What users are saying about
24 Ratings
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Top Rated
356 Ratings
24 Ratings
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Score 8 out of 101

Salesforce Marketing Cloud Email Studio

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Top Rated
356 Ratings
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Score 7.8 out of 101

Likelihood to Recommend

7Sheep

I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.
Martin Dr. Leute profile photo

Salesforce Marketing Cloud Email Studio

It's great for large field sales organizations that lack the ability to automate email sends that are consistent and on-brand. The idea of templated emails (with the ability to build custom emails) really helps keeps the look-and-feel of each email similar to what the rest of the organization is sending to customers or prospects. This isn't the solution that you'd need if you are looking for an automation tool that easily integrates into other marketing channels. The dynamic content feature is lagging far behind other tools in the space.
No photo available

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Salesforce Marketing Cloud Email Studio
6.8
WYSIWYG email editor
7Sheep
8.3
Salesforce Marketing Cloud Email Studio
7.0
Dynamic content
7Sheep
6.9
Salesforce Marketing Cloud Email Studio
7.5
Ability to test dynamic content
7Sheep
5.9
Salesforce Marketing Cloud Email Studio
5.3
Landing pages
7Sheep
6.6
Salesforce Marketing Cloud Email Studio
4.1
A/B testing
7Sheep
6.3
Salesforce Marketing Cloud Email Studio
7.5
Mobile optimization
7Sheep
7.8
Salesforce Marketing Cloud Email Studio
7.3
Email deliverability
7Sheep
8.4
Salesforce Marketing Cloud Email Studio
8.0
List management
7Sheep
7.9
Salesforce Marketing Cloud Email Studio
7.5
Triggered drip sequences
7Sheep
7.6
Salesforce Marketing Cloud Email Studio
6.7

Lead Management

7Sheep
7.4
Salesforce Marketing Cloud Email Studio
Lead nurturing
7Sheep
8.0
Salesforce Marketing Cloud Email Studio
Lead scoring and grading
7Sheep
6.6
Salesforce Marketing Cloud Email Studio
Data quality management
7Sheep
7.8
Salesforce Marketing Cloud Email Studio
Automated sales alerts and tasks
7Sheep
7.1
Salesforce Marketing Cloud Email Studio

Campaign Management

7Sheep
8.6
Salesforce Marketing Cloud Email Studio
Calendaring
7Sheep
9.1
Salesforce Marketing Cloud Email Studio
Event/webinar marketing
7Sheep
8.0
Salesforce Marketing Cloud Email Studio

Social Media Marketing

7Sheep
8.3
Salesforce Marketing Cloud Email Studio
Social sharing and campaigns
7Sheep
8.3
Salesforce Marketing Cloud Email Studio
Social profile integration
7Sheep
8.3
Salesforce Marketing Cloud Email Studio

Reporting & Analytics

7Sheep
6.8
Salesforce Marketing Cloud Email Studio
4.3
Dashboards
7Sheep
6.4
Salesforce Marketing Cloud Email Studio
5.3
Standard reports
7Sheep
6.4
Salesforce Marketing Cloud Email Studio
4.9
Custom reports
7Sheep
7.6
Salesforce Marketing Cloud Email Studio
2.7

Platform & Infrastructure

7Sheep
7.6
Salesforce Marketing Cloud Email Studio
API
7Sheep
8.5
Salesforce Marketing Cloud Email Studio
Role-based workflow & approvals
7Sheep
6.8
Salesforce Marketing Cloud Email Studio
Customizability
7Sheep
7.8
Salesforce Marketing Cloud Email Studio
Integration with Salesforce.com
7Sheep
7.3
Salesforce Marketing Cloud Email Studio

Pros

7Sheep

  • When preparing an event, 7Sheep takes care of pretty much everything you need to select, inform, and register participants, as well as prepare materials for the events, such as name badges and signature lists.
  • We also use 7Sheep for reporting on communications activities.
  • 7Sheep allows you to build simple or complex forms and questionnaires which we use both for events and independent surveys.
  • The drag and drop HTML editor makes things look good without a lot of extra effort.
No photo available

Salesforce Marketing Cloud Email Studio

  • Sends client confirmations when they subscribe to a newsletter, sign up for a conference, or place an order with our company (SourceMedia). We don't have to hire an agency to send these for us.
  • Manages newsletter subscriptions and allows us to deploy on specific dates/times.
  • Helps us discover and manage the correct audience base per newsletter, and automates the distributions so we don't have to do it manually.
Cassidy Ebert profile photo

Cons

7Sheep

  • I know that they are working on a simpler way to send a test e-mail to yourself. This will streamline my activities as well and I look forward to that system change (which was suggested by a client. I have also suggested improvements which have been implemented.)
  • I miss an easy unsubscribe feature (like you get in MailChimp). Overall, 7Sheep's system is more flexible (good) but that does make it more complex to split up (not so good).
  • Setting up the SPF record in our DNS system was flexible and easy but for DKIM integration we had to contact the 7Sheep support. They do not check or show the necessary records in the tool. Customer service was great, though, so not a very big problem, just a bit of a nuisance.
No photo available

Salesforce Marketing Cloud Email Studio

  • Deliverability reports - before sending emails they are checked for known issues and deliverability performance. The SFMC offering is ok but could be better. There additional software that can be purchased which should be included as part of the offering
  • SF should make it easier to integrate other clouds i.e commerce cloud and service cloud. The implementation of commerce cloud has improved but I still feel there is a way to go
Gareth Beer profile photo

Likelihood to Renew

7Sheep

7Sheep 8.2
Based on 3 answers
The tool serves our needs and we like the user interface. The few times we contacted support they were super helpful and responsive. When we asked for more integrations they confirmed the integrations we need (e.g. Hipchat) for the near future.
Clemens Degendorfer profile photo

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 8.9
Based on 18 answers
Exact Target has an exceptional team with great customer care. Whenever we have a question or concern they are timely in addressing it. They also perform annual reviews in person that provides us with market trends, new tools and features, performance metrics, and new content recommendations. We evaluate this by local market and at the international level
Brittany Dunn profile photo

Usability

7Sheep

7Sheep 7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No photo available

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 8.0
Based on 3 answers
I think the tool is easy to use, protects a company from the spam legislation and manages subscribers very well. It is simple to create a non-complex email. I like the survey function on the email tool as well. Overall usability is quite easy and no necessary to have an IT background or extensive knowledge to use. It is helpful, though, to have an understanding of HTML for formatting at this point.
Lisa Franks profile photo

Reliability and Availability

7Sheep

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 9.0
Based on 1 answer
Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
Lisa Franks profile photo

Performance

7Sheep

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 2.0
Based on 2 answers
This software is extremely limiting. The layouts don't give much flexibility and take a long time to set up. If you aren't a designer or know html (like me), the emails look unpolished and amateur. It takes forever for me to make revisions and sometimes when I send the test email, it looks completely different in the software vs. how the message looks in my inbox. Fonts are different sizes and aren't aligned properly, etc. The whole platform is pretty clunky and not very user friendly. The reports are pretty good - however there isn't much you can do when viewing the info. Ex: If you have 200 "Did Not Open" emails, there isn't an easy way to just click and quickly resend to this group. I like that it can sync with Salesforce.com - but I have no idea how to set that up in my account.Out of frustration I have been using Constant Contact which has easy to use drag and drop features, built-in templates I can choose from, survey/coupon/registration tools, tagging and responsive reporting. My company's creative agency even prefers Constant Contact vs. Marketing Cloud.I still have to enter www.exacttarget.com (the old address) to log on. Wondering when they will change it to the new name, which I don't like using. Exact Target is so much easier to say. Salesforce Marketing Cloud just doesn't roll off the tongue and - just like the software - is clumsy and awkward, so I just keep calling it Exact Target.Overall, pretty much dissatisfied with Exact Target and have pretty much stopped using it. Although I know eventually I will have to go back to it at some point since my company has invested in the automation features and we will have to use it for our marketing.
No photo available

Support

7Sheep

7Sheep 8.2
Based on 3 answers
With both chat and email support I have always had enough ways to get through to them! Their support is good, honest and most importantly supportive. They helped us set up and start using the tool when we got stuck. Moving from Mailchimp where there were some semantic lessons to learn and they took the time to help us get used to 7Sheep
Andrea Galizia profile photo

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 9.0
Based on 4 answers
They're fast and knowledgeable. You will always know what's the status of your request and they usually follow up with phone calls to ask you questions or provide updates. Sometimes it takes them a couple of days to investigate, especially if you have custom "situations" like my company usually does but at least they are very good at managing time expectations.
Bogdan Enache profile photo

Implementation

7Sheep

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 7.9
Based on 2 answers
Easy to implement, with simple emails and solutions initially created. More advanced usage of the tool and more advanced subscriber attribute usage was implemented during later phases when the knowledge of the tool increased. Monitoring success and results of email campaigns were done at a high level initially, but not fully used until the tool and email marketing as a whole was better understood in the corporation.
Lisa Franks profile photo

Alternatives Considered

7Sheep

I've mostly used survey monkey and google forms and doodle for small inexpensive jobs - anything more sophisticated always seemed to cost more than the actual fee I charge. 7sheep does everything they do, but it automates a lot of the processing, for a cost which is affordable and makes me more efficient - as I can use my subscription for different clients.
No photo available

Salesforce Marketing Cloud Email Studio

I have used Epsilon and I have evaluated Silverpop, e-Dialogue and Yesmail. From my analysis Salesforce MC is far more superior in flexibility, scalability and freedom to custom built initiatives. The AMPscripting is one of the driving forces in allowing the previous mentioned abilities. However, I can see from a marketers perspective where they simply want to send emails and segment easily. But given that effective email marketing requires a lot of different components and there is no simple way of doing it and I found that most companies that offer the out of the box solutions do a good job but there is no one size fits all and if you are trying to be really good at it which includes integrating your business such as registration, stats, CMS, API, etc. This is a much better solution.
Danny (Danny Blaq) Tran profile photo

Scalability

7Sheep

No score
No answers yet
No answers on this topic

Salesforce Marketing Cloud Email Studio

Salesforce Marketing Cloud Email Studio 9.0
Based on 1 answer
We had approximately 20,000 recipients of most email campaigns, with some higher amounts and some smaller campaigns. The tools is easy to use and the recipient list size is really not a factor in the complexity or work to create and email campaign. Our campaigns could just have easily been sent to many more people, with virtually no additional work.
Lisa Franks profile photo

Return on Investment

7Sheep

  • With the translation support we have translated forms into Spanish for our producers and this has been a really positive benefit for them as a partner.
  • I am able to monitor interest in different products very easily and so re-target particular varieties to specific regions.
  • Text message campaigns mean that we can directly engage: especially for physical meetings, tasting reminders and so forth.
Brian Lee profile photo

Salesforce Marketing Cloud Email Studio

  • Better execution/monitoring - when multiple steps are involved, IMH is great at dashboarding.
  • Facilitates exploratory campaigns - it is great at instilling confidence when you're trying a new facet of a campaign, due to the process transparency.
  • Cloud - can be a double-edged sword. Allows for on the go access, but isn't truly mobile-friendly, and can sometimes sputter. But certainly will improve with time.
Andrew Windle profile photo

Pricing Details

7Sheep

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

7Sheep Editions & Modules

Edition
Entrepreneur$591
Small Team$2492
Business$3893
Enterprise4
  1. Single User
  2. Per month, up to 5 Users
  3. Per month, up to 10 users
  4. Above 10 users
Additional Pricing Details

Salesforce Marketing Cloud Email Studio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Salesforce Marketing Cloud Email Studio Editions & Modules

Additional Pricing Details
To learn more about products and pricing, please visit http://www.exacttarget.com/pricing.

Rating Summary

Likelihood to Recommend

7Sheep
8.1
Salesforce Marketing Cloud Email Studio
8.0

Likelihood to Renew

7Sheep
8.2
Salesforce Marketing Cloud Email Studio
8.9

Usability

7Sheep
7.0
Salesforce Marketing Cloud Email Studio
8.0

Reliability and Availability

7Sheep
Salesforce Marketing Cloud Email Studio
9.0

Performance

7Sheep
Salesforce Marketing Cloud Email Studio
2.0

Support

7Sheep
8.2
Salesforce Marketing Cloud Email Studio
9.0

Implementation

7Sheep
Salesforce Marketing Cloud Email Studio
7.9

Scalability

7Sheep
Salesforce Marketing Cloud Email Studio
9.0

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