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Luminate Online Not Always Illuminating
September 23, 2016

Luminate Online Not Always Illuminating

Alice Caltrider | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Modules Used

  • Luminate Online

Overall Satisfaction with Luminate Online

Luminate Online is being use by the LifeBridge Health Department of Development for on-line giving, to conduct e-campaigns and to communicate with our donor base.
  • Interfaces with Blackbaud Raiser's Edge
  • Works well for multiple touch campaigns
  • Good for conducting surveys
  • Go Program/Cohort process does train users to use the software
  • Be prepared to invest a large amount of time in implementation and training
  • Luminate is billed as an online campaign system but does not provide an adequate mechanisim for dealing with acquisition records
  • The process for setting up campaigns is not intuitive and has many subtleties
  • Sphere
Moved from Sphere to Luminate On-line at the recommendation of Blackbaud. Suggested as a better solution to the issue of duplicate records being created by the on-line giving process. We have found that Luminate Online comes with it's own set of problems around records with the same email addresses. This is a big issue for us related to our event fund raising and TeamRaiser.
Well suited for multi-touch campaigns and for implementing communication plans for donor segments. Not as well suited for communicating with or conducting ecampaigns for acquisition or prospect lists. Because everyone you communicate with in LO needs to be downloaded in Raiser's Edge the process becomes awkward. Unlikely that one would want to leave large acquisition lists with only 1 or 2% response rates in the database. So acquisition information needs to be added in and then taken out.