Highly recommend Zoho Social
December 05, 2023

Highly recommend Zoho Social

Fiona Buchanan, MJ | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zoho Social

I have used Zoho Social to manage social media accounts for my organization. I really like the platform for its ease of use and scheduling features, as well as the option to repeat posts to ensure that our social media stays active even with a small team The reports are great, with a lot of useful data and insights about post type and our audiences which I've used to improve our content.
  • Scheduling posts and option to repeat posts
  • Reporting with lots of options for analysis and clear graphs
  • Audience insights
  • Better onboarding
  • Tutorials to help users get the most out of premium features
  • Increased organic engagements
  • Increased social media following
  • Increased organic impressions
  • Buffer
I find Buffer's interface more difficult to use and the reports do not have as many features as Zoho Social and are not customizable. I also don't find their engagement tab useful.

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

Yes

Did implementation of Zoho Social go as expected?

No

Would you buy Zoho Social again?

Yes

Some features were not automatically obvious to me, so there was a bit of a learning curve. But overall it is a very good user experience.
They were not as responsive as I would have hoped given my interest in purchasing the product. Still, they followed up once I took steps to escalate.
I recommend this platform because it is my platform of choice. I have tried others and the ease of use of Zoho Social , as well as its features are the best available at a reasonable price point, especially for charitable organizations that have limited finances and need to keep admin costs low.

Zoho Social Feature Ratings

Sentiment analysis
10
Broad channel coverage
Not Rated
Content planning and scheduling
10
Audience targeting
10
Content optimization
9
Automated routing and prioritization
Not Rated
Customer interaction histories
8
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Twitter
10
Facebook
10
LinkedIn
10
Google+
Not Rated
Instagram
Not Rated
Campaign success analytics
10
Competitor analysis
9
Role-based user permissions & privileges
Not Rated
Mobile access
Not Rated