Great product, but be ready to put in the work.

Our marketing and product departments used Evergage and I managed it from the Marketing side. On the product side, it allowed them to track user engagement and serve up targeted messaging to users. On the marketing side, we used it for personalization of our website. They were just getting their Marketo integration ironed out, so we struggled with that in the beginning. Once you get Evergage rolling, it's awesome. But be prepared, you really need some dedicated resources to manage it- it requires building a lot of content and campaigns to be effective. But like any software, you have to put the work in and fully utilize it to see real results.