Great email QA tool for business!

Emails play an important part of the business. Our team use Litmus on a daily basis to preview our email rendering on various devices, to check alt text as well as to track changes on recurring emails with Litmus Guardian. Litmus helps us ensure standardization, consistency and excellency across all of our emails. The platform is also quite user friendly and allows us to share the preview links to external partners, allowing ease in cross-functional collaboration in email development.

Using Litmus for our email quality assurance allows us to align with our operational and email excellence and standardization, ensuring our audience receives the best guest experience which not only aligns with our brand but also our goal to effectively communicate and bring the most relevant products to our audience.

Litmus has allowed us to streamline the email workforce in many ways. The folder and subfolder structure in Litmus allows us to organize our email sends and accurately categorize them, allowing ease of navigation. The ability to share Litmus proofs to external partners has also allowed us for better collaboration with cross-functional teams (that are in charge of related parts of emails such as design and copy) without having to give them the Litmus license.