Robust Marketo
Updated November 14, 2018
Robust Marketo
Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Lead Management
Overall Satisfaction with Marketo
We use Marketo for the vast majority of outbound marketing, lead generation, landing page content and event registration and management, and some corporate client communications. And it's only used by our corporate marketing team.
- Reporting, especially for our email marketing metrics is easy to run reports and provide to stakeholders.
- Various functionality with landing pages is easy to implement.
- The partner environment is vast and great.
- Onboarding at least when I started was pretty simple, when in fact there are many aspects of Marketo that were not touched on.
- Email deliverability is becoming harder and harder.
- The environment can become very busy and messy.
Using Marketo's core features
- Programs
- Email Templates
- Forms
- Landing Pages
- Smart Campaigns
- Reporting/Analytics
Marketo Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Yes - There have been maybe 2-3 times over the course of 5-6 years I've been using Marketo that I've come upon a bug in the system. Generally it was escalated initially because the first Support person could not find a solution, but after that it was usually solved fairly quickly and didn't hinder my work.
I can't say I can name a specific instance, but in general I think Marketo Support has been great over the past few years in my experiences. They have been great at diagnosing issues as well as helping us decide on what is the best way to set up programs and other aspects of Marketo.