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TrustRadius for Vendors is a Customer Marketing Must-Have
June 29, 2023

TrustRadius for Vendors is a Customer Marketing Must-Have

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Premium Product Profile
  • Review Sourcing Campaigns
  • Custom Questions
  • Review Syndication Widget
  • Quote Finder Chrome Extension
  • TrustQuotes API
  • Intent Data
  • Salesforce Connector

Overall Satisfaction with TrustRadius for Vendors

We use the TrustRadius for Vendors platform to grow our brand recognition and amplify the voice of our customers. TrustRadius for Vendors has helped us grow our pool of customers that are willing to be ambassadors for us, increase traffic to our site, and reach a more engaged audience on LinkedIn. TrustRadius for Vendors has expanded the strengths of our customer marketing team and the value customer marketing brings to the business.
  • The intent data is extremely valuable
  • Sellers are armed with more enablement tools
  • Annual awards provide valuable proof points for potential customers
  • Making custom link generation available through the vendor portal
  • Enabling out-of-the-box reporting of the pros/cons of the review content
  • With TrustRadius for Vendors, we have grown our customer reference pool
  • Using the intent data, we have lowered our cost per lead on LinkedIn
  • Using the intent data, we have also increased our click-through and engagement rates on LinkedIn
We have utilized the intent data via the LinkedIn Matched Audiences integration as well as enabled our sellers to utilize the intent data for sales outreach via the Salesforce and Demandbase connectors.
TrustRadius for Vendors review content strategy is quality over quantity which sets them apart from other review providers. With the review content we generate from TrustRadius for Vendors, we are able to tag those reviews into quick snippets that our sellers and marketers can leverage. This greatly differs from other review providers that are only looking for quantity and don't provide you with the valuable content you and your prospects desire.
The TrustRadius support team is outstanding. I have received superb customer support since day 1, and this level of support has continued past onboarding. My TrustRadius CSM is a true partner, and I'm grateful for the assistance and shared knowledge I've received throughout our 1.5 year partnership.
I wasn't part of the selection process.

Do you think TrustRadius for Vendors delivers good value for the price?

Not sure

Are you happy with TrustRadius for Vendors's feature set?

Yes

Did TrustRadius for Vendors live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of TrustRadius for Vendors go as expected?

Yes

Would you buy TrustRadius for Vendors again?

Yes

TrustRadius for Vendors is well suited for companies looking to grow their brand awareness and gather customer feedback, as well as for companies looking to arm their sellers with more enablement tools. I would also say that TrustRadius for Vendors is well suited for companies who are looking to expand their customer evidence and do not have the resources to build that customer evidence internally.