Not my first choice
April 06, 2023
Not my first choice
Score 4 out of 10
Vetted Review
Verified User
Overall Satisfaction with TechTarget Priority Engine
TechTarget Priority Engine was an interesting tool. It did help with identifying accounts to go after and trying to help me prioritize but I didn't feel the accounts were our ICP and the data was wonky. 60% chance the contact was up to date and most of the time it was telling me to reach out to people that weren't the right contact based on previous experience.
- Identifying accounts
- syncing contacts from TechTarget to Salesforce
- Data accuracy
- bulk importing
- prioritizing account based on ICP
- Never converted an opp to closed won using techtarget
- created some interested among accounts that hadn't been targeted
- ZoomInfo SalesOS and 6sense
We recently switched from techtarget to 6sense and I like it a lot more when it comes to account intent and helping you prioritize / recommend actions to take
Do you think TechTarget Priority Engine delivers good value for the price?
Not sure
Are you happy with TechTarget Priority Engine's feature set?
No
Did TechTarget Priority Engine live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of TechTarget Priority Engine go as expected?
I wasn't involved with the implementation phase
Would you buy TechTarget Priority Engine again?
No