It works well for teams to discuss projects and have conversations categorized within clients. It allows us to share most file types. It has a video call feature, but it is not as sophisticated as Zoom or other products.
It is very well suited as a messaging tool, where one needs to communicate quickly to a colleague the status of a particular task or an update to the work. This is especially useful for field work where the field team can report the work done and any additional resources required. We have faced issues when virtual meetings are held for a team of 10+ members with a lot of drop-offs and poor quality of reception (audio & video). While some may be attributed to poor internet connection, we do not face the same issue when using Zoom meetings. This area requires strengthening
Initial set up can be a little daunting if you aren't a tech-savvy person. For large organizations, this might not matter since you would have a dedicated IT team that will handle it (as we did) but if you are a small business owner looking to set this up yourself, I imagine it would take some trial and error to get working.
Zoho Cliq has become an integral part of our daily business. Every single member of our team who has a job involving a computer has an active Zoho Cliq license and uses the tool continuously throughout the day. It cuts down on meetings and allows the team to feel very connected to one-another even though we are distributed geographically.
Ease of use! It's easy enough to open chat, start audio sessions, screen shares, or even sending files. The fact that individual "emojis" can be applied to normal chats is wonderful. Allows to "acknowledge" without lengthy back-and-forths. Automation via CRM turns Cliq into a productivity tool beyond communication. Simply put, I don't how you could improve the system (save for a few UI boosts). As it stands, it's a powerful tool that is easy to pick up and play with.
Functionality wise Zoho Chat fairs pretty well against the other options. I still use all the other options as I need to be flexible in how I communicate with clients. It is the integration into the ZohoCRM & Cliq that puts Zoho Chat above the others and is why I try to encourage clients to move across to the app
