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Marketo - A true marketing friendly tool
May 03, 2018

Marketo - A true marketing friendly tool

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Marketo Lead Management

Overall Satisfaction with Marketo

Marketo serves as our Marketing Automation tool. We use it for our email nurture programs, our conduit to SFDC as well as our web content. It's a very user-friendly tool that allows us to create landing pages and reporting that we wouldn't otherwise be able to create and manage.
  • AB Testing on email campaigns
  • Master Campaigns for better reporting
  • Landing Pages
  • The interface is extremely slow
Marketo does a great job suiting our needs when it comes to getting leads into our CRM for the sales team to contact. There are important touch points that are passed through that allow us to see what people have come in for and which campaign.