Item: HubSpot CRM
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

HubSpot CRM is used across our organization to manage sales pipeline, to manage communications with clients and prospects, to keep the executive team up to date on sales activities, specific deals and accounts, and overall pipeline growth, and to allow up to centrally manage our customer data.

Pros and Cons

Deal management and progression
CRM data management
Email communications

More flexibility to maintain a more 'segmentable' file directory of sales documents
Ability to 'search' contacts within a particular sequence

Return on Investment

Significant increase in marketing effectiveness
Improved visibility to all sales efforts
Drastic uplift in lead generation

Usability

I was a Salesforce user, Salesforce is great if you have a full-time administrator to manage the platform. With HubSpot CRM, it is easier to learn, easier to evolve within, and much faster in making changes.

Alternatives Considered

Salesforce CMS

HubSpot CRM is far easier to learn, use, and master. It does everything I need it to do in a fraction of the time with dramatically lower complexity.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

Wrike, Google Hangouts Meet

Likelihood to Recommend

I find HubSpot CRM an easy-to-use platform that adapts well to many situations. It helps me manage my daily activities and priorities, keep on top of deals to avoid and missed steps in deal progression, and allows me to provide visibility on my activities to immediate and senior management.

HubSpot CRM - Easy to Learn, Easy to Master, Tremendous Value

Overall Satisfaction with HubSpot CRM