM+
7.1
Salesforce Marketing Cloud Email Studio

Security

NetSuite CRM+
8.9
Salesforce Marketing Cloud Email Studio
Single sign-on capability
NetSuite CRM+
8.7
Salesforce Marketing Cloud Email Studio
Role-based user permissions
NetSuite CRM+
9.1
Salesforce Marketing Cloud Email Studio

Social CRM

NetSuite CRM+
5.5
Salesforce Marketing Cloud Email Studio
Social data
NetSuite CRM+
5.0
Salesforce Marketing Cloud Email Studio
Social engagement
NetSuite CRM+
6.0
Salesforce Marketing Cloud Email Studio

Integrations with 3rd-party Software

NetSuite CRM+
7.0
Salesforce Marketing Cloud Email Studio
Marketing automation
NetSuite CRM+
7.1
Salesforce Marketing Cloud Email Studio
Compensation management
NetSuite CRM+
6.9
Salesforce Marketing Cloud Email Studio

Platform

NetSuite CRM+
6.6
Salesforce Marketing Cloud Email Studio
Mobile access
NetSuite CRM+
6.6
Salesforce Marketing Cloud Email Studio

Email & Online Marketing

NetSuite CRM+
Salesforce Marketing Cloud Email Studio
6.6
WYSIWYG email editor
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
7.0
Dynamic content
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
6.6
Ability to test dynamic content
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
5.3
Landing pages
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
4.1
A/B testing
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
6.7
Mobile optimization
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
7.3
Email deliverability reporting
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
8.2
List management
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
7.5
Triggered drip sequences
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
6.7

Reporting & Analytics

NetSuite CRM+
Salesforce Marketing Cloud Email Studio
4.3
Dashboards
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
5.3
Standard reports
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
4.9
Custom reports
NetSuite CRM+
Salesforce Marketing Cloud Email Studio
2.7

Pros

NetSuite CRM+

  • It has a great UI for ERP and provides in-depth reporting and budget planning. NetSuite allows alot of flexibility to build the system out to how your company does business. Our accounting department really likes the Adaptive Planning module as well, as they can provide and quickly turn around presentation-worthy reports.
  • Due to the robust features and functionality of NetSuite, it is easy to customize and put workflows and formulas into practice when necessary to create efficiencies.
  • NetSuite provides the full solution to a business, by tying all systems together for one source of the truth.
Stephanie Locke | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

  • Sends client confirmations when they subscribe to a newsletter, sign up for a conference, or place an order with our company (SourceMedia). We don't have to hire an agency to send these for us.
  • Manages newsletter subscriptions and allows us to deploy on specific dates/times.
  • Helps us discover and manage the correct audience base per newsletter, and automates the distributions so we don't have to do it manually.
Cassidy Ebert | TrustRadius Reviewer

Cons

NetSuite CRM+

  • eCommerce - Netsuite is abysmal at websites, and shopping carts. Opensource programs such as Magento, and OScommerce from 2005 are more updated and useful than anything netsuite has to offer in the ecommerce module. It is extremely buggy and slow! You no access to page layout and content other than some basic forms, or if you pay extra for the ability to create custom suitescript pages. Stay away!
  • Integration - Netsuite has the worst API integration I have ever seen from a major web software system. The documentation is horrid it takes months of research to build anything useful. It is also the slowest API I have ever seen you share your servers with other Netsuite Customers, thus all of your requests have to go into a Queue to be processed. Every other web API I have ever used as been nearly instant. Netsuite locks you down to limited accounts that you either have to pay extra or share with a user for API access, and you cannot run multiple requests at the same time! If you do not que a program that has multiple employees making requests they will all collide and fail.
  • You have to pay for Database access, we were never able to test this for usefulness as we were promised the ODBC module for all of our issues and it never happened. That being said without ODBC module you have NO database access what so ever. Due to Netsuite being a web program you have limited to no access to your own content! From an Senior IT perspective I highly recommend a software that you have full access to all of your data!
  • Netsuite is Buggy! The entire netsuite platform runs on very outdated code, especially the output being very very old HTML4 or order.... and JavaScript! I did find out after many years of using SuiteScript and my own JavaScript knowledge I was able to write a lot of work arounds and eventually found a hidden version of jQuery. You can do complex stuff however it requires A LOT of additional code and over head slowing down an already slow system. JavaScript is a great tool for making website more dynamic and fun and useful. However it is a terrible language to run an entire CRM/ERP with... Even google has problems using their advanced JavaScript for stuff like Gmail and their code is lightyears ahead of Netsuite. In addition to SuiteScript being difficult to use, you are also Locked into only using it for certain areas such as the Edit screen of Transactions. If you want to do anything custom outside of the Edit screen, say the order views or list views, you have to do some major work arounds and "code hacking".
  • The reporting system, though robust, is extremely confusing! It takes hours to build simple reports! I am able to open up a raw SQL database and build reports faster than I can on a supposedly "user friendly" report building GUI. Also if you want to do pivot and cross reporting you will have to pay to upgrade to a better reporting module....
  • Terrible Integration! Due to Netsuite being a Browser based program its ability to integrate with any program or devices outside of netsuite is horribly limited and always requires custom SuiteTalk programing code, or a 3rd party vendor program that "hack integrates" by screen scraping or simulation a browser to function. A great example of this is OzLink which does it best to provide Shipping integration with FedEx Manager and Scanning guns, but is extremely buggy due to Netsuite's poor ability to integrate with anything well.
  • *****An unexpected error has occurred***** - this is the most common error you will see in netsuite... For everything and anything.
  • Support is terrible we had the very expensive gold support for 3+ years. They are great and answering simple questions that any seasoned Netsuite Administrator could solve. But when something is broken say Google Checkout, your problem gets filed as a future upgrade and then either ignored or told years later that they are dropping that feature. In all of the years with Netsuite they have never fixed any broken feature for us.
  • Data Transfer. Getting data into netsuite is easy, for a price... Get data out of netsuite is near impossible, I Highly recommend you keep external backups of all your data incase you ever need it for any other systems.
  • Transactions cannot be locked or assigned to employees. Users can easily open the same orders other are working on.
  • Kits are horrible!!! If you do anything with kits you are at a major risk with netsuite as they over complicate everything. If you change a kit that is being processed it will break every transaction attached to it until it is updated. There is a mass update for this but it doesn't work consistently.
  • No per item shipping. Simply put if you want to discounts on a single item for shipping or give free shipping on certain items for only certain shipping methods its not possible.
  • Promotional Codes (Coupons) and Discounts are convoluted and require you to set them up in two separate locations if you want decent reporting. Also the promotional codes are not flexible when trying to target certain products or groups of products, or provide individually free shipping.
  • The system is very slow. Even on a commercial fiber connection Netsuite runs very slow, where as our previous stand alone system was nearly instant with processing orders. You will often be waiting for browser loading on anything and everything, especially during peak operating hours.
  • All external devices are difficult if not impossible to integrate such as POS and Product Scanners.
  • Their email system is prone to being blocked as spam.
  • You will run out of storage space and have to upgrade if you do a lot processing and customer volume.
  • Trying to get simple reports such as "how many Sales Order were shipping by who" has even taken me a Senior Developer days to figure out, even to the point where I would rather use my own Netsuite API that I build to pull the data out and build the report myself.
  • In order to get Netsuite to function the way you would like it will take years of customization, and sometime I wonder if the same efforts applied to something like free SugarCRM would have the same results but for a near fraction of the cost.
Anonymous | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

  • Deliverability reports - before sending emails they are checked for known issues and deliverability performance. The SFMC offering is ok but could be better. There additional software that can be purchased which should be included as part of the offering
  • SF should make it easier to integrate other clouds i.e commerce cloud and service cloud. The implementation of commerce cloud has improved but I still feel there is a way to go
Gareth Beer | TrustRadius Reviewer

Likelihood to Renew

NetSuite CRM+

NetSuite CRM+ 6.5
Based on 10 answers
Our company is looking for more advanced ecommerce and internet marketing features that are not currently present in NetSuite. We feel there are too many additional costs to NetSuite to make it "our own" and understand at the same time that no software is perfect out of the box. Not having complete control of our customer data worries us, and the slowness or "lag" in the shopping cart is effecting our checkout flow. For the investment, we would not recommend businesses of our size to migrate to NetSuite but rather build in house.
Anonymous | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 8.9
Based on 18 answers
Exact Target has an exceptional team with great customer care. Whenever we have a question or concern they are timely in addressing it. They also perform annual reviews in person that provides us with market trends, new tools and features, performance metrics, and new content recommendations. We evaluate this by local market and at the international level
Brittany Dunn | TrustRadius Reviewer

Usability

NetSuite CRM+

NetSuite CRM+ 8.0
Based on 1 answer
NetSuite CRM+ is overall very usable once you have had experience and training with the software.
Crystal Bruster | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 8.0
Based on 3 answers
I think the tool is easy to use, protects a company from the spam legislation and manages subscribers very well. It is simple to create a non-complex email. I like the survey function on the email tool as well. Overall usability is quite easy and no necessary to have an IT background or extensive knowledge to use. It is helpful, though, to have an understanding of HTML for formatting at this point.
Lisa Franks | TrustRadius Reviewer

Reliability and Availability

NetSuite CRM+

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 9.0
Based on 1 answer
Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
Lisa Franks | TrustRadius Reviewer

Performance

NetSuite CRM+

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 2.0
Based on 2 answers
Exact Target performs well and is relatively easy to learn. It handles subscriber management well, and is easy to organize lists and segregation of those subscribers. Emails are easy to classify and group together for re-use or resending to different demographics of the recipients. The product is reliable, and metrics of the campaign results are easy to obtain and interpret.
Lisa Franks | TrustRadius Reviewer

Support Rating

NetSuite CRM+

NetSuite CRM+ 5.3
Based on 4 answers
For simple issues (that can be answered by reading the documentation) NetSuite support seems to have a good ability to resolve our issues. Unfortunately, anything beyond that ability requires escalation into the black hole of their Tier II / Tier III Support.
Anonymous | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 1.0
Based on 5 answers
They're fast and knowledgeable. You will always know what's the status of your request and they usually follow up with phone calls to ask you questions or provide updates. Sometimes it takes them a couple of days to investigate, especially if you have custom "situations" like my company usually does but at least they are very good at managing time expectations.
Bogdan Enache | TrustRadius Reviewer

Online Training

NetSuite CRM+

NetSuite CRM+ 6.7
Based on 2 answers
Netsuite has comprehensive features, allow full customization plus KPI performance matrix. Over the years we have logged more than 15000 cases.
Paul Yeh | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

No score
No answers yet
No answers on this topic

Implementation Rating

NetSuite CRM+

NetSuite CRM+ 5.9
Based on 9 answers
I feel if we had had NetSuite Services do our implementation, we would have used much more of the out-of-box functionality and had Best Practices instituted sooner. I would not recommend an outside services provider for the initial implementation.
Stephanie Locke | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 7.9
Based on 2 answers
Easy to implement, with simple emails and solutions initially created. More advanced usage of the tool and more advanced subscriber attribute usage was implemented during later phases when the knowledge of the tool increased. Monitoring success and results of email campaigns were done at a high level initially, but not fully used until the tool and email marketing as a whole was better understood in the corporation.
Lisa Franks | TrustRadius Reviewer

Alternatives Considered

NetSuite CRM+

This year 2015 we will be looking for a new product like Magento. We are still exploring the idea also if we are going to be building our own system or have a consultant to work with us
Anonymous | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

I have used Epsilon and I have evaluated Silverpop, e-Dialogue and Yesmail. From my analysis Salesforce MC is far more superior in flexibility, scalability and freedom to custom built initiatives. The AMPscripting is one of the driving forces in allowing the previous mentioned abilities. However, I can see from a marketers perspective where they simply want to send emails and segment easily. But given that effective email marketing requires a lot of different components and there is no simple way of doing it and I found that most companies that offer the out of the box solutions do a good job but there is no one size fits all and if you are trying to be really good at it which includes integrating your business such as registration, stats, CMS, API, etc. This is a much better solution.
Danny (Danny Blaq) Tran | TrustRadius Reviewer

Scalability

NetSuite CRM+

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 9.0
Based on 1 answer
We had approximately 20,000 recipients of most email campaigns, with some higher amounts and some smaller campaigns. The tools is easy to use and the recipient list size is really not a factor in the complexity or work to create and email campaign. Our campaigns could just have easily been sent to many more people, with virtually no additional work.
Lisa Franks | TrustRadius Reviewer

Return on Investment

NetSuite CRM+

  • Support can see what services is doing and vice versa. Finance can see both too.
  • Support can provide leads to sales when a power user leaves a current customer and joins the team at a lead.
  • We can see NPS and CSat near time on the account which has increased our ability to mitigate at-risk accounts and increase retention
Jeremy Stephens | TrustRadius Reviewer

Salesforce Marketing Cloud Email Studio

  • Better execution/monitoring - when multiple steps are involved, IMH is great at dashboarding.
  • Facilitates exploratory campaigns - it is great at instilling confidence when you're trying a new facet of a campaign, due to the process transparency.
  • Cloud - can be a double-edged sword. Allows for on the go access, but isn't truly mobile-friendly, and can sometimes sputter. But certainly will improve with time.
Andrew Windle | TrustRadius Reviewer

Screenshots

Pricing Details

NetSuite CRM+

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Salesforce Marketing Cloud Email Studio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

NetSuite CRM+
7.6
Salesforce Marketing Cloud Email Studio
7.3

Likelihood to Renew

NetSuite CRM+
6.5
Salesforce Marketing Cloud Email Studio
8.9

Usability

NetSuite CRM+
8.0
Salesforce Marketing Cloud Email Studio
8.0

Reliability and Availability

NetSuite CRM+
Salesforce Marketing Cloud Email Studio
9.0

Performance

NetSuite CRM+
Salesforce Marketing Cloud Email Studio
2.0

Support Rating

NetSuite CRM+
5.3
Salesforce Marketing Cloud Email Studio
1.0

Online Training

NetSuite CRM+
6.7
Salesforce Marketing Cloud Email Studio

Implementation Rating

NetSuite CRM+
5.9
Salesforce Marketing Cloud Email Studio
7.9

Scalability

NetSuite CRM+
Salesforce Marketing Cloud Email Studio
9.0

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