Metadata.io truly is the Operating System for your B2B Marketing machine!
October 24, 2022

Metadata.io truly is the Operating System for your B2B Marketing machine!

Chris Spellman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Metadata.io

Metdata.io has been a tremendous help to my current org (and also my previous company). We were looking to scale our paid social and paid search campaigns without hiring an expensive (and often ineffective) agency. To do that, we brought on Metadata.io which has helped us automate our campaigns with the help of their top-notch professional services team, while also providing data on paid social leads that we never would have had (like business email addresses, etc.).
  • Automating paid social and paid search campaigns
  • Providing data on paid social leads that we wouldn't have had otherwise (like business email address)
  • Providing white-glove professional services to audit campaigns regularly and provide time advice all with a share Slack channel
  • Sometimes focuses too much on driving MQLs rather than getting the message to the right audience
  • Sometimes too encouraging of using direct response paid social and the use of eBook downloads, etc.
  • Encourages use of display, which typically is ineffective for most B2B companies
  • Thanks to Metadata, we increased our ASP (Average Sale Price) by 56% in one quarter
  • We also increased marketing contribution to revenue by 4% in one quarter during a time period we expected the contribution to decrease by 10% or more.

Do you think Metadata.io delivers good value for the price?

Yes

Are you happy with Metadata.io's feature set?

Yes

Did Metadata.io live up to sales and marketing promises?

Yes

Did implementation of Metadata.io go as expected?

Yes

Would you buy Metadata.io again?

Yes

If you are about to hire a paid media agency to handle your paid social and/or paid search campaigns, think again! Between your own in-house expertise and the white-glove service provided by Metadata.io's professional services team, you'll have everything you need to be successful and drive real revenue results, not just MQLs.