A Valuable Addition to Full-funnel Marketing
July 07, 2023

A Valuable Addition to Full-funnel Marketing

Rob Wadzinski | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Premium Product Profile
  • Review Sourcing Campaigns
  • TrustQuotes API
  • Intent Data

Overall Satisfaction with TrustRadius for Vendors

We use TrustRadius for Vendors for company/product exposure, leads, reviews and intent data. It lets us see, within a unique and popular channel, businesses who are researching our category and solutions. We then market to them via intent data. We also use TrustRadius for Vendors review campaigns for customers.
  • 6Sense-integrated intent data for display and Orchestration campaigns.
  • Automated review campaigns.
  • Badges and other recognition.
  • Some of the categories are too broad with hundreds of competitors.
  • Got more reviews and brand recognition.
  • Able to market to businesses as they are researching.
We use intent data with 6Sense for display campaigns and downloading orchestration leads for outbound.
TrustRadius for Vendors review content is more thorough than others, which allows the reviewer to tell a complete story. It also allows reviewers to self-identify as references.
Our vendor manager is outstanding. She is very knowledgeable and truly wants us to be successful with the platform. She pushes us to maximize our use and benefits.

Do you think TrustRadius for Vendors delivers good value for the price?

Yes

Are you happy with TrustRadius for Vendors's feature set?

Yes

Did TrustRadius for Vendors live up to sales and marketing promises?

Yes

Did implementation of TrustRadius for Vendors go as expected?

Yes

Would you buy TrustRadius for Vendors again?

Yes

TrustRadius for Vendors is well suited for quickly narrowing down a short list of solutions for vendor contact based on TrustMaps. It is less suited for direct feature comparisons for specific use cases.