Constant Contact is a great starting point to email marketing
November 06, 2018
Constant Contact is a great starting point to email marketing
Score 6 out of 10
Vetted Review
Verified User
Overall Satisfaction with Constant Contact
I have used Constant Contact off and on for a number of years, both for our company and on behalf of our clients. It used to be the de facto option in email marketing, but in recent years I feel it has fallen behind compared to more sophisticated options in the marketplace.
- Easy to import lists
- Templates are a great start for beginners
- List management is easy
- If you know how to code, it lacks intuitiveness
- Templates are cookie cutter
- Lack of additional automation features (or at least, there used to be)
- Helped get many companies started in email marketing
- Has made newsletter signups easy
- Has allowed us to get clients started and then hand off duties to them easily
- MailChimp and SharpSpring
Overall they can all accomplish the basics just fine. But I feel like Constant Contact is the light version of the more powerful software options out there. That being said, over the last year or so I haven't utilized it as much as I had in the past due to this, so their feature base may be more up to par as of late.