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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Send Social Media

    Score7.5 out of 10
    N/ASend Social Media is a solution for managing, monitoring, tracking  and measuring marketing efforts. Users can post to over 30+ social media networks like Facebook, Twitter, LinkedIn, Google Plus, Pinterest, YouTube, SlideShare and more! Users can also manage their entire email marketing campaign as well as launch a mobile text messaging strategy. Additionally, users can monitor their brand across the web while measuring results with in-depth reports. This tool also enables users…

    $79

    Manage up to 200 profiles

    Tailwind

    Score7.6 out of 10
    N/ATailwind is a social media marketing solution built specifically for Pinterest marketing. It provides features such as scheduled pins, analytics, and scalable Pinterest activity.

    $14.99

    per month

    Pricing
    Send Social MediaTailwind
    Editions & Modules
    Upgrade Your Account
    $79
    Manage up to 200 profiles
    Free
    $0
    billed annually
    Pro
    $24.99
    per month 1 user and profile
    Advanced
    $49.99
    per month 2 users and profiles
    Max
    $99.99
    per month 5 users and 3 profiles
    Tailwind Communities
    $119.88
    billed annually
    Offerings
    Pricing Offerings
    Send Social MediaTailwind
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$39 manage up to 100 profilesNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Send Social MediaTailwind
    Listening/monitoring
    Comparison of Listening/monitoring features of Send Social Media and Tailwind
    Feature
    Send Social Media
    6.7
    1 Ratings
    13% below category average
    Tailwind
    9.2
    4 Ratings
    18% above category average
    Boolean keyword searches6.01 Ratings9.52 Ratings
    Filtering out noise/spam6.01 Ratings8.93 Ratings
    Sentiment analysis8.01 Ratings8.94 Ratings
    Broad channel coverage00 Ratings9.44 Ratings
    Publishing
    Comparison of Publishing features of Send Social Media and Tailwind
    Feature
    Send Social Media
    9.0
    1 Ratings
    10% above category average
    Tailwind
    4.7
    12 Ratings
    54% below category average
    Content planning and scheduling8.01 Ratings5.912 Ratings
    Audience targeting9.01 Ratings3.89 Ratings
    Content optimization10.01 Ratings3.812 Ratings
    Workflow management9.01 Ratings5.210 Ratings
    Engagement
    Comparison of Engagement features of Send Social Media and Tailwind
    Feature
    Send Social Media
    9.0
    1 Ratings
    10% above category average
    Tailwind
    5.7
    10 Ratings
    35% below category average
    Automated routing and prioritization9.01 Ratings5.98 Ratings
    Customer interaction histories9.01 Ratings5.25 Ratings
    Bulk actions00 Ratings5.98 Ratings
    Marketing
    Comparison of Marketing features of Send Social Media and Tailwind
    Feature
    Send Social Media
    8.0
    1 Ratings
    3% above category average
    Tailwind
    7.7
    8 Ratings
    0% below category average
    Content marketing8.01 Ratings5.98 Ratings
    Lead generation00 Ratings5.07 Ratings
    Paid media management00 Ratings10.05 Ratings
    Campaigns and promotions00 Ratings10.05 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Send Social Media and Tailwind
    Feature
    Send Social Media
    8.7
    1 Ratings
    4% above category average
    Tailwind
    4.0
    12 Ratings
    70% below category average
    Twitter8.01 Ratings00 Ratings
    Facebook8.01 Ratings1.01 Ratings
    LinkedIn9.01 Ratings00 Ratings
    Google+9.01 Ratings00 Ratings
    Instagram9.01 Ratings4.58 Ratings
    Pinterest9.01 Ratings6.612 Ratings
    YouTube9.01 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Send Social Media and Tailwind
    Feature
    Send Social Media
    8.0
    1 Ratings
    3% above category average
    Tailwind
    7.3
    10 Ratings
    6% below category average
    Campaign success analytics8.01 Ratings5.29 Ratings
    Real-time tracking9.01 Ratings7.08 Ratings
    Competitor analysis7.01 Ratings9.76 Ratings
    Account management
    Comparison of Account management features of Send Social Media and Tailwind
    Feature
    Send Social Media
    6.5
    1 Ratings
    20% below category average
    Tailwind
    3.0
    8 Ratings
    90% below category average
    Role-based user permissions & privileges7.01 Ratings1.07 Ratings
    Mobile access6.01 Ratings5.17 Ratings
    Best Alternatives
    Send Social MediaTailwind
    Small Businesses
    Sendible
    Score7.2 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Send Social MediaTailwind
    Likelihood to Recommend
    7.0
    (1 ratings)
    5.9
    (13 ratings)
    Usability
    -
    (0 ratings)
    5.9
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Send Social MediaTailwind
    Likelihood to Recommend
    Send Social Media
    As a social media executive, I can plan and schedule content for the entire week (or month!) ensuring a consistent presence for all social media platforms. I can easily generate reports to track engagement and measure the success of social media strategy.
    Read full review
    Tailwind
    Tailwind can schedule your Pinteret pins, but it's an expensive platform to do this, and given it seems to miss many, it does not even do this well. Further, they continue to get you to reconnect, so it is cumbersome and poorly designed. We used it only because our vendors wanted it, but it's been a total waste of money given how poorly designed it is, how buggy it is and how useless the other so-called services they provide are. Go somewhere else as there are way better solutions as we have now found.
    Read full review
    Pros
    Send Social Media
    • Easy to use due to frienly user interface
    • Saves time as it scedule the post
    • Manage, monitor, and publish content across multiple social media networks from a single dashboard.
    Read full review
    Tailwind
    • The extension for Chrome and Safari has been EXTREMELY helpful. Through research and continuing education, we frequently see information we'd like to share with our audience and the extension has made this so easy.
    • The SmartLoop feature is great for times when we get busy and may not have the time to add new things to our queue. I know even if I had zero time to devote to social media that day, I was still active and getting information to our candidates.
    • Interface is extremely user friendly. A lot of time these programs that are supposed to help us and bring ease to our workload are so complicated and intense that they cause more stress than they relieve. This is not true with Tailwind. Tailwind is easy to use and truly does take a load of stress off us as an organization.
    Incentivized
    Read full review
    Cons
    Send Social Media
    • trial version duration is very less
    • Not have detailed features best for small buisness
    • quite expensive
    Read full review
    Tailwind
    • When you add a link to your post and add the caption, it goes to the first line and not where I had the cursor. I do not want the link to be the first thing people read.
    • The Tailwind Create is fun and helpful but still hard to use.
    Incentivized
    Read full review
    Usability
    Send Social Media
    No answers on this topic
    Tailwind
    Tailwind is great when it focuses on it's core functionality. However, in my opinion, Tailwind isn't great at listening to their customers and instead likes to add features that are not beneficial and tend to "break" the other features that ultimately sell it's product. In my opinion, it has lost ROI over time and was much better 3-4 years ago.
    Incentivized
    Read full review
    Support Rating
    Send Social Media
    No answers on this topic
    Tailwind
    I have received wonderful support from Tailwind. Recently when I was on their new Tailwind Create and was looking at their site photos, I had a question and I received an answer in less than 24 hours. They have also been receptive to comments and ideas to make the product better and they used some of the ideas as well giving us a discount for the help.
    Incentivized
    Read full review
    Alternatives Considered
    Send Social Media
    Send Social Media alternatives that social media managers often consider:Hootsuite: A popular platform offering comprehensive social media management features, including scheduling, analytics, and team collaboration.Buffer: Known for its user-friendly interface and focus on content scheduling and queueing.Sprout Social: Offers powerful social listening and engagement tools along with scheduling and reporting functionalities.
    Read full review
    Tailwind
    When I was looking for a solution for Instagram, neither Buffer nor Hootsuite were offering the ability to post directly to Instagram. That may have changed recently, but in my opinion, Tailwind is a much more user-friendly, less (unnecessarily) complex solution for Instagram management. I don't need a ton of in-depth analytics; I just need to be able to be efficient, consistent and engaging in my posts. Tailwind allows me to do that without getting bogged down in all the bells and whistles on Hootsuite or Buffer.
    Incentivized
    Read full review
    Return on Investment
    Send Social Media
    • Since implementing Send Social Media, our client engagement has skyrocketed by 30%. We've seen a 20% rise in website traffic from social media referrals, translating to a significant boost in qualified leads.
    • The time saved on scheduling has allowed us to focus on strategic content creation, further amplifying our ROI.
    • This translated to a 15% increase in revenue and freed up time for strategic social media planning, leading to a 20% rise in follower engagement.
    Read full review
    Tailwind
    • Definitely an ROI - We have increased our clicks on our website due to traffic from Pinterest, primarily from our Smart Loop.
    • We have increased Pinterest following due to our intensive use of Smart Loop, which has led to #1 (increased website traffic).
    • Organization and time management has been a massive advantage of utilizing Tailwind. Because I can set Smart Loop and not worry about it, I can dedicate my time to other areas of the business.
    Incentivized
    Read full review
    ScreenShots