Item: ZoomInfo Sales
Rating: 9
Author: Nicolás Hernandez

Use Cases and Deployment Scope

I am from the demand Generation - marketing team, and I use ZoomInfo for several ovation, which are, research companies and their revenue, and also fine emails and phone numbers from hot leads as well as extract that info and export it to our CRM which is salesforce right now.

Pros and Cons

Export info to crm
Preview of info with the plug in on chrome
Match information with .csv list uploaded to the platform

Some time the info is not updated
ZoomInfo try to guess the emails and usually it fails

Ease of Integration

I have it integrated with salesforce so it help to identify several thing, for instance I can see if the company I am looking for is already created in the crm or not and also if the account has any owner on salesforce. Also the export feature helps me to get all info into the crm system really easy

Return on Investment

Helps to target more people in lees time
Get information as email or phone helps to get into meetings in a easier way
Reduce the manual workload

Alternatives Considered

RocketReach and LinkedIn Sales Navigator

Zoominfo can get emails and number better than rocket reach in most of the cases but the real difference is at the lead exportation phase with the salesforce integration as it is way easier and more useful, also with sales NAVIGATOR work more as complement than other thing as SN has no info as email or phone

Key Insights

Do you think ZoomInfo Sales delivers good value for the price?

Yes

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

Yes

Did implementation of ZoomInfo Sales go as expected?

Yes

Would you buy ZoomInfo Sales again?

Yes

Likelihood to Recommend

It’s a really good tool and has helped me a lot in therms of gathering information from leads and also the bulk actions to extract large amount of information has improved my daily task. Also is really useful has the chrome extension, making it a lot of easier to find info in real time from any webpage or lead you are taking a look on.

ZoomInfo for demand gen

Overall Satisfaction with ZoomInfo Sales