60 Ratings
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Score 8 out of 101
63 Ratings
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Score 7.3 out of 101

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Webtrends Analytics

Scenarios1. If you want to use web server log files as input to your web analytics, then Webtrends will provides a good product, with great ease of implementation. Don't even think about being cheap on hardware, and make sure Webtrends runs on real servers, not in a VM environment.2. If you want to use Data Tagging, similar to Google Analytics or Site Catalyst, Webtrends has a powerful product, just be prepared to pay.3. If you are new to Web Analytics, but it is the strategic direction, start with Webtrends on Premises.Questions to Ask1. What are you trying to accomplish?2. Can you place a dollar value on the benefit that you expect/need from Webtrends?3.Can you live with Webtrends running SaaS?
Chaim (Daniel) Arnstein profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst (Discontinued)
6.6
Webtrends Analytics
WYSIWYG email editor
Adobe Business Catalyst (Discontinued)
2.4
Webtrends Analytics
Dynamic content
Adobe Business Catalyst (Discontinued)
9.0
Webtrends Analytics
Ability to test dynamic content
Adobe Business Catalyst (Discontinued)
7.8
Webtrends Analytics
Landing pages
Adobe Business Catalyst (Discontinued)
6.9
Webtrends Analytics
A/B testing
Adobe Business Catalyst (Discontinued)
7.0
Webtrends Analytics
Mobile optimization
Adobe Business Catalyst (Discontinued)
8.0
Webtrends Analytics
Email deliverability
Adobe Business Catalyst (Discontinued)
8.1
Webtrends Analytics
List management
Adobe Business Catalyst (Discontinued)
3.1
Webtrends Analytics
Triggered drip sequences
Adobe Business Catalyst (Discontinued)
6.8
Webtrends Analytics

Lead Management

Adobe Business Catalyst (Discontinued)
1.7
Webtrends Analytics
Lead nurturing
Adobe Business Catalyst (Discontinued)
1.7
Webtrends Analytics
Lead scoring and grading
Adobe Business Catalyst (Discontinued)
2.2
Webtrends Analytics
Data quality management
Adobe Business Catalyst (Discontinued)
1.4
Webtrends Analytics
Automated sales alerts and tasks
Adobe Business Catalyst (Discontinued)
1.7
Webtrends Analytics

Campaign Management

Adobe Business Catalyst (Discontinued)
2.4
Webtrends Analytics
Calendaring
Adobe Business Catalyst (Discontinued)
2.4
Webtrends Analytics
Event/webinar marketing
Adobe Business Catalyst (Discontinued)
2.3
Webtrends Analytics

Social Media Marketing

Adobe Business Catalyst (Discontinued)
8.2
Webtrends Analytics
Social sharing and campaigns
Adobe Business Catalyst (Discontinued)
7.8
Webtrends Analytics
Social profile integration
Adobe Business Catalyst (Discontinued)
8.6
Webtrends Analytics

Reporting & Analytics

Adobe Business Catalyst (Discontinued)
7.0
Webtrends Analytics
Dashboards
Adobe Business Catalyst (Discontinued)
8.0
Webtrends Analytics
Standard reports
Adobe Business Catalyst (Discontinued)
7.0
Webtrends Analytics
Custom reports
Adobe Business Catalyst (Discontinued)
6.0
Webtrends Analytics

Platform & Infrastructure

Adobe Business Catalyst (Discontinued)
6.5
Webtrends Analytics
API
Adobe Business Catalyst (Discontinued)
7.6
Webtrends Analytics
Role-based workflow & approvals
Adobe Business Catalyst (Discontinued)
7.0
Webtrends Analytics
Customizability
Adobe Business Catalyst (Discontinued)
6.0
Webtrends Analytics
Integration with Salesforce.com
Adobe Business Catalyst (Discontinued)
5.5
Webtrends Analytics

Pros

Adobe Business Catalyst (Discontinued)

  • Extremely stable platform.
  • Very flexible with the modules and web apps features.
  • The development UI side of the platform makes it very comfortable and easy for front end coding.
Hudsen Smith profile photo

Webtrends Analytics

  • Control privacy, data sharing and competitive industrial knowledge using Webtrends on premises
  • Great control over custom reports, custom dimensions and metrics
  • Flexible tool which allows multiple methods of data capture. To my knowledge it was the first tool with a Tag Builder / Tag Management function built in via a supporting website.
Mitchell Teixeira profile photo

Cons

Adobe Business Catalyst (Discontinued)

  • The learning curve can be steep.
  • There is no access to the server side programming so some functionality needs a work around or cannot be accomplished.
  • It is more expensive for users than many of the other website options.
Pauline Kraus profile photo

Webtrends Analytics

  • The big downside, the elephant in the room, is that it does not (as of right now) have on-demand segmenting, drilldowns, etc. You have to think of what you want in advance and create those reports then analyze some data. This is huge. You can, of course, re-analyze old data after creating new reports but you still have to wait. (This deficiency may become obsolete with the release of Webtrends Explore later this month (May 2014).)
  • It has fewer mature integrations with other products and databases than competitors do, although I'm told it works with SharePoint better than anything else does.
  • Its attribution modeling capability is behind Google Analytics'. In my humble opinion, this could be changed quickly if Webtrends would make some tweaks to its standard visitor history files (i.e. preserve the order in which past visits were sourced beyond the single most recent one, rather than storing all those past sources as a randomized list).
  • It doesn't incorporate statistical tests, confidence intervals, or statistical associations. However, this same criticism can be applied to its competitors (other than A/B Testing products). It's a tabulation program, as they all are. In this respect, web analytics tools as a group are relatively primitive. Sorry to bring this up as a criticism of Webtrends but it's my pet peeve about the whole industry and I just have to say it. (p.s. take advantage of the heavy-duty Webtrends Scheduled Export functionality to get really granular data that you can feed to a stats program to get significances.)
  • Although the documentation, help screens, phone support and the knowledge base have improved tremendously in recent years, there is still a pretty steep learning curve because it is different from the tools that entry-level users may have already been exposed to. This can be a shock and many users are alienated at first because they just don't get some of the fundamentals at first. I'd like to see much better help screens that are thoroughly interlinked with the KB and documentation. Having superb online support would make a world of difference with the adoption of this basically powerful tool.
Chris Grant profile photo

Likelihood to Renew

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.4
Based on 10 answers
We don't think twice about working with Business Catalyst. This all-in-one platform allows us to efficiently run our web agency by deploying powerful web solutions to our clients that they can maintain and manage themselves. We spend less time developing and supporting our clients which allows us to focus on their business goals and marketing initiatives to help grow their business.
Scott Shefler profile photo

Webtrends Analytics

Webtrends Analytics 5.4
Based on 25 answers
Once an analytics platform is in place on a client's site, I am loathe to switch. There's little justification (other than budget) to leave Webtrends.The factor that would force me to switch is familiarity. Many more web analysts know and understand Google Analytics and Omniture. If a big redesign is coming up and the analytics staff is increasing, deployment time can be a real issue. Training new staff on Webtrends can slow down this process. However, it should be noted that because of their excellent customer service an individual can get lots of help on the learning curve.
Matthew Koppel profile photo

Usability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo

Webtrends Analytics

Webtrends Analytics 5.4
Based on 7 answers
Webtrends has enough out-of-box dimensions that can be used right away to build out a fairly robust aggregate analytics program. Support is generally responsive.
Adam Krause profile photo

Reliability and Availability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo

Webtrends Analytics

Webtrends Analytics 9.0
Based on 4 answers
It is much better than average. Down time usually occurs because of a need to refresh the server on our end.
No photo available

Performance

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo

Webtrends Analytics

Webtrends Analytics 8.2
Based on 3 answers
The v9 admin interface and v10 reporting interface work as well as expected, but have a tendency to be pokey, especially for bulky reports and whenever you're connected to wifi. I much prefer using the REST API for all reporting for this reason, which simply dumps out the data and doesn't bother with the user interface.
Adam Krause profile photo

Support

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo

Webtrends Analytics

Webtrends Analytics 8.8
Based on 8 answers
We've always had great support from WebTrends.
No photo available

In-Person Training

Adobe Business Catalyst (Discontinued)

No score
No answers yet
No answers on this topic

Webtrends Analytics

Webtrends Analytics 9.7
Based on 3 answers
The in-person training was comprehensive enough to get you started, but I strongly recommend having a more experienced person when beginning with the tool.
Adam Krause profile photo

Online Training

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo

Webtrends Analytics

Webtrends Analytics 9.0
Based on 4 answers
Webtrends provides several free webinars over the course of the year, many of which I would expect to pay for. The people providing the webinars seem to have a good feel for real-world application of the product.
Adam Krause profile photo

Implementation

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo

Webtrends Analytics

Webtrends Analytics 9.9
Based on 5 answers
Careful planning and patience. Use a non-public test site to fine tune tags and reporting. Despite best laid plans, there will be surprises when you collect the data, run the analysis and begin generating reports using the tool. Perform a tag audit to ensure tags fire as desired.
Mitchell Teixeira profile photo

Alternatives Considered

Adobe Business Catalyst (Discontinued)

Bigcommerce or Shopify
Lalit Kumar profile photo

Webtrends Analytics

Webtrends has its work cut out for itself considering you have the behemoth Google Analytics and Google Analytics Premium having a strong offering and brand recognition for the price of free. After reviewing the paid service I'd suggest you start off with GA as a cheaper alternative that is just as robust, if not much more flexible in regards to the reporting and goal tracking needs for our company.
No photo available

Scalability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo

Webtrends Analytics

No score
No answers yet
No answers on this topic

Return on Investment

Adobe Business Catalyst (Discontinued)

  • As someone who uses it on behalf of other clients, our ROI with BC is definitely positive. We needed a mid-range CMS without huge licensing costs to satisfy mid-range clients who have some dynamic needs but doesn't need the expense or liability of enterprise level products. Without it we would have lost possible customers or taken bigger hits on projects because of the costs involved with satisfying their mid-level needs
  • Our clients are all usually very positive about the BC platform and are able to use it themselves which lessens our Support time/cost.
  • To use the Web App element,. which we do on almost every site, you need to pay for the highest plan. This brings along with it many features most of our clients would never use. A more basic plan with that Web App capability would be a big improvement on our costs.
John Reitz profile photo

Webtrends Analytics

  • We provided analysis that increased our sales 10 percent for our web-based products. We were able to create better products dependent on customer searches.
  • We managed vendor participation better. We had a few companies referring people to us, and we were able to track their results and cut the ones that weren't performing.
  • We were able to do stronger forecasting by looking into where and how people engaged with our site.
Nathan Collins profile photo

Pricing Details

Adobe Business Catalyst (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Webtrends Analytics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Add comparison