Apollo (formerly ZenProspect) Review
December 03, 2018

Apollo (formerly ZenProspect) Review

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Apollo

We use Apollo for sourcing and outreach purposes on the sales team. Majority of the other departments don't really put Apollo to use. Personally, I use Apollo daily and can give you some background on how I use it in my day to day. I use Apollo to automatically send out emails, create email templates, make cold calls, and source new prospects. There is a nifty tool that integrates decent with Salesforce that allows you to add leads to your database with the click of a button.
  • Allows users to easily add new prospects to database without much manual effort at all
  • Allows you to make cold calls from different area codes that are relevant to where your prospect is located
  • Allows A/B testing for emails so you can figure out which ones are gaining the most traction
  • You can also find prospects based off of title, company, technologies, etc
  • Their reliability has been an issue for our team. The product has been down multiple times since I've been a user.
  • Some times prospects titles/roles are out of date, so keeping up with those a bit more would be helpful during sourcing
  • I've received a lot of spam calls that are completely irrelevant to me, but it comes down to an issue on their side with using so many numbers from different area codes. This was a major pain in the beginning, but has subsided a bit.
  • Positive: Has automated my outreach so that I can spend my time elsewhere.
  • Positive: Helps me add leads to database quickly, also saving my time.
  • Negative: We have had many days where the product was down and we were unable to work.
  • Negative: When the spam calls come through it can be a pain to distinguish between those and actual prospects calling, which could have led to me missing a couple of calls
Salesforce.com: I used this as my sole form of outreach at a previous job of mine. In my mind, Apollo is a much easier and more automated way to reach out. Apollo actually has a Salesforce integration too, in case you'd like to use both. I like Apollo better because it is just a much more automated way of outreaching, since you don't have to send every email individually.

SalesLoft: In all honesty, the only thing that Apollo has on SalesLoft is the ability to add leads straight from LinkedIn. SalesLoft used to have this capability, but it was taken away from the product. The only other positive in comparison to SalesLoft is the price of the tool.

HubSpot: In all honesty, I think that HubSpot has much better insight into companies priorities than Apollo. Apollo is better in the sense that it has more up to date numbers and emails, but HubSpot can give you business insights that Apollo can't compare to.
Apollo is well suited in cases where automation is essential in your outreach. It sends out as many emails as you'd like daily and you literally don't have to spend any time on them. Another form of automation is the way it tracks your stats as well. We keep tallies daily of our activity and the reports do that for you, which is very helpful.