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Ensighten Manage to the rescue!!!
December 16, 2015

Ensighten Manage to the rescue!!!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Ensighten Manage

Our organization is currently introducing Ensighten Manage into the digital infrastructure across multiple lines of business globally. At least one regional team has fully integrated Manage as its tool of choice to deploy all of its marketing, advertising and analytics tags as well as some other custom apps. We have been able to consolidate multiple instances of the same types of tags in to a single instance, improve governance management of tags, and start the process of limiting dependence on technology teams and processes. The speed to production for the tags we have deployed via Manage is a tremendous value add to our organization.
  • Flexibility of user account management
  • Ease of applying new and existing tags to websites.
  • Excellent consultant support.
  • Churning of the UI. At times the UI is slow to respond and requires closing and restarting the browser or clearing cache and cookies to display the menus.
  • Greater visibility of user activity throughout the entire tool. Even when using the super user Account-Admin role, updates/edits to user accounts can go undetected and do not show up in user activity logs. This is a critical element to user entitlement security management.
  • A built-in user dependence mechanism that will force review of deployments before they can be enabled, committed and/or published. The ability to assign tasks is great, but would work better within our organization, if we so choose, we can assign a task and restrict to movement of a deployment until the next in line associate performs their given function.
  • Periodic prompts to reset the user password.
  • Ease of deployment
  • Management of tags
  • Less dependence on IT
  • Flexibility of entitlement
  • Ease of use
  • Improvement of page load times
Ensighten Manage is more suited in deploying analytics and marketing/advertising tags due to the dynamic nature of these types of tools. Is also great for vetting new vendors and their tools/apps and conducting proof of concepts ahead of full on deployments.

Ensighten Manage Feature Ratings

7.9
Tag library
10
Tag variable mapping
10
Ease of writing custom tags
10
Rules-driven tag execution
9
Tag performance monitoring
7
Page load times
7
Mobile app tagging
2
Tag Load Rules ()
Not Rated
9.5
Event tracking
10
Mobile event tracking
8
Universal data layer
10
Automated error checking
10
TMS Architecture ()
Not Rated
9.0
Role-based user permissions
9

Ensighten Manage Implementation

Because Manage is synchronously deployed on web pages its extremely critical to understand how this works, why its the best way to implement and be able to explain and defend the TDN network.
  • Implemented in-house
Yes
Change management was a big part of the implementation and was well-handled
  • Tool introduction and adoption
  • Security concerns