Best-in-class prospecting tool: ZoomInfo
January 21, 2020
Best-in-class prospecting tool: ZoomInfo
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with ZoomInfo
ZoomInfo is used to source leads and to obtain their contact information. It is primarily used by our sales team and it helps address our need to identify who the appropriate people are for outreach at our target organizations. It is also used by our marketing team in their outreach campaigns.
- Ease of obtaining information on leads.
- Relatively accurate contact information.
- Accuracy of contact information.
- More seamless integration with CRM.
- Increased outbound activity efficiency.
- Increased response rate of prospects.
- D&B Hoovers (formerly Avention) and LinkedIn Sales Navigator
ZoomInfo is the best solution when seeking out contact information for a large number of accounts and leads. The user interface is also the best in that they lay out the organizational structure in a way that makes sense for our prospecting needs. Furthermore, the contact information tends to be more up-to-date than the information I have found in D&B Hoovers.